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Usher improves Facebook event management via mobile

Facebook is a major driving force behind events of any size and drives more RSVP than Twitter or LinkedIn on average, but the tools native to Facebook fall short. Enter Usher, a simple app that streamlines event management.

Facebook event planning tool

Facebook is a great tool to use when it comes to planning and managing an event, both personal and professional. You have easy access to all your contacts, you can update all invitees of changes of date, time, or venue at the same time, and you can keep track of RSVPs. However, let’s be honest. Facebook is a basic tool with basic capabilities.

It’s perfect for a small get-together with close friends or associates, but what if you need a more organized, in-depth, sophisticated method of event management? For that, Facebook falls short on its own. That’s why it’s important to couple the convenience of creating a Facebook event with the innovation of the Usher app.

Simpler, more sophisticated event management

Usher takes event management to a whole new level, and it’s free. The Usher app links to your Facebook events and gives you complete control in setting up the event and managing it to fruition. Instead of inviting each of your Facebook contacts one by one, you will save time by creating customized invite lists through Usher that you can use over and over again. Usher allows you to check RSVPs in real-time, create VIP lists, and send invites right up to the start of the event. One cool feature of using the Usher app for your event management needs is that you can print off a guest list. Facebook definitely doesn’t offer that.

If you’ve orchestrated a corporate event or something a little more formal than a casual gathering, you can send out mobile tickets for those who’ve sent their RSVPs and to those you want to make sure they know they’re invited and welcome. However, this only works if you and your guests have smartphones. If a guest doesn’t have a smartphone, they can still access the virtual ticket online and print it out later.

The next step to using Usher’s event management capabilities is that you can check-in your guests as they arrive, so you’ll know exactly how many have walked through those doors and exactly who has arrived, which can be great for the awarding of prizes or other honors. If your event is a little more high-profile, this feature is great if you want to make sure your event is secure and safe from uninvited attendees.

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A better way

“Usher is simply a better way to manage your Facebook Events,” said Michael J. Saylor, chairman and CEO of MicroStrategy Incorporated. “With Usher, you can manage your professional and personal events conveniently and securely from your smartphone. You can send and receive invitations, be fast to RSVP, and benefit from privileged ticketing and check-in.” For “mobile tickets as cool as your event,” Usher offers many fantastic, unique features to get your party, conference, or meet-and-mingle up and running without a hitch.

Written By

The American Genius Staff Writer: Charlene Jimenez earned her Master's Degree in Arts and Culture with a Creative Writing concentration from the University of Denver after earning her Bachelor's Degree in English from Brigham Young University in Idaho. Jimenez's column is dedicated to business and technology tips, trends and best practices for entrepreneurs and small business professionals.


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