Monday, January 12, 2026

Brandie Young

Brandie is an unapologetically candid marketing professional who was recently mentioned on BusinessWeek as a Top Young Female Entrepreneur. She recently co-founded consulting firm MarketingTBD. She's held senior level positions with GE and Fidelity, as well as with entrepreneurial start-ups. Raised by a real estate Broker, Brandie is passionate about real estate and is an avid investor. Follow her on Twitter.

Bring a good tagline to life – six rules and seven sins

Coming up with a great tagline is a struggle.  Typically, people get it wrong by focusing on what the product or service is rather...

Who’s your guru? Are you paying unqualified experts?

Guess what??  I’m getting a nose job! I’ve been following this plastic surgeon on Twitter and as a fan on Facebook for about a...

Gary V – I disagree! Vaynerchuk’s advice could hurt agents

Inman Connect NYC This article was originally published on January 15, 2009 as author Brandie Young's debut post that stirred things up right off the...

Personal brand vs. reputation. One in the same, or completely different?

Building your brand More than ever Agents, Realtors® and other service professionals (like me) are told we must build and nurture a "personal" brand.  The...

You should watch your slanguage … you follow?

Recently one participant on a conference call kept asking “You follow me, Brandie?”  Perhaps it was his Brooklyn-esque speech patterns, but what I was...

Setting Realistic Expectations on Communication

I recently needed a refresher in this area, and thought I would pass along some nuggets that help me.  Hope it’s helpful to you...

Why Does Real Estate Require Relationships?

There seems to exist the premis that the business of real estate requires an agent to build “long-term relationships” with buyers/sellers.  I can’t help...

Random Reflections from Palapa Cincuenta Cinco

I’ve just returned from my annual trip to Zihuatanejo, Mexico, during which I live in a setting befitting a Corona Beer ad for seven...