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Virtual reality may soon be available on your phone

Virtual reality has become a buzz word and Facebook wants to be the next business to cash in on it by bringing VR to your phone.

oculus rift facebook zenimax

oculus rift facebook

VR and your phone

Virtual reality is the next big thing, and it may be coming to your mobile phone.

Facebook is in the early development phases of a mobile app that will show 360 degree “spherical videos.” Spherical videos are shot with multiple cameras simultaneously, and give viewers a virtual reality experience by allowing them to control the cameras and view the scene from different perspectives.

YouTube already supports spherical videos

YouTube currently supports spherical videos, which are gaining in popularity. The YouTube channel #360Video has gained over 400,000 subscribers. Viewer can move around inside the video by clicking with their mouse.

Facebook’s app will be compatible with Apple devices and with Android, and viewers will be able to move within the spherical video by tilting their device at different angles.

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Facebook may be how VR goes mainstream

Facebook seems to be pushing the envelope towards bringing virtual reality technology to the everyday consumer. Last year the social networking giant shelled out $2billion to acquire Oculus VR, a virtual reality technology company set to debut its Gear VR headset later this year. Through a partnership with Samsung Electronics, Oculus plans to sell up to $1.5 million in headsets.

Facebook’s partnership, and rumors of a VR app are all evidence that virtual reality is trending, and the acquisition caused a corresponding spike in investments in the technology.

Other tech giants are getting in on the VR game too

Last year, Google released a virtual reality viewer called Cardboard, and invested heavily in the Florida virtual-reality startup Magic Leap, Inc., who hopes to make a VR headset that also project 3D images. Meanwhile Sony is working on a virtual reality headset called Project Morpheus.

While headsets are primed to hit the market, Deutsche Bank analyst Ross Sandler believes that “Zuckerberg’s own vision is much broader than this” so it “may take a few years to play out.” In the meantime, Facebook is working on supporting spherical videos in its Newsfeed.


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Ellen Vessels, a Staff Writer at The American Genius, is respected for their wide range of work, with a focus on generational marketing and business trends. Ellen is also a performance artist when not writing, and has a passion for sustainability, social justice, and the arts.



  1. Bertran Pierre

    September 21, 2015 at 11:35 am

    There is already content, as there is viewer (cardboard, plastic, …) at all prices between 5 and 200$.
    If you have a good smartphone, you can enjoy virtual reality today ! 😉

  2. Pingback: YouTube Goes the Virtual Reality Route - Option Trading Partners News

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