AG Pro gives you sharp insights, compelling stories, and weekly mind fuel without the fluff. Think of it as your brain’s secret weapon – and our way to keep doing what we do best: cutting the BS and giving you INDEPENDENT real talk that moves the needle.
Matthew Collis
Matthew Collis is part of the Sales and Marketing Team at IXACT Contact Solutions Inc., a leading North American real estate CRM firm. In addition to overseeing many of IXACT Contact’s key sales and marketing programs, Matthew works with REALTORS® to help them achieve their real estate goals through effective contact management and relationship marketing. IXACT Contact is a web-based real estate contact management and marketing system that helps REALTORS® better manage and grow their business. The system includes powerful email marketing capabilities and a professionally designed and written monthly e-Newsletter.
Tech News
Weighing the pros and cons of running a paperless business
Making the switch to a paperless business has its pros and cons that all business professionals should take into account as they make their business decisions.
Tablets
Can Realtors survive without an iPad these days?
Step on to any expo floor at a real estate convention, and you'll be bombarded with talk of iPads - whose product is compatible, what the new features are, etc. With all of the focus on the iPad, can Realtors even survive without one now?
Business Marketing
Why you shouldn’t underestimate email marketing: statistics
Since 4.24% of visitors from email marketing buy something compared to only 2.49% of visitors from search engines and .59% from social media, email marketing remains one of the most important marketing tools in your arsenal!
Business Marketing
A small gesture that makes a big difference
Traditional methods are often overlooked in favor of technology, but taking the extra step can go a long way with clients and potential clients.
Business Marketing
3 tricks to improve your follow up with past clients and prospects
Almost all professionals have major room for improvement when it comes to communicating with past and future clients, and it can be an untapped source of revenue that can be opened right away.
Opinion Editorials
Realtors can harness the power of social media: two more ways to do so
While a massive portion of the real estate industry has been using social media for half of a decade or more, some are still discovering it as a marketing tool, and the benefit to not being an early adopter is that there is now a science behind the tools, so let's get started!
Opinion Editorials
How Realtors can harness the power of social media
While a massive portion of the real estate industry has been using social media for half of a decade or more, some are still discovering it as a marketing tool, and the benefit to not being an early adopter is that there is now a science behind the tools, so let's get started!
Business Marketing
Turn leads into customers: lead nurturing in 3 easy steps
Any business can do well by generating leads for themselves, but neglecting them, or not nurturing them effectively can prove to be a massive waste. Here are steps to properly nurture those leads and turn them into customers.