A legitimate, creative use for QR codes
Creating a mobile or web app takes a lot of work, time, and dedication. But once all the hard work you put in to create or oversee the creation of your new app is over, then it can get even harder when you learn that you need to market your app, your company, and yourself. And why not use a more modern marketing technique to really spread the word? We’ve previously covered QR code personal business cards and how effective they can be, but creating a QR code business card specifically for your newly-designed app raises the bar.
As an app developer or business owner, you know that the competition is fierce. While your app may be unique and benefit many people, it can be hard to distinguish yourself from the masses of apps already floating around out there. And one way to do that is through App2Card’s unique product. These QR code app business cards are laser printed with a gloss finish on a 1.25”x 1.25” square. On one side is your app icon or logo, and the backside contains the actual QR code. You can buy one hundred of these cards for only $30, five hundred cards for $100, and so on. So, they’re unique, customized, and affordable.
While many scoff at QR codes, this is a viable reason to use them, as consumers expect to go through extra steps to download an app, whereas simply promoting a URL can be done on a card via a memorable URL rather than the extra steps of scanning/clicking. App2Card makes sense as it is completely focused on mobile.
Mini business cards
App2Card’s miniature business cards are easy to hand out, to include in outgoing mail, and to store and carry with you. It allows you to always be ready to market you app with just about everyone you meet, whether that’s at a conference, on the subway, or at a local movie theater. It comes down to convenience, uniqueness, and marketability. App2Card is a great mixture of the three.
Your app doesn’t have to blend in and disappear into the abyss that is the internet. You now have tools and resources that can bring your mobile or web app into the public eye, one QR code card at a time. Although the jury is still out about whether or not this will be the QR code era, App2Card offers a unique service that will complement any app development company or individual.
The American Genius Staff Writer: Charlene Jimenez earned her Master's Degree in Arts and Culture with a Creative Writing concentration from the University of Denver after earning her Bachelor's Degree in English from Brigham Young University in Idaho. Jimenez's column is dedicated to business and technology tips, trends and best practices for entrepreneurs and small business professionals.
