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Kris Berg
Kris Berg is Broker/Owner of San Diego Castles Realty. She is the perpetrator of the San Diego Home Blog, a locally-focused real estate blog, and in her spare time enjoys fencing, luge, and kittens.
Business Marketing
How to Lose My Business – Lose My Trust
My Supersonic Googling Skills
They have me over a barrel, and I just hate it when that happens. My lead-ins tend toward the long...
Business Marketing
Marketing Transparency – Another Perspective
Recently Jonathan Dalton wrote an article here giving his opinion of some of the traditional marketing strategies agents use to "promote." We all agree...
How to
Crazy Talk – Real Estate Gone Mad
photo credit: respres Oh Man, It's True...
It's finally happened. The world has gone mad, and I've got two choices. I can either fight...
Economic News
Predicting the Housing Market
It's Like Clockwork (but without the batteries) The Clock Without Batteries
I have a charming tabletop clock. I bought it because I thought it would look...
Business Marketing
Mourning a Loss & the Agent Value Proposition
photo credit: Letting Go of Control We Withdrew
We temporarily withdrew a listing this week. It had to do with the arrival of a new baby...
How to
The glamour of real estate – Keeping busy in a down market.
I am busy, but not quite as busy as I was three months or a year ago. I suspect I am not alone. And...
Opinion Editorials
I’m finished with excuses.
This is a postscript to an article I wrote for Inman News this week which talked about all of the excuses we tend to...
Social Media
I Am An expert. Ask Google.
Because Google Said So
I am a real estate expert. Make no mistake about it. And if you don't believe me, just ask Google....