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NAR is on Facebook

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NAR Wants You! 

It may come as a surprise to regular readers that I have something positive to say about NAR (Sarcasm Alert!) But once again the leadership and staff at NAR are reaching out to try to find the best communications vehicles for reaching the broadest number of members.

Many of you have seen the controversy last week about the new Video tool RealtorConfidential or possibly you saw or head President Dick Gaylord’s Video Podcast or maybe you  spent some time watching the Code of Ethics videos or had a chance to learn about the Centennial of the organization . Maybe you even had some thoughts about their efforts to interact through blogging. From President Dick Gaylord and the leadership team , to REALTOR Magazine, the Weekly Book Scan , the Center for Realtor Technology Blog, the Young Professionals Network Blog, new efforts keep being made to reach the technologically savvy member.

 Be My Facebook Friend?

The latest effort, and I think a pretty good one, is creating a National Association of REALTORS presence on Facebook . Like any other presence, there is a profile, events are posted, there are links through Notes to most of NAR’s online presence, a photo album of the Washington DC building – (an incredible place – and environmentally friendly!) an rss feed to the Voices of Real Estate Blog, and of course, a wall for you to post on!

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I’m sure that some of our readers will think that there is something wrong with all of these efforts, and that’s OK. I think that all of the people involved in all of these efforts understand that first efforts are exactly that – first efforts, and there is always room for improvement. And everyone’s entitled to their opinions, even the ones that disagree with me (though they are obviously just wrong!). But whatever your impression of NAR’s leadership and their staff, you have to give them points for trying, again and again to find out what works.

I would love to hear what you think about this latest effort. It seems that contrary to some opinions, NAR is listening, and trying to be responsive. Do you have something to share with them?

Written By

Bill is an unusual blend of Old & New - The CEO Century 21 Advantage Gold (Philadelphia's Largest Century 21 company and BuzzBuilderz (a Social Media Marketing Company), He is a Ninja CEO, blending the Web 1 and 2.0 world together in a fashion that stretches the fabric of the universe. You can follow him on twitter @Billlublin or Facebook or LinkedIn.

3 Comments

3 Comments

  1. Glenn fm Naples

    May 5, 2008 at 8:27 am

    Good morning Bill – yes I was informed about NAR having a presence on Facebook. It remains to be seen if it will be positive, but at least they are trying. 🙂

  2. Benn Rosales

    May 5, 2008 at 8:42 am

    Its hard to give props in this regard as they should have been the ones leading the pack in the first place- do they give us props for beating them there? Do they realize we (real estate blogging community or rebc) are setting the pace? Probably not. But hey, they’re out there, and I see many things changing with NAR and I am very happy for that.

  3. Bill Lublin

    May 5, 2008 at 11:48 am

    Benn – I agree that its not about props – it takes time to turn the Titanic, but its nice to see the Captain turning the wheel 🙂

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