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Flip cameras changed the real estate world but will be no more

Rest in peace, Flip

In 2006, Flip cameras hit the market with a bang, making video simple enough for any novice to hit record, plug in and upload.

In 2009, Flip sold to Cisco for $590 million and recently, Flip had taken as much as 20% of the camcorder marketshare.

Today, Cisco is pulling the plug on the Flip camera series.

Statesman technology reporter Omar Gallaga said “It would appear that Cisco couldn’t find a way to keep the Flip brand going against the rising tide of higher quality camera being built into cell phones, tablets and other mobile devices.”

Real estate will mourn

Flip was a very price effective tool being used in real estate mainly due to its super low learning curve and agents across the nation have armed themselves with Flip cams and the novice photographers have captured walk throughs on homes, listing tours, neighborhood attractions and featured interviews across the nation.

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This marks a notable shift toward the smartphone taking the place of technologies that are barely five years old. Rest in peace, Flip.

The American Genius is news, insights, tools, and inspiration for business owners and professionals. AG condenses information on technology, business, social media, startups, economics and more, so you don’t have to.



  1. Thomas A B Johnson

    April 13, 2011 at 11:47 am

    Where do we pick up close out deals?

  2. Cliff Stevenson

    April 21, 2011 at 1:26 pm

    Love my Flip, but the iPhone 4 has overtaken it's importance for me. Much easier using the Flip, but I don't need to carry around 2 devices anymore.

  3. Andrew Mooers

    May 23, 2011 at 8:26 pm

    To capture real full motion video, having a tripod and an external mic are needed. But to do pans and other loops the camera was just too small for me to get my paws around. To feel like it was stapped to my hand, arm and part of me. I need with approaching 500 videos working their hearts out on line. Editing, rendering in addition to shooting is needed and you can not trot through an entire listing without the buyers needing dramamine or who bolted before the er, video is done.

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