Posts By Ken Brand
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1.9K17How toNot warning clients of a rebounding market may kill a deal
The conversation between a client and a Realtor is dramatically different in a depressed market than a rebounding market, and not adjusting...
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3.6K12Opinion EditorialsFalling beneath the shadow of digital introversion
Attractive extroversion Attractive extroversion = casting a digital overshadow. I bet most of the successful sales people you know are outgoing, friendly...
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2.7K13Opinion EditorialsFacebook invisibility is the French kiss of death
Don’t die. Read this instead. Who is NOT on Facebook? Facebook may have over one billion users by the end of 2012....
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2.1K13Opinion EditorialsBuilding versus pruning your digital contacts
To Twinkie or Not To Twinkie? There’s two schools of thought on maintaining your contacts online. 1. The more digital friends and...
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3.1K12How toThe difference between a wanna be and a winner
I Wish I Wanna ___________. Hope springs eternal. The dawn of a New Year brings out our best wishes wannas. I wish wanna lose weight....
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2.1K15Opinion EditorialsConk posers and pretenders in the head – raise the barrier or lower the boom
Some people choose to suck on purpose Listen. It’s not fair, but it’s a fact of life. Some people don’t really give...
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How to
What an iPad commercial can teach real estate agents like me about values, beliefs and story-telling
Fizzy with iridescent insights and wildly interesting is how I’d describe the Steve Jobs biography. It’s a plutonium mine of Ah Ha...
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3.3K40How toA bozo explosion alert for real estate professionals
Bozo red alert Bozo explosions vaporize opportunities. Steve Jobs said choosing wrong people B-Players instead of A-Players leads to Bozo explosions. Here’s how Guy Kawasaki describes it...
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How to
Is under-discipline and over-obedience screwing with your success?
Undisciplined = Underpaid I know I have to make time to prospect for new business, but the day fills up with other...
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3.1K20How toSeeing the good in the bad and using negative energy as fuel
Both “Bad” and “Good” at the same time It’s good to be self-aware. We can change ourselves and our behavior for the better if we’re...
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1.7K17How toHow to hug-it-out with performance anxiety – the public speaking kind
Public speaking scares me up a wall Glossophobia is real. Public speaking makes me doubt myself, sweat, obsess and worry like a...
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Business Marketing
Realtors, are you over-training? The connect between sports and business
Moody. Fatigued. Stagnant. We were talking about how business sorta sucked and everything seemed harder and slipperier than ever. How it was...
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97518How toCrush self-resistance, struggle less, soar more- a “do the work” book review
What’s The Biggest Barrier To Our Success? It’s not due to a bad childhood, crappy real estate markets, the-low-bar, your slow-to-grow broker,...
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Business Marketing
Ghaaa. Unsold listing inventory. What next? Who’s responsible?
UnSold Listing Inventory Have you ever heard or thought: “I need help. My listing is getting shown a lot — but I...
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How to
Realtors, what to say when you have nothing important to say
The sounds of silence They say “silence is golden.” When negotiating, after either party has made their proposal, professional negotiators will tell you...
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1.4K31How toHow to stop the curse-of-experience from murdering your real estate business
What is the Curse-Of-Experience? The skies were tall, blue and sun glasses bright. Lounging in circled chairs sat 3 supremely smart real...
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Coaching
Reality checking real estate market conditions – feelings, perceptions and facts
My perception of reality isn’t always factually accurate. Mostly I’m a positive guy. But every other day or so, I think and feel like...
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Coaching
Is it time to bury the past and rise up? Is it time to advise “buy”?
It’s 2011. Not 2010 or 2009. Viva 2011 What’s your real estate market like this week? Is it better than it was...
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1.7K25Business MarketingWhy we need to BE like Kick-Ass iPhone App Creators
Passionate people – those iPhone App developers. After they create and share their magical App with the world, they don’t sit on...
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Housing News
Why So Many Real Estate Agents Make So Little Money. Lead or Lose?
Would you call yourself a Leader? Most importantly, do others describe or perceive you as a Leader? Do you think a real estate agent...
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3.4K16CoachingWas Einstein Wrong About The Definition Of Insanity?
The Classic Definition Of Insanity Is Wrong Ok, it’s not wrong-wrong, it’s half wrong. Here’s the classic definition of insanity: The definition of...
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1.2K23Business MarketingBlogging: A Time Suck or Sweet Sunshine?
Time Suckage Blogging isn’t the Holy Grail, a magical Silver Bullet or a Savior. For some, it really is a time-suck, a...
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Business Marketing
Social media tools and the sinking ship/speed boat theory
I don’t think I’m sinking, but I’m no speed boat… yet. My Facebook Biz Page Tribe is tiny, but the size of...
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Coaching
How To Vibe-Right in Real Life and in Real Estate
Real Life Is About People and Relationships. A single guy spies a single girl standing over there – inspecting exotic horderves. Sensing his...
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How to
33 tips for the three types of real estate agents
There are 3 types of real estate agents… Those that have forgotten more bright ideas than they can remember, those filling their...
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How to
Ask Me Again And I’ll Pull The Trigger!
Or, How To Sell More Without Spending Money or Shooting Your Loved Ones. Days Blur . . . You’re exhausted and frustrated. You’re...
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Coaching
Lions, Gazelles and Real Estate Agents.
It’s The Weirdest Feeling. . . Your buyers just bought and closed. You found their dream home. Yea! Now you’re a little...
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Business Marketing
Lessons Gleaned From Leisure Suits and History.
Once Upon A Time. . . People believed leisure suits, contrast stiching and elephant collars made you look cool and tee-refic. Men...
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Housing News
Avoid Blah-Blah Conversation With This Voicemail Cloaking Device
Please Dear Lord, Don’t Let Them Pick Up, So I Can Leave A Voice Mail and Make A Quick Get Away. You...
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How to
Our future depends on who we fight for- ourselves or others?
Do you talk at the TV? I do. I can’t help myself, I’ve been doing it for years. It’s worse now than...
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Social Media
Facebook Places – make love, not war by claiming your Place
Perhaps you’ve heard? Facebook recently released a new Check-In feature called Places. Mostly, from what I read, people who comment on these...
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Business Marketing
Are you kidding? Are you on drugs? Taking over priced listings?
We should avoid overpriced listings at all costs. When our gut, our heart, and our brains tell us it’s a, No-Go situation,...
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Business Marketing
Why Dunbar 150 is dead- long live BIG social media networks
“Relations are starting to matter more than relationships.” ~ Adam Singer. Don’t freak out. This doesn’t mean that conventionally defined relationships are...
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How to
How to prevent low property appraisals – fingers crossed?
You know the drill. Time to pray. Your listing just sold, but if it doesn’t appraise, all is lost. Stories of crappy,...
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Business Marketing
One website simplifies sharing a lot of links with other people
Sharing is a beautiful thing. We share hyperlinks to relevant websites, appreciated information, and fun stuff. We share these links in our eMails, Facebook...
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How to
Presentation styles – muggle missionary or swing from the ceiling?
Two things. 1. Wedding voice with visuals, turns a mundane presentation, into a Swing From The Ceiling, Pink style presentation. I’m in love...
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Business Marketing
If There’s A Double Dip, What’s Your “Plan B”?
What If… I know. I understand, the depth, breadth and pain, depends on your local market place. Wherever you are, It’s been...
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How to
Is prostitution a problem in the real estate business?
Pros·ti·tu·tion NOUN: One who sells one’s abilities and talents for money, while faking interest, passion and sincerity. Do you fake it for...
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Coaching
What To “SAY”, When You Have “NOTHING TO SAY”.
Sound or Stupid? We’ve All Been There. We Know This Guy. We’ve Seen Her In Action. In a small group and one-on-one....
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How to
How to deal with goof ball decisions, idiotic irrationality and Cognitive Bias.
One Hundred Seventeen That’s how many Ah-Ha and Ha-Ha Cognitive Biases I counted. 117. I say Ah-Ha, because reading about them explains...
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Social Media
i and Ms. iPad – a touch and tell tale
Have you heard about the iPad? Are you wondering if it’s worth it? Or, is the iPad for iDIOTS and people who...
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Business Marketing
It’s smart to pretend to be stupid – here are six reasons why
We Overestimate… …what we think we know and we underestimate what we don’t know. We think we’re pretty smart. We move quickly....
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Business Marketing
The Jessie James Solution = Resuscitate Your Sales In 30 Days. Boom Goes The Dynamite, If You Light The Fuse.
Problem. You’re sipping tall, Iced Cinnamon Dolce Lattes. Chit-chatting. Your girlfriend shares, “ I need to make a sale in the next 37 days...
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Business Marketing
Selfish-Selling Is Zombie Dead. We Need A New Bike. Become Super-Choosable.
Selfish-Selling Is Self-Focused and Sucks. We Need A New Bike. It shouts how mighty, majestic and magnificent we think we are. It’s...
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Business Marketing
Are You Bright, Focused and Distinctive? Or Delusional? Take this Scrape-The-Label test and find out for yourself.
It’s important EVERYTHING… How people perceive us… Are we trusted? Are we interesting? Are we competent? Are we attractive? Are we memorable?...
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Business Marketing
Listing Icons: Is Adopting Abandoned Buyers Stealing or Smart?
Does Closing and Running = Abandonment I decided it wasn’t worth the trouble. We both know the truth. I don’t need to...
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Business Marketing
No Bamboozle! The DNA Of SUCCESS Shared In 8 Words.
What Is The DNA Of Success? Here it is: “Knowing What Other’s Don’t + Doing What Other’s Won’t.” Smart-Action breathes life into...
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Business Marketing
Smile! Your Showing Skills Are On Candid Camera.
Video Recorded Property Showings = Priceless or Shameless? “All truth passes through three stages: First it is ridiculed. Second, it is violently...
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Business Marketing
2010 Edelman Trust Trends. 7 Destiny-Accelerators and YOU.
Social Media Doesn’t Work As Well As Some Think. For real estate agents, it’s even better or worse! Read on to find...
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Business Marketing
Success Simplified – The FIX or Fire It Method
Wise Words “What ever is happening to YOU now, YOU either created it, YOU allow it or YOU promote it.” ~Unknown Reread...
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Business Marketing
No Brown Nosing Required. Your RAISE Is Ready When You Are.
Good News! Your Raise Is Effective As Soon As YOU Are. No Brown-Nosing, glass ceilings, boot licking, politics, nepotism, seniority, annual performance...
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Business Marketing
Are You a Victim or a Vitamin?
Are We Victims? Some people allow events, people and circumstances to impact them permanently negative! These people are victims. You recognize a...
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Business Marketing
Angels Broken. Foreclosure. Compassion. ReInvention. Resurrection.
Angels Broken Sometimes angels wings get broken. Foreclosure, bankruptcy, job loss, dinged health, divorce — it hurts. We don’t like it and...
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How to
Does My Social Media Butt Look Big? Be Honest…
Symmetry It’s attractive and sexy — Symmetry. Symmetry in the ways and means of Business, the science and art of Home-Economics and...
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Coaching
Got Caught With My Pants Down & My Ink Dry? What Is My Next Move?
When The Jig Is Up… When caught, you have one chance and one smart choice. Fall on your sword, come correct and...
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Business Marketing
The Future Of Your Future Is Psychographic. Read All About It.
Has this ever happened to YOU? Weeks of involvement drag by. You’re not having fun. Pouring yourself into it, people don’t seem...
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Business Marketing
Context = Clarity = Trust = Attraction. Read Why and How.
Context Sharpens Clarity. Clarity Creates Understanding. Understanding Creates Trust. Trust Attracts. Attraction Leads To Employment and Referral Recommendations Blah, Yada! If you’ve...
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Business Marketing
Is The Tail Wagging The Dog? Stop Waiting! Here’s How.
Overheard Got any appointments this afternoon? I wish. No sense waste’n the day, wanna go see Cameron’s new AVATAR flick…supposed to be...
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How to
Fear Amputates Opportunity. Here’s A Way To Embrace and Tame It.
If You’re Human… Needles of fear prick your skin, inside-out. Salty beads bubble up and bloom. Two perked ears hear a thumping...
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Business Marketing
Are You Wagging Your Tail? Begin Now. Here’s How.
Are you familiar with Chris Anderson’s theory? If you’re unfamiliar, or need to re-up, here’s my take: The Long Tail Theory centers around...
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How to
The “Don’t Fit In Formula”- Three Must Have Traits
If we don’t “GET” this, all efforts sting futile. The reason they want you to Fit-In is that once you do, then...
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Housing News
How To Plough Deep While Sluggards Sleep*
Flecked spit, sharp words and universal-truth exploded from Drill Sergeant Myrick’s military mouth, “Private Brand… Piss-Poor-Preparation Leads To Piss-Poor-Performance!” Drill Sergeant Myrick’s teachings...
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Business Marketing
If YOU Are Infamous or Invisible, You Are Doomed!
What are you famous for? When I say famous, I’m not referring to egomaniacal-fame, faux-fame or lame-fame. I like Webster’s Definition: fa·mous...
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Housing News
National Association Announces 2010 Buyer MLS System
Effective January 15, 2010 Official “Buyer Search-MLS” Announced In an ever evolving quest to provide it’s members with innovative tools and systems,...
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Business Marketing
If it’s NOT Who You Know, Then What is it?
Popular. Sexy. Savvy. Funny. Kind. Honest. Involved. SO WHAT? They know hundreds, maybe thousands of people. She wears a jeweled crown, Queen...
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Coaching
How To Stop People From Secretly Thinking You’re Full Of Crap
Their Problem = Who To Trust? Civilians secretly think Real Estate Agents are full of crapola. The civilian perception is: Real estate...
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Business Marketing
Paint Yourself A Remarkable Shade Of Purple-Cow- Cost = $1.99
The Daily Grind Challenge – Levitate Above The Sea Of Sameness Are people whispering about you? Do people remember you? Do you...
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Business Marketing
Seasonal Comfort and Invisibility or 13 Simple Steps To Omnipresence and 2010 Comeback.
2009 Completely Sucked. It’s Not OVER. Don’t Fret. Did your business grow up or shrivel in 2009? Did you earn more or...
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Business Marketing
Wanna Succeed? You Need A Moon-Walk Mind-Set AND A Fed/Ex Skill-Set
MIND SET (What & Why – Action Orientation) Their grand plans glitter. They’re raucous. They imagine possibilities and promise where others predict...
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Business Marketing
The Only 3 Reasons Sales Sag and What You Can DO About It
Flea Food A Short Story – By Simpleton Ken Brand Shoulders Slumped, Blue Eyes Castdown, She Leaned In, Whispering… “My sales couldn’t...
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Business Marketing
What Business Are We REALLY In? Are You Sure?
Sizzling Steak and Magic I love dinner. I love eating out. I love to eat dinner at Flemings Steak House. I live...
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Business Marketing
Prevent Answer Puke. Use This 5-Step-Answer-Plan To Create Trust, Lust and Loyalism.
Hot-Mess Chunks We start normally. We talk. They share important concerns and ask questions. Their words enter my ear holes, but I’m...
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Housing News
Getting Friendly With Facebook – A Follow-Up
Mind Set = What and Why Two weeks ago I wrote about the cataclysmic future of effect of Facebook . My Point,...
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Housing News
How NOT To Tony-Romo-Flub Your Future Referral-Recommendations
What’s More Happy-Dance Exciting Than Receiving A Qualified Referral-Recommendation? It’s why we do all the bone crushing, attitude straining, heartfelt work. We...
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Coaching
Suckface With Facebook Today or Tomorrow, You’ll Just Plain Suck. True or False?
Is Facebook A Toad Or A Prince? Everywhere I go, I hear earfuls of Facebook yadder. It’s a time suck. It’s a...
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Housing News
Is There A Hole In Your Sidewalk?
There Is a Hole in My Sidewalk Autobiography in Five Short Chapters By Portia Nelson Chapter One I walk down the street....
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Housing News
Panaceas, Placebos and The Practical – Random Thought Particles On Real Estate Seminars
To Do or Not To Do Yes. The more you know the more valuable you are. Attending seminars under certain circumstances is...
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Business Marketing
“Strategy” Spits In The Left-Eye of “Superstition”. 11 Times.
Superstition It has it’s place. It’s a comfort and a crutch. Superstitions can twist entire careers into endless loops of Friday the...
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Business Marketing
13 Ways To Slay Self Doubt
Self Doubt. The Opposite Of Laughing At Your Own Jokes. I image it’s normal. Self-Doubt. It chokes my heart and jacks with...
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Housing News
How To Foreplay With Wordplay. The Science Behind The Art of Surprise, Seduction and Persuasion.
What’s Broca and Why You Should Care? When what we say is dirt-clod ordinary and egregiously expected, our audience becomes BORED and Love-Less! It’s...
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Housing News
Confessions From A “Creative Avoidance” Addict and “Shiny Object” Junkie
Step One Hi. My name is Ken Brand and I’m a “Creative Avoidance” addict and “Shiny Object” junkie. Recovering. Addiction runs in...
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Business Marketing
Showing Agent Feedback: Faux Pas or KumBaYa?
I’ll Get Right To The Prickly-Point It’s a tradition from the bygone era of sub-agency.* It’s a time suck. It’s a feel busy...
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Business Marketing
Selling Your Soul For Half A Sandwich
Broker Open House – Serving Lunch 11am – 2pm Fire in the hole! Will you sell your soul for a half-a-sandwich? This...
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Housing News
Salvation or Secret Agent Damnation?
Top Of Mind Awareness Is Salvation “You are doing all the business you’ll ever do, based on the number of people who...
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Business Marketing
The Paradox Of Shrunken Comfort Zones
We Like Comfort. Comfort is safe. Comfort makes us smile and feel happy. We think our Comfort Zone is safe. A good place....
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Coaching
The Flight Crew Freak Out Factor
I Though I Was Going To Die Ever have a near-miss death experiences? I’ve had three. Two in the water, one in...
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Business Marketing
The Daisy Chain Reaction Technique
Perpetual Referrals Unfurled At first blush, what I’m sharing may smack cheezy. Cheezy as in hairy-chested, gold-chain-infested, Hasselhoff-esque infomercial. Hear me out. Please. ...
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How to
Why Lovers and Others Leave?
Wonder Why Lovers and Others Leave? Why prospects vanish? Why calls go unreturned, emails go unanswered and text messages are ignored. Why...
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Business Marketing
I Quit. You Should Quit Too. Addition By Subtraction.
Quitters Never Win? All truth passes through 3 stages. First, it is ridiculed. Second, it is violently opposed. Third, it is accepted...
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How to
It’s GO Time. Pick A Stick or Choose A Carrot.
The Stick First Place = Cadillac Eldorado. Second Place = Steak Knives. Third Place =You’re A Dud Dude, You’re Fired. The most...
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Business Marketing
The Pinball Principle
In A Hair-On-Fire Hurry? Read It Twitter Style. ! Time For Details? Read ON. ! Ever watch someone feed quarters to an...
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Business Marketing
White Gossip, Cheerleaders and Commission Checks
White Gossip “Gossip is just news running ahead of itself in a red satin dress.” ~Liz Smith We know Black Gossip is...
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Business Marketing
Friends. Faux Friends. Gougers and Moochers.
Friends Are Good Does simply saying I’m your “Friend” make me your “Friend”? Ralph Waldo Emerson said, “What you do speaks so loudly...
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Highlights
How’s Business? Please Don’t Snore Me!
When Scurrying… Ever search high and low for your reading glasses. . . realizing your wearing them? Ever scamper up and down...
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Coaching
Favors. Dollars. Dimes.
Jump Again by ~sakisc on deviantART Congratulations! People view you as an expert and the “Go To Gal”. You know...
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Business Marketing
Does It Suck or Shine? A Self Quiz.
It’s been raining gloom and drops of attitude acid for some time. We can stoop, wait and see if the stimulus sun...
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Highlights
Undressed and Naked, Less Noodling and More Canoodling Explained.
The Moment You Knew The moment you knew you’d passed your real estate exam, how’d you feel? I was giddy, fearful...
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Highlights
The Golden Rule Is Broken
The Golden Rule 1.0 It was 44 years ago. I was 8. Our steel chairs were painted shiny brown, my tiny butt...
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Business Marketing
The 3 People Principle
The Mysterious Magic Of 3 3 Genie Wishes. 3 Bears. 3 Musketeers. 3 Blind Mice. 3 Stooges. MP3. Holy Trinity. 3 Magic Beans. 3...
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Business Marketing
The 100th Monkey Effect
Do You Know Ze’ Monkey? Are you familiar with The 100th Monkey Effect? The notion that you and I, yours, mine and...
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Business Marketing
Arousal ~ Foreplay ~ Fun
Arousal We have a new President, his name is Barrack Obama – Hope, Change and “Yes We Will” whisper sweet possibilities and...
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Coaching
Self Shh! Is Suicidal
Do Not Self Shh! Conversate. Do you ever feel like you’re working harder than a Lucifer humming bird flaps her wings and...
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Business Marketing
You Paid Your Money. Where’d That Get YOU?
Glancing In Your Rearview You shrugged. You shook your head. You exhaled relief. You Thought It Through You furrowed your brow....
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Highlights
Super Hero Style or Yawn, Shrug and Muggle?
“What makes a good agent?” You and I could write a multi-chaptered book about the answer. Maybe we will someday. In...
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Green Live & Work
Crap Sandwiches, Donkeys and New Year Resolutions
Do You Love Them or Loathe Them? I’m speaking about Resolutions for the New Year. You know the drill; I resolve to...
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Business Marketing
Pssst! She’s Seducing Your Friends. Brad Pitt Is Helping.
She’s Flying Her Purple Cow Freak Flag. Listen. All the people you know, she knows. She knows you’re a pro, respected, savvy...
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Highlights
Beatings Will Continue Until Morale Improves: What Can We Do In The Meantime?
Please welcome Agent Genius’ newest writer, Ken Brand. Ken is a great writer and is known for his progressive thinking, professionalism, leadership,...
