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Asana popular with startups for workflow management

Out of all the productivity technology available, Asana is one of the most-used project management tools by startups and entrepreneurs. Do you use it?


Project management technology at its finest

In this day and age, it is impossible to do group work without a little help from technology. While email and Skype are great ways to keep in contact, it helps to have a tool that is designed specifically for group work.

Asana is a platform that is built for task sharing among groups. Asana is designed to aid with group project concepts including: tracking team’s projects and tasks from start to finish, seeing progress, hitting deadlines, and producing great results. The site prides itself on being user-friendly. It also suggests that its helpfulness becomes stronger with the more work you add.

Assign due dates with the calendar and keep in touch

The nicest aspect of Asana is its calendar feature. With this, you are able to create tasks and assign them to the designated member. It allows you to plan out the entirety of your project, equip with due dates and descriptions.

A second beneficial feature is the team conversation section. Here, you are able to keep in touch with your team in one simple place. The team conversation section is a great place to make announcements, share information, or discuss projects.

Organization-friendly and intuitive interface

Asana has become popular with startups as a way of managing workflow. The site is designed similar to WordPress where a user has a dashboard and a sidebar that includes all of the site’s tools. It is also offers many visual aids as a way to track workflow. With it being visually oriented, the site has color-coding to stipulate different projects or team members.

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Asana is heavy on organization and allows users to categorize their work with tags, tasks, projects, sections, and subtasks. All of these help to layout what work needs to be done.

Great for startups, bloggers, and families

It is also a very helpful tool for bloggers because the easy-to-use calendar features allows them to plan out their content month by month. In addition, bloggers can tag their content or tasks based on the topic. This is perfect for the visual worker.

The site itself is very easy to use, as is the smartphone app. While Asana is built for group work, the task assignment can be beneficial for solo work. It is a great tool for making a to-do list that will help you stay on track for any project in your life.


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Staff Writer, Taylor Leddin is a publicist and freelance writer for a number of national outlets. She was featured on Thrive Global as a successful woman in journalism, and is the editor-in-chief of The Tidbit. Taylor resides in Chicago and has a Bachelor in Communication Studies from Illinois State University.

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