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Anti-semitism more prevalent on social media than you think [stats]

Anti-semitism hate speech remains a problem, particularly online, and you’ll be shocked at how little social networks are doing about it.

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Anti-Semitism is more common than you probably think

Anti-Semitism is alive and well, even though World War II ended 70 years ago. The Online Hate Prevention Institute found over 2,000 anti-Semitic posts on Twitter, Facebook, and YouTube in just 10 months (not to mention undiscoverable content on private accounts, or hate speech using indirect and less common hate phrases). These social networks aren’t doing enough to remove the derogatory comments per their Terms of Service, as the OHPI found that only about 20 percent of the remarks were actually removed.

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About half of the anti-Semitic remarks were racial slurs, accusations of blood libel, or conspiracy theories. Interestingly, Twitter had the greatest percentage of content which promoted violence against Jews, at 63 percent, but YouTube had the most content concerning the denial of the Holocaust.

Facebook came in low on both accounts, 14 and 18 percent, respectively. This is probably due to the fact that they have the best response rate in removal. Post something anti-Semitic on Facebook, and it has a 75 percent change of being taken down. YouTube had a four percent removal rate. Four.

Jews remain the greatest victims of hate crimes in America

Sadly, when you consider what’s going on in the world, this isn’t a big surprise. Jews in Marseille, France are being targeted. One government representative recommended that Jewish men stop wearing the kippah, or yarmulke. In response, French men (and men around the world) wore the head covering in support.

In December, the FBI released their hate crime report. In it, Jews are the greatest victims of hate crimes, at 57 percent when it pertains to religion. Even though the Muslim faith has been so predominant in the news, it only accounted for 16 percent of the victims. No one should be a victim of crime because of their religion.

How social networks themselves react

Facebook does a lot to combat hate speech. Twitter recently updated its rules against abusive behavior. Even with all its bots and search engines, it’s still going to take each of us to take a stand against hate speak and abuse.

Take a stand against anti-Semitism and report posts when you see them. Free speech does not give anyone the right incite violence against anyone else.

#AntiSemitism

Dawn Brotherton is a staff writer at The American Genius, and has an MFA in Creative Writing from the University of Central Oklahoma. Before earning her degree, she spent over 20 years homeschooling her two daughters, who are now out changing the world. She lives in Oklahoma and loves to golf. She hopes to publish a novel in the future.

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3 Comments

3 Comments

  1. John Doe

    February 18, 2016 at 4:58 pm

    Are they joking? I could find 2000 anti semitic posts in a single day on Twitter alone. Maybe if you look at english speakers alone that total isn’t that high, usually just dimwitted white Hamas (palestine) supporters. Try looking at arabic translations calling for “death to jews” and “death to Israel”, it will make you sick.

    I stopped reporting such incidents because twitter didn’t remove any of them, they’re more concerned about removing all conservative speech.

    • Lani Rosales

      February 25, 2016 at 5:30 pm

      I thought the count was extremely low, too…

  2. Mark

    February 20, 2016 at 3:28 am

    This may or may not be correct, it would be necessary to read the parameters of the study and look at the statistical significance of the sample. Another problem for me is that many people equate criticising or opposing Israel or Israeli policies as anti Semitic. that is not something I agree with.

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Social Media

Tag photos, connect with friends, order food?

(SOCIAL MEDIA) Facebook seems to be sprawling into every nook and cranny of life and now, they’re infiltrating food delivery.

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Facebook is now bringing you food! Although, no one was really asking them to.

In the age of Instagram and Snapchat, Facebook is attempting to transform into more than just a social media platform. They have partnered up with food delivery services to help users order food directly from their site.

They hope to streamline the process by giving users a chance to research, get recommendations and order food without ever leaving the site.

Facebook has partnered with their existing delivery services including EatStreet, Delivery.com, DoorDash, ChowNow and Olo in addition to restaurants to fast track the process.

The scenario they imagine is that while scrolling through the newsfeed, users would feel an urge to eat and look to Facebook for their options.

After chatting up friends via Facebook Messenger to ask for the best place to go, users would visit the restaurant’s page directly, explore their menu and decide to order. When ordering, you will have the option to use one of the partnered delivery services either with an existing account or by creating a new one.

The benefit is you stay on one site the entire time. With the time you save, the food can get to you faster, which is a plus for everyone.

Assuming that people already live on Facebook 24/7, this seems like a great update. If you like getting recommendations from your favorite social media resources, it’s even better.

The problem is that in recent years their younger audiences have dropped off in favor of other sites. Regardless of what they think, not everyone is flocking to Facebook for their every need.

My guess is that this service will benefit those already using Facebook, but is less likely to draw new audiences in.

Adding more services may not be the key to success if Facebook can’t refine their other features. They have already been criticized for their ad reporting practices, though they seem to fix everything with a new algorithm.

Facebook has continued to stray away from their original intent, and food delivery won’t be their last update.

Facebook wants to be everything, but not everyone may want the same.

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Hate Facebook’s mid-roll ads? So does everyone else

(SOCIAL MEDIA) Those pesky ads that pop up in the middle of that Facebook video, aka mid-roll, seem to be grinding everyone’s gears.

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In an ongoing effort to monetize content, Facebook recently introduced “mid-roll” ads into videos by certain publishers, and it has now been testing that format for six months. If you aren’t a big fan of those ads interrupting your content consumption experience, you aren’t alone; publishers aren’t crazy about them either.

In a report on the program, five publishers working with Facebook’s new mid-roll ad program were sourced and all five publishers found that the program wasn’t generating the expected revenue.

One program partner made as little as $500 dollars with mid-roll ads while generating tens of millions of views on their content.

Two other partners wouldn’t specify exact revenue number, but they did acknowledge that the ad performance is below expectations. As far as cost goes, certain publishers mentioned CPMs between 15 cents and 75 cents.

That range is large because a lot of the data isn’t clear enough to evaluate their return on investment. According to the Digiday report, publishers receive data on total revenue, along with raw data on things like the number of videos that served an ad to viewers.

The lack of certain data points, along with the confusing structure of the data, makes it difficult to assess the number of monetized views and the revenue by video. For context, YouTube, as arguably the biggest player in video monetization, provides all these metrics.

Another issue is that licensing deals are cutting into margins. Facebook pays publishers, via a licensing fee, to produce and publish a certain number of videos each month. In exchange, Facebook keeps all money until it recoups the fee, after which revenue is split 55/45 between the publisher and Facebook.

While these challenges doesn’t change the fact that revenue is low, it does make it difficult to dissect costs in a meaningful way.

Why is revenue so low to begin with?

For starters, a newsfeed with enough content to feed an infinite scroll probably isn’t the best format for these kinds of ads. As a user, when I’m watching the videos and the ad interrupts the experience, I’ve always scrolled right on through to the next item on my feed. It’s a sentiment echoed by one of the publishers in the Digiday story.

Because of that, Facebook’s new Watch program, which creates a content exclusivity not found on the news feed, might produce better results in the future. Either way, Facebook will need to solve this revenue challenge for publishers, or they might pull out of the programs altogether.

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Will Facebook’s Bonfire be a hit or go up in flames?

(SOCIAL MEDIA) Facebook secretly launched a group chat app that they secretly copied from a super small company. Lots of secrets.

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As we well know, big social media and social messaging companies have a tendency to rip each other off. We’ve seen Instagram rip off Snapchat, another big player in the space.

However, what happens when a big player copies a young upstart?

Facebook appears to be doing just that. The social media giant announced a standalone group video chat app called Bonfire in July of this year. After testing, that app is now available in the Denmark App Store.

“Bonfire bears a striking resemblance to Houseparty.”

Both apps enable multi-party video chatting, complete with video effect filters (much like Snapchat). Facebook has their app synced with the Messenger feature to let potential participants know when they’ve been added to a chat. Bonfire also lets you capture snapshots of the video chat.

So, why does Facebook want to copy this startup so badly? Because the concept is a hit.

Back in 2016, Houseparty was the 7th highest ranking free app in Apple’s App store. Additionally, the app has been shown averaging a million downloads in the last 6 months. Facebook is in the business of building community, per their mission statement, and this concept is a growing epicenter of social community and interaction.

That also makes Houseparty and Bonfire a great tool for reaching a younger consumer audience more directly.

While a live event on Facebook or Instagram makes for a great general broadcast, these apps could be a great way to offer exclusive experiences to certain customers.

Imagine, if you will, the thrill of 6 fans winning a content to have a private show streamed to them by their favorite artist, followed by a Q+A session? Or, imagine a pop culture brand like The AV Club hosting an interactive discussion with fans dissecting the latest episode of Game of Thrones?

If those examples feel a little too big for you, then imagine a group of restaurant employees hosting a live discussion in several different chat rooms soliciting feedback on all parts of the experience?

The bigger point is, that level of intimacy and exclusivity works well on this platform.

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