Realtor Association partners with Google for agent dashboard

San Diego Association’s new Google Dashboard

According to the San Diego Association of Realtors (SDAR), their new online dashboard filled with a full line of online tools for members is the first of its kind. Fully developed and powered by Google, Google Enterprise applications are integrated into the new “REALTOR® DASH,” which the association says could save users an estimated two hours of work per day.

[ba-pullquote align=”right”]“SDAR’s vision is to make our members’ jobs easier,” said SDAR CEO Mike Mercurio. “We’re doing that by making the tools REALTORS® use accessible, streamlined and powered by one of the world’s top digital innovators: Google.”[/ba-pullquote]The REALTOR® DASH product is being created by Google for SDAR, to streamline members’ business by offering a single location for “relevant information and tools” which the Association will unveil at their expo on Wednesday and begin testing in late June, with a full roll out expected in September.

“SDAR’s vision is to make our members’ jobs easier,” said SDAR CEO Mike Mercurio. “We’re doing that by making the tools REALTORS® use accessible, streamlined and powered by one of the world’s top digital innovators: Google.”

What the new dashboard entails

The new Google-powered dashboard will provide access to all commonly used tools, replacing as many as eight logins with one, such as the Multiple Listing Service (MLS), Department of Real Estate, zipForms, My SDAR (class registration, events, etc.), Local Area Disclosures forms and even social media platforms.

[ba-pullquote align=”right”]The new Google-powered dashboard will provide access to all commonly used tools, replacing as many as eight logins with one.[/ba-pullquote]What should catch the eye of the tech lovers is that Google’s Enterprise applications will be integrated, including Gmail, Hang Outs, Docs, sites, forms, Blogger, and SDAR says it also includes “content and interaction to facilitate collaboration only available to members of SDAR.”

SDAR members will have access to the dashboard and SDAR REALTOR® Plus members will receive the Google apps portion of the Google-powered dashboard for free while Non-REALTOR® Plus members can purchase the Google Apps portion for $19 before Sept 30 and $35 after Oct 1.

It will be interesting to see if Google partners with other associations to streamline sign-ins, or how other associations seek to improve productivity as SDAR has attempted to do.