Connect with us

Hi, what are you looking for?

The American GeniusThe American Genius

Social Media

Facebook at Work to launch and compete with LinkedIn?

(Social Media) It has leaked that Facebook is working on a LinkedIn competitor, Facebook at Work – will you use it?

facebook

facebook

Facebook to launch a LinkedIn competitor?

Businesses may soon have a new platform for professional networking and enterprise collaboration, as the familiar social networking site, Facebook, plans to unveil Facebook at Work in the upcoming months.

Sources close to the company say that Facebook has been testing the product in its own operations, and a few other pilot companies are trying it out as well.

bar
Facebook at Work will look and function similarly to regular old Facebook, with users creating a profile that gives them access to groups, messaging, and a news feed. Users will be able to network with professional colleagues in much the same manner that they connect with friends and family through their personal Facebook accounts.

However, to maintain user privacy, personal and work accounts will remain entirely separate. What’s more, Facebook at Work will go above and beyond simply networking to facilitate group discussions and document sharing, making it a potentially useful tool for workplace collaboration.

Why forge ahead in this direction?

Facebook’s move into new territory reflects an ongoing trend in the tech industry of competitive diversification, with companies expanding beyond their specialization to try to do what their rivals have already perfected. Some tech experts foresee that Facebook will struggle to stand apart from other enterprise collaboration platforms already well-established in workplaces.

Advertisement. Scroll to continue reading.

Furthermore, Facebook’s sometimes controversial stance on privacy issues and data sharing may cause companies to mistrust whether Facebook at Work can provide the security needed to share internal documents and discussions online. At this time, Facebook has not publicly commented on its plans, and it is unknown whether or not Facebook at Work will be a free service and how it will incorporate advertisers.

Despite the skepticism, Facebook at Work may appeal to users who are already so familiar with the parent site, creating a very quick learning curve for businesses who want to encourage online workplace collaboration.

Ellen Vessels, a Staff Writer at The American Genius, is respected for their wide range of work, with a focus on generational marketing and business trends. Ellen is also a performance artist when not writing, and has a passion for sustainability, social justice, and the arts.

1 Comment

1 Comment

  1. Pingback: Facebook at Work to launch and compete with LinkedIn? – AGBeat | Attorney at Law Jan Vajda Namestovo, Slovakia

Leave a Reply

Your email address will not be published.

The
American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.

Advertisement

KEEP READING!

Business Marketing

Generating good leads can be a tumultuous task, but LeadDelta is here to help if LinkedIn if part of your sales funnel.

Social Media

Social media censorship has been a hot topic across the board, but now the federal court upholds free speech rights in TX by law.

Social Media

LinkedIn posted a new top 20 skillset list compiled from job posters and seekers alike, along with new platform features to enhance UI.

Tech News

Creeping, stalking, checking...whatever you call it, we all do it. Here's how to look at a LinkedIn profile privately.

The American Genius is a strong news voice in the entrepreneur and tech world, offering meaningful, concise insight into emerging technologies, the digital economy, best practices, and a shifting business culture. We refuse to publish fluff, and our readers rely on us for inspiring action. Copyright © 2005-2022, The American Genius, LLC.