Have you ever considered using an Electronic Conference Room?
As today’s consumers enjoy the benefit of searching for real estate online, it is harder to get those people into the office right away. Please don’t misunderstand, I am a firm believer in the face to face consumer experience. But today’s consumer could be demanding more. That got me thinking about webinars. We are all starting to attend them for education, legal updates and product updates. Why couldn’t we use them with the consumer?
The primary purpose in the electronic conference room (ECR) is to enhance the understanding and communication with the client. It’s easier to detect when they are unsure or misunderstand the presentation when you are in person. But that’s not always possible. This is second best because you are looking at the same thing at the same time and you can hear their voice.
What is a an Electronic Conference Room?
When the traditional conference room goes electronic, it opens up a variety of possibilities because of its multimedia potential. The multimedia experience is also a multifunctional experience. Brainstorming meetings, training sessions and client conferences are just a few of the ways in which companies have put their newer multimedia facility to use.
Don’t be intimidated by the notion of “electronic” and “multimedia.” You don’t have to be a technocrat to make it work or even hire an engineer to oversee the room. Its workings are fairly basic.
Use a Webinar Platform (I use www.gotomeeting.com) Here are the features:
- They are “Agent led”
- They are “LIVE” with start and ending
- Each participant sits at his or her own computer
- Attendees will simply enter a “URL” or website meeting address to enter the live meeting or conference.
Value of Graphics – One of the advantages of using the web over JUST the phone only is that the web allows more control over the graphics used. It is also visually stimulating and graphics can reinforce the teaching you are doing
What can you cover? I would like to invite you to experience one of these meetings. I just recorded one and will have the link handy after Triple Play. Thoughts?