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Gravity Forms is a popular tool for sales teams using WordPress

Losing leads? Gravity Forms for Wordpress self-hosted sites helps you create easy-to-use forms for customer purchases, event tickets, and other items starting at $39 per year.

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Making the sale easier for your customers

When starting a new business, one of the most crucial tasks is to make it easy for clients to contact you to engage your services or purchase your product. If your business website relies on an open source WordPress installation, there are a plethora of free and inexpensive forms available as WP plug-ins.

However, you want to be sure to select a form builder that is dependable, robust, and easy to use for both your client and your web developer. Furthermore, turning the data gathered by your web forms into valuable information for your sales team can be a bit cumbersome without the right tools.

Custom forms with Gravity Forms

Meet one form builder to rule them all — Gravity Forms which was released in August 2009, and is in use on over one million WordPress (WP) sites. Gravity Forms allows you to build, design, and embed custom forms on your website through the use of their form editor.

Whether a simple contact form or a multi-page form to separate your order pages from your shipping and payment pages, Gravity Forms can meet a wide range of business needs.

Keep in mind that Gravity Forms is not compatible with the WordPress.com hosted service. You can only use Gravity Forms on self-hosted WordPress installations. Gravity Forms is licensed under the GNU general public license.

Three tiers of plans

With three tiers license plans, you can select the best fit to suit your business needs. The Personal License at $39 per year provides unlimited forms and entries on one site, and you can export entries as CSV files. At the Business License level ($99/year), you can use Gravity Forms on up to 3 sites and have access to basic add-ons that allow you to integrate third party services such as Emma and MailChimp.

It’s the top tier Developer License ($199/year) that opens up a multitude of benefits for your business, with access to more advanced Gravity Form Add-ons on an unlimited number of WP sites and WP Multi-Site. These advanced add-ons include communication tools such as Campfire and and Slack, as well as CRM solutions such as Agile’s Sales Marketing CRM, Capsule, and Zoho. Integrate your invoicing and payment system with add-ons for Freshbooks and PayPal Payments, and many others.

The Developer License includes priority ticket support, while all three tiers of Gravity Forms licenses offer auto-responders, entry export, spam protection, and 1 year of updates and support.

Connected Systems founder and WordPress web developer Rich Plakas states that Gravity Forms is “easy enough for beginners to get started with basic forms.” Plakas has used the PayPal add-on to accept payments for events, and stated that “support has been very good when we needed it.”

Zapier Add-on

Don’t see your preferred solution in Gravity Forms list of add-ons? No worries, there’s the Gravity Form Zapier Add-On that you can install to integrate with the over 200 web services that Zapier is tied into including Salesforce, Basecamp, and Gmail.

Tommy Oddo of Oddo Design stated that he uses Gravity Forms on just about every client project. “As a developer, its drag-and-drop features cut my development time in half— compared to the old way of creating/coding/designing forms. My clients don’t realize it— but my use of Gravity Forms saves them a lot of money.”

Minimize lost leads

Sales teams can appreciate the integration of forms with CRM, although Oddo opines that “they will almost certainly need some assistance from a developer/designer.” Oddo explained the Gravity Forms integration through Zapier in this September 2015 post “Why and How You Should Auto-Send Sales Leads from WordPress to Your CRM.”

Paying $199/year for Gravity Forms may seem a bit steep for some SMB owners, but it can more than pay for itself through its efficiency and minimizing lost leads.

Affiliate program and commissioned sales

Need more incentive? Gravity Forms also offers an Affiliate Program – receive a 20% commission on every sale you generate as an affiliate – but it is temporarily closed and they are not accepting new affiliate applications at this time. Stay tuned to their Affiliate Application webpage for updates.

#GravityForms

Debbie Cerda is a seasoned writer and consultant, running Debra Cerda Consulting as well as handling business development at data-driven app development company, Blue Treble Solutions. She's a proud and active member of Austin Film Critics Association and the American Homebrewers Association, and Outreach Director for science fiction film festival, Other Worlds Austin. She has been very involved in the tech scene in Austin for over 15 years, so whether you meet her at Sundance Film Festival, SXSWi, Austin Women in Technology, or BASHH, she'll have a connection or idea to help you achieve business success. At the very least, she can recommend a film to watch and a great local craft beer to drink.

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Tech News

Integrate language learning into daily browsing with this new extension

(TECH NEWS) Interested in learning a second language but struggling to find the time? This new extension helps you learn French with no added time commitment.

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Woman seated on couch with laptop open to Fluent, a language learning extension on Chrome.

Language education software has long struggled to help students who don’t have sufficient time to study and practice. Sparing ten minutes a day on Duolingo for language learning is a really big commitment for some folks, even during a quarantine (but hey, no judgement here). Fortunately, Fluent has arrived to eliminate your remaining excuses for being monolingual.

Fluent is a new browser extension that helps you practice French while you browse the web. By replacing words in your native language with vocabulary in your target language, everything that you read through your web browser becomes a tiny bit bilingual. Slowly, Fluent acclimates your brain to seeing and translating foreign words automatically by teaching them through contexts that you’re already familiar with. Right now it’s only available in French, but new language offerings are already in the works.

On their producthunt.com page, co-founder Ara Ghougassian says that Fluent “helps by removing the friction to practice; you install Fluent and instantly you’re learning new vocabulary right inside your browser. No apps, no notifications, no setting time aside to study.”

As a language learner myself, I love the idea of seamlessly integrating my studies into daily life. There’s nothing quite like being able to read in your target language. With Fluent, users are able to do that right away. Drills and flashcards are okay, but straight-up memorization isn’t a very engaging or intuitive way to learn.

That being said, if you’re serious about learning a language, it’s worth giving yourself a reality check here: There is no singular, effortless, or fast way to become proficient. There’s no avoiding the fact that real fluency does take considerable time and effort. Language learning is just like building up your muscles: You have to consistently exercise if you want to get stronger.

So while I wouldn’t necessarily recommend that you rely on Fluent alone to study, the extension is a great introduction to developing those habits in your language learning. This particularly helps folks who find the idea of picking up a new language from scratch intimidating. But if you’re just curious about French, you’ll love its bite-sized approach to learning new words (not to mention, the hint of French on every webpage means you’ll feel a little bit posh while you’re surfing the web)!

Language skills are a wonderful way to invest in yourself, expand your career prospects, and unlock doors to new cultures; Fluent makes it easy to get started on your journey. Bonne chance!

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Tech News

Goal-based project management tool simplifies your work life

(TECH NEWS) If you are struggling to keep tasks straight then this new tool Qoals allows for a simpler and more straightforward way to accomplish goals as a team.

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Qoals pitch

We all have goals – whether they be personal, professional, financial, etc. Anyone can set a goal, all it takes is having a thought and assigning it a certain level of importance. However, not everyone completes their goals due to the oft difficulties and confusions associated with execution.

Like anything else, if there’s a will, there’s a way. A new way has been found in the form of Qoals – a simple and straightforward tool that helps you to get aligned around business goals instead of an endless wall of tasks.

The ability to complete goals is done through: setting goals, adding tasks, collecting things, and tracking progress. With this, everyone on your team has access to this information to keep tabs on what’s happening.

With setting goals, you create and prioritize your goals, letting your team members know which ones are most important at that time. Goals can be prioritized with tabs such as: long term, short term, and urgent. By adding tasks, you can add and assign tasks to set a clear path in order to complete set goals.

In collecting things, you collect resources related to your goal and keep them in one safe place (again, this is accessible to your whole team). This doesn’t require uploading files, but simply including links to resources to keep everything easily accessible. Finally, by tracking progress, everyone on the team can see where you’re at with your goals – which saves time with the follow ups of “how’s Goal X going?”

Why did Qoals develop this goal-oriented approach? “It’s about time we simplify things,” according to the official website. “Get aligned around goals and let everyone know what’s important for the business. Add goals under various projects and start adding tasks and resources to make that goal happen.”

Additionally, Qoals boasts that this provides users with a birds-eye view of what’s happening with their team, allowing them to be more human-centric. You can create unlimited projects, set and track your goals, collected everything related to said goal, keep the discussion relevant, access your tasks with one click, stay connected to your team, and see what’s going on at a glance.
Qoals is currently in beta.

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Tech News

If focus is a struggle for you, try this exploding to do list

(TECH NEWS) Nearly 90 percent of people who make to-do lists don’t finish them; can timed explosions fix that? Exploding To Do gives you productive chaos.

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I’m a to-do list guy. I can’t remember the last time I started a day without one; indeed, an average day for me entails several to-do lists written on anything from scraps of yellow legal pad paper to my phone’s built-in Reminders app. There’s only one problem: I rarely make it through one list, to say nothing of the numerous one-offs I create as the day wears on.

According to Huffington Post, nearly 90 percent of people who make to-do lists doom their bulleted entries to the same fate—and, while many point to daily interruptions as the culprit, it’s clear that a sheer lack of urgency is the problem for anyone regularly struggling to check that last box (or ten).

But what if your to-do list…exploded? That’s a question that Exploding To Do wants desperately to answer for you.

Explosive urgency is the idea behind the company’s titular app. Citing decision fatigue as a major contributor to unfinished business, Exploding To Do seeks to cut down on your long-term planning in favor of manageable, daily tasks—and, even then, only the important ones.

After all, you don’t have much time. At the end of the day, your to-do list “explodes”, and while you can relegate entries to future dates or review combusted days of the past, the current day’s events are over; through this somewhat dramatic approach, Exploding To Do hopes to foster your “selective focus” so that you can make the most out of your day—and maybe finish a to-do list along the way.

From a presentation standpoint, Exploding To Do offers a fairly minimal presentation—something akin to a pen-and-paper approach—but the company behind it confirms that users will be able to track data, access to-do lists of days past, and create a back-log of ideas and actions for use at any time without having to detract from the day’s work.

Decision fatigue is a beast, especially in an age of neon lights and 60-hour work weeks. It’s refreshing to see something minimal and task-oriented grace the market—even if that product promises to explode daily.

You can sign up for Exploding To Do’s wait list on their website.

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