Narrow is hellbent on helping you do this the right way
Does your business use Twitter for marketing and connecting with customers? When is the last time you put some effort into increasing your Twitter following? A new site, Narrow, currently in beta form, is an easy tool to help small businesses “build a targeted audience and increase your influence on Twitter.”
The Minneapolis, Minnesota based company are experts in finding the ideal audience for your Twitter posts. It is simple to use. Simply enter keywords, hashtags, and handles relevant to your product, service, or business, and Narrow does the rest. Narrow searches for potential targeted audiences, and allows you to preview these audiences to see if they are a good match. Once you select your target audiences, Narrow automatically connects and engages them through a series of automated tasks. Narrow also gives you data to help track your daily growth in audience and influence.
Reducing the amount of effort without hoping for a magic bullet
The folks at Narrow seem to really understand the ins and outs of Twitter, as their site also includes a blog with detailed, helpful articles about how to make the most of your Twitter marketing. Testimonials from companies already using Narrow indicate that the software is effective in increasing Twitter influence and understanding of customers who use Twitter. According to Goals.com, who has been using Narrow for a handful of months, “we have been receiving many new and relevant followers on a consistent basis without a lot of effort.”
Like many sites, Narrow offers three tiers of pricing. A basic account allows you manage one Twitter account for nine dollars per month. A pro package will allow you manage three accounts for $19 per month; a business account gives you ten Twitter accounts for $49 per month. A sound investment if you commonly use Twitter to let your customers know about new products and events.
Currently the site is in beta, so you have to request an invitation to begin using Narrow when the site is complete.
#NarrowBeta
Ellen Vessels, a Staff Writer at The American Genius, is respected for their wide range of work, with a focus on generational marketing and business trends. Ellen is also a performance artist when not writing, and has a passion for sustainability, social justice, and the arts.