Monday, February 2, 2026
Tag:

video marketing

7 tips to measure the success of video marketing campaigns

Video marketing can be difficult yet rewarding, and many brands are trying their hand at this media, but when preparing to implement video, it is important to know first how to measure your success. We asked an expert to share their thoughts on this subject below:

TouchCast: a television studio in your iPad

TouchCast gives you the ability to overlay Twitter and Facebook streams, web pages, polls and so much more in to your videos. It is like a television studio in your iPad.

Vimeo evolves, adds Instagram-like filters

Vimeo has simplified video editing with filters and music enhancements, which could help expand the company's appeal to more novices, both hobbyists and professionals.

Harlem Shake videos by businesses: please die

There are times when riding the meme train is appropriate, but the Harlem Shake video has beyond jumped the shark - here is how businesses got involved and either missed the boat or nailed it, and why you shouldn't do a Harlem Shake video of your own.

Americans video marketing to Chinese customers, expanding business

While all roads lead to China, it’s important to know which roads may best attract potential customers, for example, video marketing to Chinese customers.

Flowtility: high-quality motion graphics for videos, presentations

This startup seeks to make available extremely high quality graphics and animation for your Powerpoint presentations, videos, and other demonstrations that will blow your competitors away.

Mozilla Popcorn Maker: remix, add live content to web videos

Web video has become a mainstream marketing tool, but there is still room for improvement as video becomes more interactive and enhanced with Mozilla's free new app.

RollyPolly: instantly make any video interactive on your website

Video has become a major tool in all marketers' tool box, and this startup helps to make your videos on YOUR site more interactive and easier to share.