Cutting through the competition
Being a successful realtor in the current industry means that you have lots of tough competition, and that means you have to step up your game and be one step ahead of everyone else, or at least keep up with them. However, this isn’t as easy if you’re just starting out as a real estate agent. But don’t let that stress you out. There are now tools and resources available to you that can get you started on the right professional path, and couple that with the latest technology. And one way to start down the path is with the Mobile Realty Site Creator App.
The app gives you the power to create mobile webpages for your listings – it’s a mobile website generator designed for realtors. This free service gets rid of your initial need to hire a website designer, which can save you lots of money, and while it is not as robust as a fully custom site, it is a good start. Realty mobile sites through the mobile site creator don’t have monthly subscription or hosting fees at all. All you have to do is create an account online and upload the images of your listings, and that’s it. It plugs it all into their basic template. You can also generate and download corresponding QR codes, which can be printed onto your print marketing—fliers, signs, and posters. This will allow your potential buyers to use their Smartphones to access your mobile sites instantly, providing them with instant information and details about the home they’re interested in.
Other features of the free app
While this service is great for the new real estate agent, it also has limitations and drawbacks. Sometimes the old adage is true: you get what you pay for. Because this service is free, you can’t expect anything more than the basic template, making every mobile realty site through this service look exactly the same. There will be no distinction between your mobile realty sites and the next person’s. When every page looks the same, it doesn’t exactly draw visitors in. Also, with a template mobile site, every meta keyword and description is essentially the same, meaning it can negatively affect your search result rankings if someone wanted to search for a particular house online.
A second limitation is that you can only upload up to seven photos of your property. As a real estate agent, you know that potential buyers want to see every aspect and angle of a house or property. That’s where most of the interest comes from. So, to limit each property to seven pictures can ultimately be detrimental to your professional success, even if it does save your marketing budget today. Also, be aware that solely marketing through mobile sites and QR codes means you’re leaving a significant part of the population out of the loop. Not everyone owns a Smartphone that can handle and use QR codes, namely the older, more mature generation. So, while this free service is a great complementary tool, it shouldn’t be your sole means of marketing and providing that valuable information about each property for sale.
Even with its limitations, the Mobile Realty Site Creator App is a great place to start as a newly licensed realtor. Once you have this in place, you can start to build your clientele, your business, and your name. This is the perfect temporary or complementary solution for those with smaller budgets. But once you secure your spot among your tier of realtors, always be on the lookout for the tool that will take you to the next level.