Connect with us

Hi, what are you looking for?

The American GeniusThe American Genius

Business Marketing

Incentive CardLab: branded gift cards for your customers

Incentive CardLab lets you upload your logo to pre-loaded, customizable Visa gift cards, perfect for showing your clients how much you appreciate them while marketing for your company.

reward card

reward card

Incentive CardLab is more than just a gift card

Businesses across the globe use standard gift cards to say thank you to customers for their patronage and loyalty, and the process is usually that someone goes to the store, manually picks out some cards, shoves them into a branded greeting card, and sent through the mail. But what if those gift cards didn’t have a picture of a ribbon or a boring blue blank background, rather featured your company’s logo? Incentive CardLab does exactly that for brands of all sizes.

Incentive CardLab offers an alternatively easy and applicable way to give buyers a branded gift that is pre-paid and fully customizable, even offering templates for specific industries like real estate. There are no setup fees or minimum orders, and the company offers bulk discounts which could be used for teams or larger brands.

To set up a card, simply upload a high resolution no bigger than 10MB but bigger than 840 x 840 pixels. The company says that the ideal size is 2100 x 1344 pixels in a .PNG file with proper color balance, contrast, and brightness. If you are using an image with a copyright, like a logo, they will ask for confirmation that you have the right to use the image. Remember, though, that it isn’t like a website – you cannot put phone numbers or website information on the card, just your logo.

Uses for branded gift cards

Branded gift cards are useful not only for the standard customer rewards that take place after a big transaction, but for drip marketing to your biggest clients annually – consider sending them at the anniversary of your first transaction together or first meeting as a thank you for their continued business.

Advertisement. Scroll to continue reading.

Having branded gift cards on hand are also a good idea for running social media contests and campaigns rather than sending out the standard Visa card – never miss an opportunity to brand your company.

Imagine someone in line at the grocery store whipping out a card with your logo on it – talk about branding! Visit Incentive CardLab to get started.

visa card


Written By

Marti Trewe reports on business and technology news, chasing his passion for helping entrepreneurs and small businesses to stay well informed in the fast paced 140-character world. Marti rarely sleeps and thrives on reader news tips, especially about startups and big moves in leadership.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *


American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.




Business Marketing

Google and Meta have dominated the US's ad revenue since 2014, but in 2022, that started to fade. Will it continue?

Business Marketing

Google adds a redesign quietly to its search engine, adding filters that will change what we know about SEO Marketing.

Business Marketing

Airtable presents the drawbacks of your current marketing strategy and what changes need to be made to make it work efficiently.

Business Marketing

As a small business owner or non-tech-savvy person dipping into marketing, getting free models is a dream. This tool makes it possible.

The American Genius is a strong news voice in the entrepreneur and tech world, offering meaningful, concise insight into emerging technologies, the digital economy, best practices, and a shifting business culture. We refuse to publish fluff, and our readers rely on us for inspiring action. Copyright © 2005-2022, The American Genius, LLC.