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Plato offers you free startup advice from a robot

Email-based advice system helps startup founders get their idea running.


So, you’re thinking about a startup

Have you ever thought about launching a startup but didn’t know where to begin? You’re not alone.

Everyday, many people come up with brilliant ideas that would make for the perfect startup (and eventual full-fledged company) but are unsure of the best place to start. While one could seek out a mentor, the advice they are searching for is a bit more niche than asking for job-searching advice.

Plato continues to mentor

Luckily for those of you in this situation, there is something incredibly meta available to help you. Plato, a startup about startups, is designed to help you get off on the right foot.

“Ask Plato is a startup mentor bot that communicates through email. To begin, Plato can answer queries around product and business development. His goal is to keep you customer focused, accountable and insanely motivated to get to market,” according to Plato developers.

How it works

Plato works through a series of steps, which are all designed to guide you. The website breaks down the process in layman’s terms as a way to make the startup stages less daunting.

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First, Plato provides you with tailored advice for your startup through email. What’s even better is that it’s free.

Answers stem from startup collection

You can ask Plato questions which are answered by a search through his content library. This library is a collection of startup material that has been built over the last two years.

If a question you ask is out of Plato’s capacity, the query then gets handed to one of the entrepreneurs responsible for designing Plato. Therefore, it sounds like there is no question unturned.

Ask yourself

In addition, Plato has developed a “critical lens” that urges you to ask yourself effective questions that help challenge your idea. And, the learning does not stop there as Plato sends you learning objectives twice per week.

The website boasts having over 500 high value contacts. The most promising founders are rewarded with introductions to top-notch accelerators and angel investors.

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Plato was designed out of a love for entrepreneurship and is built to encourage startup creation. The idea of Plato is to keep startup founders accountable, motivated, and customer focused.


Staff Writer, Taylor Leddin is a publicist and freelance writer for a number of national outlets. She was featured on Thrive Global as a successful woman in journalism, and is the editor-in-chief of The Tidbit. Taylor resides in Chicago and has a Bachelor in Communication Studies from Illinois State University.

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