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33 Pinterest knockoffs: some will thrive, Pinspire will fail

As Pinterest increases in popularity, so do the number of sites that are “inspired” by Pinterest. Some will thrive as they tackle specific challenges, but the clones will fail to innovate and be left behind.

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Pinterest knockoffs taking off

Pinterest is a fascinating startup not only because the visual bookmarking site has been around for nearly two years and many believe it is brand new, but because it has inspired so many knockoffs. It is easy to say they will all fail because they don’t have the traffic, funding or notoriety of Pinterest, but it is a little more complicated than that.

Many of the Pinterest clones will fail because they are nothing more than clones, but there are a select few that solve problems that Pinterest has yet to overcome, for example Gentlemint which is aimed at male users that are overwhelmed by how many women users are on Pinterest (86 percent of American users are female), or Wanelo that successfully adds the social shopping element to Pinterest.

These niche sites are inspired by Pinterest rather than a knockoff, as Pinterest has inspired web design to focus on visual sharing via tiles. They did not invent this design, no, even Blogger has offered a tile layout for the last year, and designers have been toying with tile design for years, particularly with portfolio sites. Pinterest simply made popular the idea, refined it and has gone mainstream.

Below are 33 sites, some inspired by Pinterest, others a near replica. The sites that are solving a problem with Pinterest or do something Pinterest cannot or will not do (like porn) will likely thrive, while the cheap knockoffs like Pinspire which offer nothing new will fail. Crowds will flock to the real thing where the rest of the crowd is, and that continues to make improvements, while the copycat will remain behind with a small demand, just like Foakley sunglasses or Prahda bags in mall kiosks.

33 Pinterest clones:

  1. Alibaba, Chinese social shopping.
  2. Chill, a Pinterest for video.
  3. Discover, a Pinterest for designers.
  4. Everplaces, a Pinterest for the real world
  5. Fyndesters, a Pinterest for art and design.
  6. Gentlemint, a Pinterest for gentlemen.
  7. GetVega, a Pinterest for compulsive listers.
  8. Gtrot, a Pinterest for travel and deals.
  9. Hunuku, a Pinterest for families.
  10. I Wanna Nom, a Pinterest for recipes.
  11. Kulisha, a Pinterest for social commentary.
  12. LittleMonsters, a Pinterest for Lady Gaga fans.
  13. Loverly, a Pinterest for weddings.
  14. Manteresting, a Pinterest for men.
  15. MarkPic, another Chinese social sharing clone.
  16. Minglewing, a Pinterest for discussion.
  17. PinClub.com, a Pinterest for “sexy stuff” (aka porn).
  18. Pingram, a Pinterest for Instagram.
  19. Pinspire, an exact replica of Pinterest.
  20. Reclip.it, a Pinterest for deals.
  21. Singterest, a Pinterest for Singapore.
  22. Snatchly.com, a Pinterest for porn.
  23. SnipIt, a Pinterest for news.
  24. SparkRebel, a Pinterest for fashion.
  25. Stylepin, a Pinterest for fashion.
  26. Sworly, a Pinterest for music.
  27. Tailored, a Pinterest for weddings.
  28. TheComplete.Me, a Pinterest for dating.
  29. TheFancy, a Pinterest for shopping, deals.
  30. Thinng, a Pinterest for things.
  31. Trippy, a Pinterest for travel.
  32. Wanderfly, a Pinterest for travel recommendations.
  33. Wanelo, a Pinterest for shopping.

Lani is the Chief Operating Officer at The American Genius and sister news outlet, The Real Daily, and has been named in the Inman 100 Most Influential Real Estate Leaders several times, co-authored a book, co-founded BASHH and Austin Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.

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9 Comments

9 Comments

  1. Drew Meyers

    April 2, 2012 at 9:19 am

    Don’t people want to do anything original yet? Actually create something of their own?

    It seems not.

    • Lani Rosales

      April 2, 2012 at 4:52 pm

      I just can’t imagine feeling good about working at a company that has cloned another. At least change it up like Gentlemint!

  2. julie

    April 2, 2012 at 12:39 pm

    what about the main pinterest competitor juxtapost.com?

  3. Anders Roth

    April 2, 2012 at 4:19 pm

    This one launched just a few days ago — pretty nice though actually.

    punchpin.com – it’s Pinterest for guys. Big question is really tho, will guys use a site like this the same as women do at Pinterest?

  4. josh

    April 11, 2012 at 3:15 pm

    I think Rivitr.com will not fail. Its not going to be a clone, rather a redone social network like Facebook, but only better, and visually driven like Pintrest but better!

  5. JONGA

    October 18, 2012 at 4:10 am

    Don’t forget pinterestheaven.com =)

  6. JONGA

    October 18, 2012 at 4:12 am

    PinterestHeaven.com glad it’s not on the fail list, awesome site and concept.

  7. RomeoAlentini

    October 20, 2012 at 5:21 pm

    https://pinanimals.net
     
    The only original largest animal pinboard online !

  8. Lori

    February 9, 2015 at 4:16 pm

    Now that Pinterest is loading the feed with 50% or more ads (“picked for you”) lots of people will be searching for an alternative. Pinterest broke pinterest; now we need an alternative.

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Social Media

Facebook wants your nudes now to protect you from revenge porn later

(SOCIAL MEDIA) Facebook, attempting to get in front of revenge porn, is requesting that users send in all of their nudes.

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In a heroic and totally innovative attempt to combat revenge porn, Facebook has come up with the following solution: “PM US UR NUDEZ.”

No seriously. They want your nudes.

But don’t worry, they’re only going to be viewed by a small group of people for manual confirmation of said nudes, and then stored temporarily… for reasons.

That part gets a little fuzzy. Some sources report that Facebook isn’t actually storing the images, just the links. This is meant to convert the image to a digital footprint, known as a hash, which is supposed to prevent the content from being upload to Facebook again.

Others say Facebook only stores the images for a short period of time and then deletes them.

What we do know, is this is a new program being tested in Australia where Facebook has partnered with a small government agency known as e-Safety and is requesting intimate or nude photos that could potentially be used for revenge porn in an effort to pre-emptively prevent such an incident.

Revenge porn is basically when someone uploads your personal and private photos online without your consent. Rather than address the issue of whether or not it’s such a good idea to take photos on a mobile, hackable device, it’s better to just send a large corporation all your nudes… through their Messenger app. /sarcasm

For your protection.

According to the commissioner of the e-Safety office, Julie Inman Grant, however, they’re using artificial intelligence and photo-matching technologies… and storing the links!

If this isn’t convincing enough, British law firm Mishcon de Reya LLP wrote in a statement to Newsweek, “We would expect that Facebook has absolutely watertight systems to guard the privacy of victims. It is quite counter-intuitive to send such intimate images to an unknown recipient.”

Oh, she wasn’t joking.

I’m not sure how many people still hold onto old intimate photos of themselves, but I am doubtful that it’s enough for this to really be effective as it only prevents intimate photos from being shared on Facebook. At least that’s the plan.

Reactions to this announcement have largely been met with amusement and criticism ranging from commentary on Mark Zuckerberg and Co. being total pervs, and theories of shared Facebook memories: “”Happy Memories: It’s been 1 Year since you uploaded 47 pictures of you in your birthday suit”!

Either way, I can only imagine someone’s inbox is flooded with crotch shots right now, and Zuckerberg has a potential new industry in the works.

Just sayin’.

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Twitter might make a profit for the first time… ever

(SOCIAL MEDIA) Twitter seems to be very popular but it may surprise you to know that this is the very first time they might make a profit.

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Twitter reports that after a year of slashing expenses and putting itself in a position to sell data to other companies, it’s expected to be profitable. What’s surprising (considering how #huge Twitter is) is that this the first time that it will be profitable based on “generally accepted accounting principles” – #GAAP!.

In the 11 years since Twitter took to the field, it has never once met this standard, operating at a loss of nearly 2.5 billion dollars since its inception.

Twitter has struggled of a number of reasons, but particularly after going public in 2013 it suffered declining user growth, the rise of the #twittertrolls (coincidentally, Troll’s are discussed in my favorite TIME piece about the internet – located here), and competition from Facebook for the tough realm of advertising.

Since 2013, shares fell steadily, but things have increased thanks to some optimistic changes – the promise to crack down on harassment and abuse, a feed arranged by algorithm instead of time, and Twitter’s most vocal fan of late, President Donald Trump.

For the numbers fans, Reuters provides some input: Twitter’s loss narrowed to about 21 million down from 103 million this year. They have worked to cut a great deal of expenses -16 percent across the board broadly impacting sales, marketing, and R&D.

This kind of focused core improvement (can) help tip the balance sheet on the expenses side – but generating revenues remains a challenge due to slow growth. Twitter hopes to relieve this by working out some deals to sell data – the currency of the 21st century.

Several months ago, TechCrunch made perhaps the most important observation – that despite the fact Twitter has changed the world, changed our marketing, and empowered us to connect with other people, it has remained unprofitable. Many small and large businesses profit from Twitter, but in these 11 years the company hasn’t #sharedinthewealth.

Twitter is touching every realm of business and for American’s, is touching every aspect of their lives given its new form as the preferred medium of the political sphere. Given that, they have much to do to change.

Facebook commands an audience five times the size of Twitter – and their ability to reach success for the future seems #questionable. And how Twitter’s success changes the scape of influence, outreach, and entrepreneurship is something else to be seen.

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Is Facebook a potential Slack killer?

(SOCIAL MEDIA) Facebook’s steady ascent from social networking into the business world is giving Slack a run for their money.

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When it comes to the business realm, Facebook has steadily been increasing their reputation. Though Facebook is pinned as the social network, they are now proving to everyone that they can dominate in the professional sector as well.

Last year, Facebook launched an ad-free version of the site meant for the office called Workplace. Initially, 1,000 companies were signed on to try out this “Facebook for the office” in its starter phase.

As of last week, Facebook announced that 30,000 organizations currently use Workplace. These aren’t just small time companies. Some of Workplace’s users include Starbucks, Lyft, Spotify, Heineken, Delta and most recently Walmart.

It seems that overnight it grew from another side project to a valid rival for other professional communication tools like Slack.

Slack is the go-to site for business professionals. With over 6 million users and acquiring more every day, Slack is the place for teams to collaborate in real-time. It has virtually replaced email and external software when it comes to internal communication.

Slack has been successful at acquiring small corporations to use their service.

The problem is that Slack has yet to join forces with larger clients that have now turned to other applications. Just last year, Uber left Slack because they could not handle their large-scale communication needs.

In addition to being able to handle the needs of large companies, Facebook also offers cheaper services than Slack. A premium account with Workplace costs $3 per user each month while Slack charges double at $6.67 per user each month.

With the rapid growth and major reputation of Facebook behind it, many predict that Workplace will replace Slack, and other sites like it, in the not so distant future.

Recently, Facebook also launched the Workplace desktop app and plan to include group video chat. The biggest obstacle Workplace faces is the association with Facebook. It is ironic, since it is also their greatest strength.

The truth remains that many people think of Facebook solely as a social media network. Many companies forbid the use of it at work so the transition from the personal to the professional realm is still an uphill battle.

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