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Vine app: porn flubs, ads, creative uses multiply

Twitter’s Vine app continues to have a rough time, but as the creative uses multiply, the novel tool is proving to be not only fun but useful, and soon to be a marketing staple in any business’ arsenal.

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Vine app launch continues to be rocky

Twitter’s first standalone product, the Vine app launched last Thursday to some substantial technical glitches that allowed users to sign into accounts that weren’t theirs, followed by criticism that it only launched in iTunes, ignoring Android users, and of course, the talk of the town is the rampant porn on the app.

The sticking point for many users is the challenge that most social networks have: porn. Some are calling the problem “rampant,” and analysts are questioning the shelf life of the app in light of a pornographic video being featured as an “Editor’s Pick” this morning on the Vine app, whic a Twitter spokesperson has said was a “human error,” issuing an apology for the error.

Apple has removed the app from their “Featured” section due to the unresolved porn issues, and some speculate that despite offering flagging mechanisms for users, the app could already be in trouble in light of the “500px” app removed completely from the App Store last week as it was too easy to search it for inappropriate materials.

WE still think Vine is the best thing since sliced bread

Twitter’s Vine app has had a rough first few days, but bad user behavior and technical glitches aside, some pretty creative uses are emerging and while some are calling them “ads” as they feature branded content or visual depictions behind the scenes of companies, we would call it simply “social media.”

There is something novel, something fun, something interesting that Vine has because (a) it auto-plays the looped animated gif, (b) it defaults to mute, thank goodness, and (c) it hits the sweet spot in between photo sharing and video sharing, so despite criticism, it’s looking good to us!

vine download itunes

See nothing but Vine app updates in real time

Over the weekend, several websites launched to show people what was happening on Vine in real time, each with a unique perspective, but none of which are filtered, so inappropriate updates are included.

  1. VineRoulette – VineRoulette describes itself as a “full-screen visualization of short videos posted around the world with Vine.” What we LIKE about the site is that you can hover over different videos and play which ones you want instead of waiting to load one at a time, and what we DON’T LIKE about it is that it is extremely resource heavy and really slowed down our computers, but it would be fun for parties or conferences.
  2. VinesMap – VinesMap prompts you to “see where Vines are being posted in real-time on a map,” which is pretty novel. We LIKE that you can see where clusters of activity are, but what we DON’T LIKE is that it is not automatically muted (neither is VineRoulette), which is annoying.
  3. vinepeekour favorite, Vinepeek “shows you newly posted Vines in realtime,” warning that the stream is unmoderated. It offers one video at a time, and what we LIKE is that it is the easiest to navigate and actually get to the tweet of the three, making it the most accessible, and what we DON’T LIKE is that there’s no back button, so if you miss something you wanted to click on, you’re out of luck.

Vine is going to be a hit

We predict that like Twitter, Vine will be a hit. It will be used, abused, and ignored as novelty by some, but it will certainly be fun for personal use, but great for business use to do instructional videos, behind-the-scenes shots, product shots, and more in an effort to humanize any brand. We forecast that when the Android app is released, Vine will become a mainstream staple.

13 creative uses for the Vine app:

Marti Trewe reports on business and technology news, chasing his passion for helping entrepreneurs and small businesses to stay well informed in the fast paced 140-character world. Marti rarely sleeps and thrives on reader news tips, especially about startups and big moves in leadership.

Social Media

New Reddit policy on impersonation mimics other social media giants

(SOCIAL MEDIA) Reddit is the latest social media company to change their policy to protect against deepfake impersonation, because of the harm they can cause.

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impersonation with deepfakes

Reddit is the latest social media company making updates to their rules and policies ahead of the 2020 election. Companies like Facebook, Twitter, and now Reddit are all trying to make the social internet a safer place to receive information.

Reddit’s new policy officially bans impersonation with the goal of handling “bad actors who are trying to manipulate Reddit, particularly are issues of great public significance, like elections.”

Deepfakes have become a key topic of conversation the last few years. In the wake of the mass spreading of misinformation during the 2016 presidential election, users have grown wearier than ever of the information they see online. Deepfakes are no longer a niche subject, but an everyday pain point that technology companies are scrambling to control.

In a statement made on r/redditsecurity, Reddit informed users of the change to website policy stating, “Reddit does not allow content that impersonates individuals or entities in a misleading or deceptive manner. This not only includes using a Reddit account to impersonate someone, but also encompasses things such as domains that mimic others, as well as deepfakes or other manipulated content presented to mislead, or falsely attributed to an individual or entity.”

The platform isn’t trying to make a mass change to it’s often humor driven culture. Parody and satire are still allowed forms of impersonation so long as the joke is obvious. Reddit has vowed to always take context into account when looking at cases of user impersonation.

It’s a good sign for society when popular social platforms start taking their role in controlling the spread of false information seriously. Companies like Reddit are in a position to create real change in the way we spread and consume information about major global events.

What’s unclear is how much man power these companies are putting behind their policies. Reddit ends their statement by pointing users to a report form that users can submit if they or someone else is the victim of impersonation. The question users should be asking is how long would it take to get a response or see action on these reports?

Policy changes are great, but if companies are simply throwing them onto their fine print with no resources behind enforcement then it’s not social change, it’s just legal jargon to protect their ass.

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Social Media

Image size is a vital factor into usability of your brand

(SOCIAL MEDIA) Keep all of your social media profiles and products looking their best with the social media image size cheat sheet for 2020.

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image size matters

We can safely say that the one thing social media will assuredly do in 2020 is only get more powerful. As such, it’s important to keep up with the sizing information for social media images to keep all of your profiles looking fresh. Make A Website Hub has the official rundown in their annual Social Media Image Sizes Cheat Sheet.
Twitter:
• Profile Photo: 400 x 400 pixels / Displays at 200 x 200 pixels (a maximum 100 KB file size)
• Header Photo: 1500 x 500 pixels (a maximum 10 MB file size)
• In-stream Photo: 440 x 220 pixels (a maximum 5 MB file size for photos and 3 MB file size for animated gifs)

Facebook:
• Cover Photo: 820 x 310 pixels (a preferred maximum file size of 100 KB)
• Profile Picture: 180 x 180 pixels
• Shared Image: 1200 x 630 pixels
• Shared Link: 1200 x 627
• Event Image: 1920 x 1080 px (Shows in feed: 470 × 174 pixels)
• Highlighted Image: 1200 x 717 pixels (appears on profile at 843 x 504 pixels)

Google+:
• Profile Image: 250 x 250 pixels
• Cover Picture: 1080 x 608 pixels
• Shared Image: 497 x 373 pixels

Instagram:
• Profile Picture: 110 x 110 pixels
• Photo Size: 1080 x 1080 pixels
• Video to Stories: 750 x 1334 pixels
• Photo Thumbnails: 161 x 161 pixels

Pinterest:
• Profile Picture: 165 x 165 pixels
• Board Display Image: 222 x 150 pixels
• Pin Sizes: a width of 238 pixels (with scaled height)

Tumblr:
• Profile Image: 128 x 128 pixels
• Image Posts: 500 x 750 pixels

YouTube:
• Channel Cover Picture: 2560 x 1440 pixels (for desktop), 1855 x 423 pixels (for tablets), 1546 x 423 pixels (for smartphones), and 2560 x 1440 pixels (for TV)
• Video Uploads: 1280 x 760 pixels

LinkedIn:
• Personal Page
o Personal Background image: 1584 x 396px
o Standard Logo: 400 x 400 pixels
o Profile image: 400 x 400 pixels
• Company/Brand Page
o Background image: 1536 x 768px
o Standard Logo: 400 x 400px
o Business / Career Cover Picture: 974 x 330 pixels
o Square Logo: 60 x 60px
o Business Banner Image: 646 x 220 pixels
o Standard Logo: 400 x 400px

Ello:
• Banner image: 2560 x 1440 pixels
• Profile image:360 x 360 pixels

WeChat:
• Profile Photo: 200 x 200 pixels
• Article Preview Header: 900 x 500 pixels
• Article Preview Thumbnail Image: 400 x 400 pixels (Displays at 200 x 200 pixels)
• Article Inline Image: 400 px x Any size px

Weibo:
• Cover Image: 920 x 300 px
• Profile Pictures: 200 x 200px (Displays at 100 x 100 px)
• Banner: 560 x 260 px
• Instream: 120 x 120 px
• Contest Preview: 640 x 640 px

Snapchat:
• Geofilter: 1080 x 1920

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Social Media

Facebook wants to show how “inclusive” it is with new logo

(SOCIAL MEDIA) Facebook has a new logo, but you won’t see any change on the mobile app. The social network giant wants to expand to be more inclusive with this logo

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social network facebook typeface

Facebook has a new logo, but you won’t see any change on the mobile app. It’s easy to think of Facebook as just the social network where you avoid (or start) political debates with friends and family, but that’s just a piece of the picture. The new logo reflects Facebook’s ongoing expansion as a company beyond their original social network.

Facebook’s roots as a social networking company are undeniable. People have been using the platform to connect with family and friends across the globe since 2004. For many of us, Facebook is part of our everyday lives. It’s how we chat with friends across the globe, meet our partners, join communities, and sometimes it’s even part of our work life.

We have seen Facebook take on some big new projects this year including the announcement of Facebook Horizon, a social virtual reality world expected to launch in 2020. Facebook’s identity as a company now expands far beyond the Facebook app.

Facebook is the parent company of 74 companies including some equally popular and well-known apps such as Instagram and Whatsapp. The company operates out of 60 offices world-wide and employs over 43,000 people.

The new logo is part of an effort to create a clearer distinction between Facebook the parent company and Facebook the social network.

According to Facebook, “The new company branding is designed to help us better represent the diversity of products we build, establish a distinction from the Facebook app and communicate our purpose in the world.”

Facebook wordmark gif

The main design differences between the two logos are the font and the color. The corporate logo is designed in all caps using a font designed in-house. The type is san serif and open with consistent letter width throughout.

Unlike the true shade of blue that we all associate with the social network’s logo, the color of the new corporate logo will be fluid. The color will change depending on the environment such as the product it’s promoting. The corporate logo can be depicted as either solid colors or a gradient.
Facebook has been more than just a social network for a long time, now their logo can help them reflect that.

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