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Realtors
Highlights
I Call that Extortion
- Well, if you don't I'll send them to one of the other two Realtors I have been speaking to in your market. - <Flabbergast/Fury/Fierce desire to reach through the phone and throttle said other agent> Personally, I don't ask for anything other than Karma in return for referrals, and I don't have any issue with paying someone a referral fee. ... 2 - It places the prospective Buyer's Agent in an position in which he or she should not be placed - telling the Buyer that the money that had been promised to them by the listing agent is not coming - 3 - It might be "ethical" but it goes against my interpretation of the Golden Rule ... and it just ain't right. </rant>
Business Marketing
What is the Best Way to Stay in Touch With Past Clients? [Dear Ginny WTH?]
“Dear Ginny, WTH?” which is like a “Dear Abby” column for real estate objections. If you have a tough client or a marketing problem,...
Opinion Editorials
Don’t beat yourself up
Business is hard
For most of us the real estate business isn't easy these days. We find the clients or they find us but not...
How to
Don’t Attend A Conference Without These Rules
Last week I had my first opportunity to meet some of my online friends at REBarCamp Los Angeles. In addition to the wonderful connections...
Opinion Editorials
Would You Hire YOU? (Part One)
Joining the Company
During my second week as a managing broker, I've been learning a great deal about recruiting and hiring agents to...
Highlights
The Recession is Good for Communities
For the established neighborhoods that are in turnover mode, perhaps new people will (get this) move in and stay for a while rather than buy, slap up some contractors' grade paint and put a new "for sale" sign in the yard. ... I recently read Malcolm Gladwell's newest offering, Outliers , and the Introduction is about a particular community's collective health and the reasons why - Wolf and Bruhn had to convince the medical establishment to think about health and heart attacks in an entirely new way: they had to get them to realize that they wouldn't be able to understand why someone was healthy if all they did was think about an individual's personal choices in isolation.
Business Marketing
Friends. Faux Friends. Gougers and Moochers.
Friends Are Good
Does simply saying I'm your "Friend" make me your "Friend"? Ralph Waldo Emerson said, "What you do speaks so loudly that I cannot hear...
Opinion Editorials
What Are Managing Brokers Actually Managing?
A New Manager
Today's my first day as the new Managing Broker of one of our brokerage offices. For 6 years, I've been a...


