Connect with us

Business News

eBay joins the social bandwagon with sexy new features

eBay introduces a new lineup of features to join the social bandwagon, further pointing to the viability of social proof and instant gratification.





eBay gets social with sexy new features

With more and more companies joining, revamping, or promoting the social aspect of their campaigns, it is a good time for eBay to jump on board.

eBay recently announced the introduction of a set of new features to make browsing and buying on eBay more personalized and inspiring.

“The world is changing, with the lines between online and offline commerce blurring and the expectations of buyers and sellers rising rapidly,” said Devin Wenig, president of eBay Marketplaces. And their answer to this change is to accelerate its efforts into local commerce, as well as extend its popular eBay Now delivery service to twenty five additional markets by the end of 2014.

eBay Marketplace gets social

eBay has introduced two different areas of features and expansion: the new eBay Marketplace and local commerce.

There are five new features for the eBay Marketplace that you need to know about so you can begin being social: collections, curators, follow, profiles, and eBay Today. Collections are groups of products that have been hand-selected from eBay’s 500 million+ expert curators, buyers, and sellers. What is a curator? A curator is a top trendsetter across a variety of interest areas, who creates collections on eBay to help you find something you will love. ‘Follow’ is a simple, one-click way for you to customize your feed by following the collections, curators, eBay users, and interests that are most helpful to you; very similar to the way you follow a person or product on Facebook.

Profiles is a customizable page available to users and sellers, where you can share information about yourself, your collections, and your interests for people who may soon ‘follow’ you; again, very similar to Facebook. And finally, eBay Today is a new page that helps you easily discover the very best collections of items on eBay, selected daily by eBay’s Chief Curator and Editorial Director, Michael Phillips Moskowitz. Think of this page as “what’s most popular, or trending.”

Acquiring Shutl, making deliveries within the hour

In the area of local commerce, which in case you have not heard is a service available through iPhone, Android, and desktop web which allows users to have products from local stores delivered in as little as an hour. eBay Now is one part of eBay’s strategy to enhance the local marketplace and help retailers take advantage of technology to reach more customers, thereby increasing sales; eBay has made new additions as well. eBay Now hopes to expand, including Dallas later this year and London in early 2014.

They have also acquired Shutl, which is a marketplace that uses a network of couriers to deliver local goods the same day. This will help eBay’s goals of expanding the local marketplace even further. Finally, they have added in-store pickup and scheduled delivery. The in-store pick-up is currently available for Toys “R” Us and Best Buy with more retailers joining soon. This gives you the added convenience of buying an item through eBay and picking it up while you are out. And scheduled delivery provides a way for users to buy something and pick a time that works for them; insuring they are home when their item arrives.

Brands should take ntoe

With the addition of all of these features, it is important for buyers and especially sellers, to take a look around the new eBay and insure you have your profile set up, interests entered in, and start adding items to your collections. This will help make sure your product is reaching the largest audience possible, while taking advantage of eBay’s new social features. And if your brand is not involved in eBay, it is important to note the shifting tide, evaluating your own approach.

Jennifer Walpole is a Senior Staff Writer at The American Genius and holds a Master's degree in English from the University of Oklahoma. She is a science fiction fanatic and enjoys writing way more than she should. She dreams of being a screenwriter and seeing her work on the big screen in Hollywood one day.

Business News

Keep your company’s operations lean by following these proven strategies

(BUSINESS) Keeping your operations lean means more than saving money, it means accomplishing more in less time.



keeping operations lean

The past two years have been challenging, not just economically, but also politically and socially as well. While it would be nice to think that things are looking up, in reality, the problems never end. Taking a minimalist approach to your business, AKA keeping it lean, can help you weather the future to be more successful.

Here are some tips to help you trim the fat without putting profits above people.

Automate processes

Artificial intelligence frees up human resources. AI can manage many routine elements of your business, giving your team time to focus on important tasks that can’t be delegated to machines. This challenges your top performers to function at higher levels, which can only benefit your business.

Consider remote working

Whether you rent or own your property, it’s expensive to keep an office open. As we learned in the pandemic, many jobs can be done just as effectively from home as the workplace. Going remote can save you money, even if you help your team outfit their home office for safety and efficiency.

In today’s world, many are opting to completely shutter office doors, but you may be able to save money by using less space or renting out some of your office space.

Review your systems to find the fat

As your business grows (or downsizes), your systems need to change to fit how you work. Are there places where you can save money? If you’re ordering more, you may be able to ask vendors for discounts. Look for ways to bring down costs.

Talk to your team about where their workflow suffers and find solutions. An annual review through your budget with an eye on saving money can help you find those wasted dollars.

Find the balance

Operating lean doesn’t mean just saving money. It can also mean that you look at your time when deciding to pay for services. The point is to be as efficient as possible with your resources and systems, while maintaining customer service and safety. When you operate in a lean way, it sets your business up for success.

Continue Reading

Business News

How to apply to be on a Board of Directors

(BUSINESS) What do you need to think about and explore if you want to apply for a Board of Directors? Here’s a quick rundown of what, why, and when.



board of directors

What does a Board of Directors do? Investopedia explains “A board of directors (B of D) is an elected group of individuals that represent shareholders. The board is a governing body that typically meets at regular intervals to set policies for corporate management and oversight. Every public company must have a board of directors. Some private and nonprofit organizations also have a board of directors.”

It is time to have a diverse representation of thoughts, values and insights from intelligently minded people that can give you the intel you need to move forward – as they don’t have quite the same vested interests as you.

We have become the nation that works like a machine. Day in and day out we are consumed by our work (and have easy access to it with our smartphones). We do volunteer and participate in extra-curricular activities, but it’s possible that many of us have never understood or considered joining a Board of Directors. There’s a new wave of Gen Xers and Millennials that have plenty of years of life and work experience + insights that this might be the time to resurrect (or invigorate) interest.

Harvard Business Review shared a great article about identifying the FIVE key areas you would want to consider growing your knowledge if you want to join a board:

1. Financial – You need to be able to speak in numbers.
2. Strategic – You want to be able to speak to how to be strategic even if you know the numbers.
3. Relational – This is where communication is key – understanding what you want to share with others and what they are sharing with you. This is very different than being on the Operational side of things.
4. Role – You must be able to be clear and add value in your time allotted – and know where you especially add value from your skills, experiences and strengths.
5. Cultural – You must contribute the feeling that Executives can come forward to seek advice even if things aren’t going well and create that culture of collaboration.

As Charlotte Valeur, a Danish-born former investment banker who has chaired three international companies and now leads the UK’s Institute of Directors, says, “We need to help new participants from under-represented groups to develop the confidence of working on boards and to come to know that” – while boardroom capital does take effort to build – “this is not rocket science.

NOW! The time is now for all of us to get involved in helping to create a brighter future for organizations and businesses that we care about (including if they are our own business – you may want to create a Board of Directors).

The Harvard Business Review gave great explanations of the need to diversify those that have been on the Boards to continue to strive to better represent our population as a whole. Are you ready to take on this challenge? We need you.

Continue Reading

Business News

Average age of successful startup founders is 45, but stop stereotyping

(BUSINESS) Our culture glorifies (yet condemns?) startup founders as rich 20-somethings in hoodies, but some are a totally different type.



startup founders average age is 45

There’s a common misconception that startups are riddled with semi-nerdy, 20-something white dudes who do nothing but sip Nitro Brews and walk around the open office showing off the hoodie they wore yesterday. It turns out that it’s extremely rare that startup offices resemble The Social Network.

However, the academic backdrop for the real social network story (AKA Harvard), produced statistics that will serve to put the aforementioned misconception to rest. According to the Harvard Business Review, the average age of people who founded the highest-growth startups is 45. Say what?! A full-fledged adult?!

In fact, aside from the age category of 60 and over, ages 29 and younger were the smallest group of founders that are responsible for heading the highest-growth startups. I guess you can accomplish a lot when you’re not riding around the office on a scooter all day.

The study also found that older entrepreneurs are more likely to succeed. The probability of extreme startup success rises with age, at least until the late 50s. It was found that work experience plays an important role.

Many will argue, “Well, what about someone like Steve Jobs?” You could easily argue right back that it took Jobs until the age of 52 to create Apple’s most profitable product – the iPhone.

The study continues to answer questions like, why do Venture Capitalist investors bet on young founders? This goes back to the misconception at the start, and there’s a notion that youth is the key for successful entrepreneurship. Wrong.

There is also the idea that younger entrepreneurs are likely working with less financial options, so it may be common for them to take something from a VC at a lower price. As a result, they could be viewed as more of a bargain than older founders.

“The next step for researchers is to explore what exactly explains the advantage of middle-aged founders,” writes Pierre Azoulay, et al. “For example, is it due to greater access to financial resources, deeper social networks, or certain forms of experience? In the meantime, it appears that advancing age is a powerful feature, not a bug, for starting the most successful firms.”

Continue Reading

Our Great Partners

American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.

Emerging Stories

Get The American Genius
neatly in your inbox

Subscribe to get business and tech updates, breaking stories, and more!