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Viral video prompts Bank of America to finally close loan

“Close our loan!”

Ken and Meredith Williams, like many Americans, applied for a mortgage and have experienced nothing but feet dragging on the part of their bank, but rather than get frustrated by the endless pushing back of closing dates and giving up, the couple has taken to the internet, launching a social media campaign to pressure the bank to close their loan.

The Georgia couple created a video that went viral, proclaiming an impeccable score and a message to Bank of America, “Don’t let anybody tell you you’re too big to fail/Cause you belong in jail.” According to AOL, the video corresponded with a blog and requests for people to tweet about their plight – all they wanted was to make a substantial down payment in cash and use their nearly perfect credit score to obtain a $203,000 mortgage that was originally set to close on October 31st.

The couple publicly lamented that the bank refused to give them answers as to why the loan was continually delayed and expressed frustration at the $50 per day they were paying to the sellers of the home for the delay.

On December 16th, Bank of America responded to the viral video by closing the loan and agreeing to pay all of the late fees charged by the seller. “The Williams’ loan closed December 16. We apologize for the delay in closing, and for the inconvenience, we provided a credit at closing,” Bank of America said in a statement.

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Tara Steele is the News Director at The American Genius, covering entrepreneur, real estate, technology news and everything in between. If you'd like to reach Tara with a question, comment, press release or hot news tip, simply click the link below.



  1. Tom Johnson

    December 29, 2011 at 10:16 pm

    Do not mock the banksters lest you find yourself in a FEMA concentration camp for impertinence. Can't mock your betters you know…

  2. stephanie crawford

    December 30, 2011 at 12:33 am

    Good for them. I closed a listing last week that had 5 delays. Yes, the buyer was with Bank Of America…

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