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Yes there is a bubble – yes, real estate is about perception

Ines very intuitively pointed out that there is a a perception issue around the country regarding the real estate profession.  I would take that comment one step further- there is a perception issue with anything relating to the economy.  I’ve been observing consumer sentiment for as long as I’ve been in business.  I enjoy the study of politics and public relations, and one of the tools I use is  “The Tim” (and contributors) writes from the heart, sometimes from the fist, but he also writes from a perspective of pulse

In defense of many of those in the profession that profess optimism, it may be their job, or they’re not in a heated market equal to that of Seattle, San Diego, or back East in Florida.  I myself being in Austin have to defend the economy here, and explain that even though we’re not being kicked in the teeth like those in Seattle, we are affected by some of the same issues- the credit market being a common denominator.  Although I may defend some that are optimistic at the National or their own local markets, there is no defense for not acknowledging the plight of many homeowners around the Country.

I’d like to invite you all to to follow along over at and read the consumer reactions in the comments.  Take a hard look at the number of comments as well- two years worth of street pulse.  But rather than panic at such a dramatic reality check, give some thought to opportunities in your own market.  Ask yourself if it is so bad to talk about the bubble you may be experiencing, and what would happen if you began to describe solutions and ideas with your readers.  Could Tim’s brutal honesty help you earn credibility above others in your market- possibly demonstrate your value?  Tim seems to appreciate it, I bet other consumers will too. 

It doesn’t matter what you think about bubble bloggers, what should matter is consumer reactions to them.  I’m am optimist about my own market, I would never attempt to discuss one I do not live in, but I’m at least willing to read and attempt to understand the realities they’re suffering.  That knowledge will be a benifit to my consumers if our market begins to swell to quickly- maybe I’ll know the signs, and maybe I’ll be able to help save my clients from the pittfalls of a bubble market.

CC Licensed image courtesy of philograf via

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Benn Rosales is the Founder and CEO of The American Genius (AG), national news network. Before AG, he founded one of the first digital media strategy firms in the nation has received the Statesman Texas Social Media Award and is an Inman Innovator Award winner. He has consulted for numerous startups (both early- and late-stage), and is well known for organizing the digital community through popular offline events. He does not venture into the spotlight often, rather he believes his biggest accomplishments are the talent he recruits and develops, so he gives all credit to those he's empowered.

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