(TECHNOLOGY) VR is nothing new, but people paying to watch others play together competitively in an arena IS new. And fascinating!
(TECHNOLOGY) Bose is using augmented reality in a fascinating new way (even if we're poking fun at it).
(TECHNOLOGY) Augmented reality has been gimmicky at best, but Amazon plans on changing that with their new step forward in auto parts. But could it threaten...
(TECH NEWS) Amazon's new AR app allows shoppers to try things items out in their homes before making the decision and buying it.
(BUSINESS NEWS) Bad news for bulky tape measures - your day is numbered so long as someone has a newer iPhone and knows how to download...
(TECH NEWS) Behold! GIPHY World -- an augmented reality app that lets you communicate via gif *in* AR.
(TECH NEWS) The Tortoise and the Hare: The race for the unveiling of new AR between Apple and Google. Which is superior (or is it too...
(TECH NEWS) Apple unveiled their new augmented reality ARKit at the WWDC and it seems like a stepping stone on the way to virtual reality.
(MARKETING) As augmented reality takes a front seat in social media, what can we expect to see of AR in advertising?
(TECH NEWS) Snapchat recently released a set of filters which can be used to create some pretty cool 3D effects in the real-world.
(BUSINESS) Sephora make-up chain is diving into the world AR to help customers shop before purchasing.
(SOCIAL MEDIA NEWS) As Snapchat cuts a check for $40M, we will be able to see just how realistic some of the filters become.
(TECH NEWS) The Microsoft Hololens blends virtual reality and augmented reality without blinding your peripheral vision.
(TECH NEWS) 150 colorful characters may have sent augmented reality crashing into the mainstream, thanks to Pokémon Go.
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