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bSafe app walks with you when you’re alone

Mobile app bSafe is a personal security app that insures you never have to walk alone again, be it from the office or the gym, be it you or your children.

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bSafe app: “never walk alone”

So this morning, the parking lot at work was full and you had to park all the way down a sketchy residential street, and by the time you leave your desk, it’s dark out and there are no street lamps. You’re stuck and you have to walk alone. Last week, you had an appointment with a client that you had never met in person and you had to go meet them when no one else is around, and your gut isn’t sure about the location, but you don’t have a choice. Bipper’s bSafe app takes into account these situations and many others like solo kids walking home.

With the push of one button, you can alert selected predefined contacts that you are in danger and share your location. bSafe automatically sends a text message to the contacts with a link to a map with the user’s location, along with making one call to 911 or a personal contact of your choice. For non-emergency situations, the bSafe’s “Follow Me” feature lets selected friends and family members to walk with you by GPS when you are walking alone. It even gives users the ability to simulate an incoming call (to get out of a bad date or other event).

bSafe acts as a big fat SOS button

Whether exercising alone or walking in a shady part of town, you can do more than just call a loved one, not only can they walk with you by GPS as previously mentioned, the app opens up to a giant SOS button that can literally sound a siren alarm, and immediately sends an alarm to predetermined contacts.

There is a free version of the app, or to unlock all features, it is $19.90 per year, and the company offers a 50 percent discount for two-year subscribers who are only required to shell out $29.90. Some professions are substantially more dangerous than others, so the ability to not only keep in touch with the team or loved ones, but to never have to walk alone can save lives.

Marti Trewe reports on business and technology news, chasing his passion for helping entrepreneurs and small businesses to stay well informed in the fast paced 140-character world. Marti rarely sleeps and thrives on reader news tips, especially about startups and big moves in leadership.

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2 Comments

2 Comments

  1. JoeLoomer

    April 23, 2013 at 2:29 pm

    Marti – this is one of my favorite posts of yours yet – what a cool app!!

    Navy Chief, Navy Pride

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Tech News

Making Slack actionable makes you productive

(TECHNOLOGY) Slack is an amazing productivity tool, but of course can add more to your plate – this feature puts you back on track.

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You know when you’re using Slack and you’re having a conversation with your teammate about whether or not you should grab lunch or go to Soul Cycle, but before you can answer, your editor Slacks you about deadlines and your design partner messages you proofs and suddenly you snap back to reality and remember that you’ve been working on a blog post for an hour and your concentration is completely shattered? You know, the exact moment when your productivity is officially derailed?

Well, Slack now offers Actions to help make sure that doesn’t happen. Your day may get busy, but at least nothing will slip through the cracks, work-wise.

Integrated with project management tools like Asana, Zendesk, and Jira, Actions allows users to create and comment on tasks, tickets or issues within conversations. That means no clicking through tabs or apps until you can no longer remember why you started clicking in the first place. More importantly, Actions keeps track of the work you need to do and when you need to do it.

So, how do Actions work?

1. Need to create a deadline or set up an appointment? Anything you see in Slack that needs a follow-up can be turned into an action when you click the ••• icon and choose an “action.”

2. When you’ve completed an action, a message appears in your Slack channel and lets your team know you’ve flagged it for follow-up.

3. Whichever app you’ve integrated with will alert Slack at which point you and your team can determine the next steps.

Bottom-line, Actions help keep your workflow moving. While it may not stop the onslaught of Slack messages from breaking your concentration, at least you’ll know what you should to be concentrating on.

If you’re curious to know more about Actions, the company has ample info on their API pages for your perusal.

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Tech News

Freezetab streamlines how you save tabs in Chrome

(TECH NEWS) Freezetab is the newest chrome extension that allows you to organize saved tabs in a myriad of ways.

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Internet made easier

With the browser becoming more and more of a workspace than merely an application, the built in bookmarks tool may leave you a bit hungry for more.

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Chrome users who need better tools to organize and manage bookmarks may find the power they need in Freezetab.

Bookmark’s cooler, hotter younger brother

Freezetab seeks to answer the questions of “what if I could organize my bookmarks by website” or “I only want to save all but two of these tabs on zen office designs.” It seeks to give you more options beyond the “one or all” choices in chrome. Here is the lowdown:

  • The calendar feature remembers WHEN you saved a tab – so if you can’t remember the title you can just go back to the day.
  • Chrome either lets you save one or all tabs. Freezetab expands those options to include: all, current, everything but current, right of, left of, or pick and choose.
  • If you are sharing a collection of tabs with a workgroup or a partner, it exports as a nice textbox that is easy to share in integrated messaging, IM, or email. Or even social media!
  • Sorting is robust, and there is a solid search feature that searches as you type.
  • That quick save feature saves all the tabs and closes them – and you can adjust that quick save feature to meet your needs.
  • There is a handy little star feature to note important bookmarks (i.e. recipes and excel techniques).
  • Enhances your close tab capability to close everything to the left and specific tabs – this great if you work in chrome and have 75 tabs open that have one letter names.
  • It is easier to sort tabs after you save them – you can search for them and then sort into folders you create rather manually organizing them into folders.
  • As a bonus: for those who don’t want to have to sort bookmarks – unlike Chrome which requires you to pick a folder or risk turning your bookmarks to an unorganized mess, the extension automatically organizes it for you.

Freezetab findings

After spending a few moments with Freezetab, it does fit in nicely with a workflow. Solidly reviewed, the developer did solve an issue with “pinned” tabs in the 1.2 update. – so it doesn’t remove or add them. The features are nice and easy to use, and it doesn’t require more than five minutes of playing around.

One complaint – if you choose to the right or left of the current tab to close, it did close the active tab as well – which was a little funky. But once you get comfortable with the nuances, it’s easy to use.
The interface is function over form, but you won’t have any problem using or customizing this extension. Now Bookmark smart y’all!

#FreezeTab

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Tech News

We’ve all seen job listings for UX writers, but what exactly is UX writing?

(TECH NEWS) We seeing UX writer titles pop up and while UX writing is not technically new, there are new availabilities popping up.

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The work of a UX writer is something you come across everyday. Whether you’re hailing an Uber or browsing Spotify for that one Drake song, your overall user experience is affected by the words you read at each touchpoint.

A UX writer facilitates a smooth interaction between user and product at each of these touchpoints through carefully chosen words.

Some of the most common touchpoints UX writers work on are interface copy, emails and notifications. It doesn’t sound like the most thrilling stuff, but imagine using your favorite apps without all the thoughtful confirmation messages we take for granted. Take Eat24’s food delivery app, instead of a boring loading visual, users get a witty message like “smoking salmon” or “slurping noodles.”

Eat24’s app has UX writing that works because it’s engaging.

Xfinity’s mobile app provides a pleasant user experience by being intuitive. Shows that are available on your phone are clearly labeled under “Available Out of Home.” I’m bummed that Law & Order: SVU isn’t available, but thanks to thoughtful UX writing at least I knew that sad fact ahead of time.

Regardless of where you find a UX writer’s work, there are three traits an effective UX writer must have. Excellent communication skills is a must. The ability to empathize with the user is on almost every job post.

But from my own experience working with UX teams, I’d argue for the ability to advocate as the most important skill.

UX writers may have a very specialized mission, but they typically work within a greater UX design team. In larger companies some UX writers even work with a smaller team of fellow writers. Decisions aren’t made in isolation. You can be the wittiest writer, with a design decision based on obsessive user research, but if you can’t advocate for those decisions then what’s the point?

I mentioned several soft skills, but that doesn’t mean aspiring UX writers can’t benefit from developing a few specific tech skills. While the field doesn’t require a background in web development, UX writers often collaborate with engineering teams. Learning some basic web development principles such as responsive design can help writers create a better user experience across all devices. In a world of rapid prototyping, I’d also suggest learning a few prototyping apps. Several are free to try and super intuitive.

Now that the UX in front of writer no longer intimidates you, go check out ADJ, The American Genius’ Facebook Group for Austin digital job seekers and employers. User centered design isn’t going anywhere and with everyone getting into the automation game, you can expect even more opportunities in UX writing.

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