I hate real estate designations. They mean absolutely NOTHING.
Of course, this is only partially true. (But I like speaking in absolutes, as it is bound to piss someone off, and pissing people off WAS one of my New Years Resolutions for 2008.)
Real estate designations only MEAN something if the agent actually uses the education that it TOOK to get the designation to better the real estate world around them and then goes onto explains the WIIFM (What’s In It For Me) to their clients. Neither of which most designation-heavy real estate agents do… leaving their real estate designations relatively meaningless.
All that said, one of my New Year’s Resolutions was to get me some real estate designations. I was sure that somewhere behind the alphabet soup, there was some good education to be had… and I am sure there is. But in my quest for continued education, I realized that our industry is in need of NEW and BETTER designation opportunities for 2009.
5 Proposed New RE Designations:
- LOL – Licensed Official Laugh-er: This designation would give the bearer the right (and duty) to Laugh Out Loud while in the presence of idiots. Idiots would be defined as any party to a real estate transaction that acts in anyway OTHER than in a professional, head-screwed-on-right kind of way.
- ASS – Accredited Snobby Slimeball: This designation would not require any further education on the part of the bearer, and would be “awarded” to current members of the real estate community who display the personality traits of a stereotypical used car salesman while simultaneously treating other agents as worthless trash. Note: This designation is limited, so act now. Supplies are running out!
- POSR – Professional Obtainer of the Slightly Real: Again, this designation would not require any further education on the part of the bearer, and would be “awarded” to the “real estate agents” who list “short sales” without any working (or related whatsoever) knowledge about what a short sale is, nor how to negotiate one. This designation is also available for residential real estate agents who can “magically”work a large commercial deal without assistance nor experience.
- IRL – In Real Life: This designation is available for any real estate professional who can prove that they do more than just talk-the-talk, i.e. actually close deals. Continued education and on the job training is available in most areas.
- SM-Pro – Social Media Professional: This designation would show that the real estate agent is proficient with, and fluent in the languages of Twitter, Facebook, Skype, MySpace, ActiveRain, DailyMugshots, Blogging, Seesmic, EyeJot, YouTube, etc. Specialized upgrade to this designation includes: e-Twit. Note: Designation requires actual USE of social media sites, not just a long-abandoned profile.
If we add these designations to the list of available letters at the end of our names, I think that the world will be a better place.




