Connect with us

Social Media

Studying the Apple App Store – is bigger really better?

Published

on

Apple App Store’s proprietary apps

In a recent analysis by PCWorld, the most popular apps in Apple’s App Store are not exclusive to Apple, rather, they appear on Android, BlackBerry, Windows Phone, Nokia, Palm and others.

The reason this is an important study is that Apple marketing wants you to know that “there’s an app for that,” which is a major selling point, but what it should probably mean is “there’s an app for that and you can find it on any smartphone.”

Perhaps bigger isn’t better? The Apple App store has nearly three times the number of apps as it’s younger competitor, Android.

The advantage Apple does have, however, is proprietary games which happens to be the top app download category. The bottom line of the study is that size of an app store doesn’t matter, it’s how it’s used that matters.

Click to enlarge.

Resource: PCWorld study on Apple App Store.

The American Genius is news, insights, tools, and inspiration for business owners and professionals. AG condenses information on technology, business, social media, startups, economics and more, so you don’t have to.

Continue Reading
Advertisement
12 Comments

12 Comments

  1. Shock Me

    May 3, 2011 at 9:39 am

    The advantage to the larger app store is the specialty app that can be found no where else. A particular game, a business app created for a particular industry can drive the adoption of the platform. Multi-platform apps are only important for keeping the platform in the game.

  2. Martin Hill

    May 3, 2011 at 10:44 am

    App numbers are important as long as the quality and variety is there.

    How do you measure quality? Well, App download numbers, paid app income and advertising income actually measure the popularity and real numerical and financial wealth and health of each ecosystem.

    By those measures, iOS leads Android by an absolutely enormous margin:

    *App Store Revenue 2009 – 2010* (source: IHS ScreenDigest):
    – iOS App Store grew from $769 million to $1.782 billion = $1.013 billion increase
    – Android Marketplace grew from $11 million to $102 million = $91 million increase

    So annual Android developer income is a meagre 6% of iOS with an annual rate of increase only 9% as large as iOS. The gap between the two is 1,000% and getting far larger every year.

    – Apple captured 82% of the revenue from all app stores in 2010 compared to 5% for Android

    Now you may think that Android developers are instead making their money with many more free app downloads supported by advertising, but that is not the case:

    – 71% of all app downloads were to iOS devices in 2010 according to ABI Research
    – iOS users are worth up to twice as much as Android to advertisers according to Mobclix
    – Millennium reports iOS captured 45% advertising income marketshare vs 38% share for Android in March 2011
    – Net Applications reports iOS captured 3.3x the web browser share of Android in March 2011

    -Mart

  3. Peter

    May 3, 2011 at 1:33 pm

    Guess what? This is the same thing that the Mac partisans have been saying for the last 20 years.

    The issue is about the brand. People equate the brand with the ability. For example, for years there was no QuickBooks for Mac. Therefore, Macs couldn't do accounting. Forget AccountEdge or any of the other accounting packages for Macs. No QuickBooks, no accounting.

    Similar thing here: No Twitterific? Then I guess I can't use Twitter. No Angry Birds? It doesn't matter if it has "Irked Avians."

    Of course, the other issue is Apps themselves. There is no NetFlix app for Android. However, you can go to NetFlix and watch movies on your phone just fine–the beauty of having Flash on your phone is that you don't need to waste space on your phone for an App.

    • Shock Me

      May 4, 2011 at 5:40 am

      No but you do have to waste space and battery power on the Flash Plugin every time it is loaded and running. Not that I wouldn't be willing to do so.

Leave a Reply

Your email address will not be published. Required fields are marked *

Social Media

There’s a subreddit that is literally moving the stock market

(SOCIAL MEDIA) “You can’t change the world on Reddit all day.” Hm. Wanna bet? Some people do bet on whether a stock will rise or fall on Reddit.

Published

on

Stock market

I don’t gamble. RIP to Mister Kenny Rogers, but this whole folding, holding, walking, running business is bad for my heart.

So playing the stock market is out for me, but apparently, you don’t even need an accountant to place your bets? The good, if foul mouthed, people of r/WSB aren’t just proving that, their playing and paying outside the traditional trading room is actually moving markets!

The subreddit, full name r/wallstreetbets, is 900,000 users strong, and boasts members that have been involved for years. They show off their stock market wins, losses, jokes, and opinions with varying levels of insight on all contributions.

Ordinarily, this’d just be an interesting collection of folks talking stock, but some of their threads have been shown to have an effect on share prices!

Users don’t just share what and how they’ve traded, they also gamble on what stock prices will do, without actually purchasing or selling any. Options contracts allow users to cast lots for less cash, while retaining the power to show actual purchases as hotter or colder and literally moving the temperature dial on them by word of mouth (and possibly pure conjecture) alone.

So I could hop in, put a marginal amount of money down, and say ‘Stock in Pressure Valve Company X is going to go up since more people are buying bidets in the wake of the Corona-based toilet paper hoarders, and they’re a key component’, then pepper in some off-color jokes about personal hygiene and everyone’s moms to blend in, and potentially wait to collect!

Neat.

After all, not only are surges of humans looking at these bets, web algorithms and cookie crawlers are staring too. It’s chatrooms of the dotcom boom all over again, except more chaotic, more gif-laden, and more monitored by outside forces.

It’d be sinister if the vibe of the sub wasn’t ‘Take literally nothing seriously’. Try discussing ‘chicken tendies’ in a boardroom sometime and see what I mean…although the tide on that might be shifting as well.

The one forbidden thing here is actually using the forum for insider trading. Directly profiting from the rumors gets users exiled, and gets users interacting with them booted too.

Serious business actually DOES occur, who would have thought? I wouldn’t have. Which is why I don’t gamble.

It’s easy to write Reddit off as just an online echo chamber slash cesspool, but when it comes down to it, the American Psychos of the world are on the same internet as the basement-dwellers, and the gap in financial literacy between the two ends of the spectrum is pulling a reverse Pangea.

We need to start recognizing that.

I’m still staying away from 4Chan though.

Continue Reading

Social Media

Facebook messenger gets a major facelift for speed

(SOCIAL MEDIA) Facebook messenger has been around a loooooong time and has started to suffer from build bloat. So the new project lightspeed has redesigned it.

Published

on

facebook messenger

If you’ve ever spent time in an old-school, family-built home, then you have an idea of what the inner workings of the Facebook Messenger app look like. It began with just a few rooms, but as the needs of the family grew, they kept adding on rooms wherever they fit until the layout no longer made sense and the home became a bloated maze.

Facebook Messenger has been suffering growing pains ever since it branched off into its own app in 2011. As the app became more popular developers worked to make it more engaging by adding new features like stickers, GIFS, and video calls.

At some point, they realized that the app had gotten away from them. The Facebook Messenger currently on your device has move 1.7 million lines of code. An app that big is slow and takes up a ton of valuable space on users devices, so the team knew it was time for a change. The project became internally as Project LightSpeed.

Facebook Messenger is a valuable app for connecting with friends, family, and business connections across the globe. You don’t even need to be Facebook friends with someone to message them making it an invaluable tool for long-distance teams or new business connections. In recent years, the app has begun to slow down making it vulnerable to competitors like WhatsApp.

The development team’s goal for the new app was to make it small, fast, and simple. In order to achieve this Facebook’s team of engineers has reduced the core code by 84%, taking the original 1.7 million lines of code down to 360,000. The new app will be about a quarter of the size of the current app.

A smaller app will load quicker and be more responsive, even if you’re using an older device or you’re in an area with lower connectivity. Current tests put the new app as being twice as fast as the current version, while keeping all the features that users have come to expect. Don’t worry, you will still be able to send your friends stickers, pictures, and obnoxious amounts of GIFs.

Continue Reading

Social Media

Facebook wants to hear from you. Literally. For innocent reasons

(SOCIAL MEDIA) As if Facebook didn’t already own everything that is you, they are asking to hear you say a specific phrase for their new voice services.

Published

on

facebook portal

Good news, Facebook is now offering to pay you to let strangers listen to you! Well, kind of.

Users connect to Viewpoints – a different app under the Facebook umbrella – which allows them to participate in market research. In this case, participants repeat the phrase “Hey Portal, call,” followed by the name of a Facebook friend, and submit the recording. The whole ordeal is about five minutes, tops.

By finishing this and other tasks, participants can expect to make a grand total of…$5. It’s not much, but at least that’s a fancy cup of coffee for work you can do while waiting for the ads to finish on your TV show.

So, why is Facebook shelling out $5 for people to make voice recordings? Surprisingly, it’s because AI is not nearly as smart as we sometimes assume – especially when it comes to voice commands. There’s a whole host of things that go into how we communicate, like posture, tone and even slang, which can make understanding vocal commands a much bigger ordeal.

In order to make improvements to the system, it often requires teams of humans putting in the leg-work. This means studying the disconnect between humans and machines, as well as creating solutions. Unfortunately, this human touch is also the excuse companies like Amazon use to justify listening in on your conversations. (Sure, users can ‘opt out’ but come on. That’s not exactly something Amazon advertises.)

As more people grow aware of the potential breach of privacy that tech like Alexa or Portal can bring, however, it’s put pressure on companies to scale back. Which is where Facebook’s new paid survey comes in. Unlike an anonymous employee listening in on a random Portal conversation, this way participants opt in, rather than out, of having their information shared.

The academic in me is slightly skeptical. There’s only so far a paid study like this can get, especially when it comes to the nuances of voice command. The conspiracy theorist in me is also skeptical, mostly because although Facebook promises they won’t sell your information or publicly share it, there’s still plenty of nefarious things to be done. That said, at the end of the day, at least Facebook isn’t just swiping information off your Portal…and you even get some pocket change in exchange.

Continue Reading
Advertisement

Our Great Partners

The
American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.

Emerging Stories

Get The American Genius
neatly in your inbox

Subscribe to get business and tech updates, breaking stories, and more!