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The state of resumes, circa 2012

Tradition and modernity are at war right now, and employers and employees are not always on the same page when it comes to the resume. However, one entrepreneur has found a way around the divide.

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resume 2012

The split between tradition and innovation

Let’s face it, the traditional HR department is relatively predictable, no matter the industry. People wishing to be employed submit a cover letter with generic buzzwords, a clean resume that looks like every other Microsoft Word resume since 1987 (as depicted below), the HR gatekeeper decides whether the pieces of paper shuffles down the line or not, and the predictable interviews begin, and so goes the assembly line of the hiring process which usually ends in dozens of candidates throwing their resume into a black hole and never hearing anything.

boring resume

Despite this outdated assembly line still existing today, some companies, especially startups and small businesses, feel differently about the hiring process and seek to improve the process to match the rest of their company’s culture. In that vein, digital creatives have taken to (duh) getting creative and making infographics out of their resumes, which the traditional assembly line typically ignores, but companies with more innovative hiring practices are responding well to. This movement has spawned dozens of websites that are visual resume builders or virtual business cards like Kinzaa or Flavors.me.

The next generation of creativity

Candidates are getting creative and using social media to stand out, like Austinite Stacey Knupple who is using Pinterest as her creative resume, and entrepreneur Aaron Brazell, author of The WordPress Bible, who asserts that resumes should be turned on their heads, as the traditional format of chronological listing of jobs is insufficient.

Brazell writes, “The traditional way of building a resumé is to provide a chronological context of every school and degree you’ve received along with every professional role over the last 7-10 years, give or take. What do you do when you’re in the tech space and the requisite skills are constantly changing? What do you do when your role at the last 3 companies were essentially the same with little deviance in the job description? Do as I do… flip your resumé on it’s face.”

“If a company is going to hire you into a role,” Brazell adds, “they want to know that you’re going to be innovative in your approach to the job and that you’re willing to think outside the box to do the best job you can. If they don’t, you probably don’t want to work for them anyway as they are plainly hiring you to just follow marching orders and that, let’s face it, sucks ass. There’s no place to achieve and rise to the top because you’re just doing things the way you’re told, by the book, all day every day. Sounds like a reason to drive off a cliff, if you ask me.”

Unlike some infographic formats, Brazell keeps with the tradition of giving any HR wonk the exact information they need, and even chronology, but suggests flipping the resume to begin with achievements and relevant skills as he has done with his resume.

The takeaway

Resumes can be boring, and the assembly line is nowhere near dead, so finding ways to get attention of employers can be done through creative measures that still fit within the boundaries an HR person needs so they don’t immediately throw it away. The problem in this era is that creativity stands out, but many people (not all, of course) behind that HR desk are not creative, and they are not looking for something that stands out, rather must stick to the data points their boss is looking for.

While the assembly line is outdated, promoting your assets like Brazell suggests can set you miles ahead, while still showing that you can follow instructions. On the flip side, when you’re applying as a graphic designer for a design job, an infographic is likely the way to go, so context matters a great deal.

When hiring, consider the state of resumes in this era, and be open to creative means people are using to get in front of you, because that attention to detail is far superior to a generated resume from Microsoft Word that is crammed full of corporate, meaningless buzzwords.

Lani is the Chief Operating Officer at The American Genius and has been named in the Inman 100 Most Influential Real Estate Leaders several times, co-authored a book, co-founded BASHH and Austin Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.

Business News

Price-predictable subscription to legal help for startups

(BUSINESS) Startups in growth mode need extra help, and legal services is not where successful companies cut corners. Check out this subscription option for your growing company.

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legal help for startups

If you’re running your own business or are planning to start one, legal help is probably low on your list.

Most of us have access to free resources from your local Chamber of Commerce or state website, or may have a “friend” who can help you with the forms and other things.

For a lot of things, a DIY attitude won’t cost you much. You could float your own drywall for example. But when it comes to the law, you must trust an expert. Trying to cut corners on legal expenses can cost you a lot in terms of liability or lead to a few headaches, disputes, and litigations. And even if it didn’t cost money, it will cost you time.

Fortunately, you may not have to pay a lawyer directly, as there are several online solutions, including LegalZoom or LegalShield that can help you with forms, provide advice or help you get your business started. Legal advice could cost you hundreds per hour, but it doesn’t have to be that way.

Although online legal services are available, one thing that may be challenging for startups is that it can be difficult to budget for: cost transparency isn’t always available and it may be contingent on demand, time and resources.

Atrium is legal firm specifically designed for startups. This firm was founded by Twitch founder Justin Kan, and Silicon Valley lawyer, Augie Rakow in response to what his needs were as a startup: fast, reliable, and transparent services.

To date, Atrium boasts 890 completed startup deals; $5B raised by companies, and 10 companies started by it’s members. Atrium breaks down its services into four areas:

Atrium Counsel – which provides standard day to day legal processes, including board meetings, NDS, contract/personnel review, etc. – this is available as a subscription service or if you have unique needs, there are special projects available.
Atrium Financing – to help work with venture capital transactions and help explain the deal and it’s process, including upfront price estimates for advice with pitches.
Atrium Contracts – to help with contract review and form generations.
Atrium Blockchain – to help provide legal advice on the many regulatory issues involving blockchain issues.

Atrium’s major competitive advantage is the end of the billable hour paradigm and the focus on subscription models. This is great for a startup in growth mode because you can get a lot of value for a fixed price.

That said, Vitality CEO, Jamie Davidson said, “Just had a call with these folks. You pay a minimum of $1K a month (based on your company size) to be able to ask them questions. You then pay above-market prices for actual legal needs, like privacy policy/TOS generation ($5K), GDPR ($10+K), etc. Our current lawyer does not charge me to ask him questions, but he does charge for actual legal work.”

Others have noted Atrium’s technological advantage and expertise, so mileage could vary.

If you find that community resources aren’t available or not meeting your needs, Atrium could be the service that helps take you to the next level. If you’re considering shopping for legal services, check out Atrium’s site, get to know their team, and see if it’s the right fit for you. The bottom line is that there are a lot of places to cut corners for your growing business, but legal services are not one of them.

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Business News

Courts to decide if ‘overqualified’ is being used as a code word for ‘too old’ to hire?

(BUSINESS) Many have long held that job seekers are told they are “overqualified” when some employers mean they’re just too old and they’ll carry higher cost and leave quickly. The court system is considering this contentious topic as we speak.

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overqualified woman

According to AARP, “age discrimination in the workplace is alive and well.” But a case before the U.S. 7th Circuit Court of Appeals in Chicago questions whether older job applicants can sue for certain biased recruiting practices.

The Chicago Tribune reports that the case “raises a critical question about whether job applicants can pursue” a lawsuit raising the argument whether the federal Age Discrimination in Employment Act (ADEA) protects external job applicants.

Therefore, the question is, does 'overqualified' truly mean an applicant doesn't have the right qualifications, or is it a code word for someone being too old to hire?Click To Tweet

The case is Kleber v. CareFusion Corp digs into this challenge. Dale Kleber applied for a position with CareFusion. The job description asked for “3 to 7 years (no more than 7 years) of relevant legal experience.” Kleber had decades of experience, after all he was 58. The company never even interviewed him.

They ultimately hired a 29-year-old to fill the position. CareFusion insists that Kleber’s age had nothing to do with him not being considered for the role. Kleber argues that “overqualified” is a code word for “too old.”

The case has been working its way through the courts. The first judge dismissed the claim, ruling that the statue doesn’t cover external applicants, but that decision was reversed on appeal by a three-judge panel of the 7th Circuit which stated it “could not imagine” that Congress intended to only protect internal applicants from age discrimination.

CareFusion was given a rehearing in front of the full court in September. Depending on their ruling, the case could go before the U.S. Supreme Court.

What does this mean for you?

This case is just one of many that attorneys are filing with various courts. There is a case in Arizona in which two firefighters, the oldest in the district, were let go due to their age. Age discrimination could affect anyone, because everyone eventually becomes eligible. The courts are conflicted over the types of protection offered by the ADEA, but it’s also difficult to prove when age discrimination has occurred.

For small business owners, it’s imperative that you look at your hiring practices. Think about your recruiting practices. Do you simply look for talent at your local college? You miss valuable talent if you’re not looking at older applicants, and people are working well into their 70s these days, no longer retiring early. Think about the connections and experience an older team member could bring to the job.

If you (or your company) refuse to care about any of those things, fine. But consider this – based on the results of this and other lawsuits, you could be opening your business to being sued if you overlook age in the recruiting and hiring process.

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Business News

Killing the 9-to-5 work day can improve workers’ output

(BUSINESS) Doing away with the tradition of working 9 to 5 in a cubicle can work wonders for a team’s productivity – let’s discuss why this isn’t an imaginary dream, but today’s reality.

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As we’ve seen in recent years, many of the old concepts about work have been turned on their heads. Many offices allow a more casual dress as compared to the suit and tie standard, and more and more teams have the option of working remotely.

One of these concepts that’s been in flux for a bit is challenging the norm of 9-to-5 work days. Offices are giving more options of flex hours and remote work, with the understanding that the work must be completed effectively and efficiently with these flexibilities.

Recently, I got sucked into one of those quick-cut Facebook videos about a company that decided to test out the method of a four day work week. This gave employees the option of what day they would like to take off, or, it gave employees the option to work all five days of the week, but with flex hours.

Despite the decrease in hours worked, employees were still paid for a 40-hour work week which continued their incentive to get the same amount of work done in a more flexible manner. With this shift in time use, the results found that employees wasted less time around the office with mindless chit-chat, as they understood there was less time to waste.

The boss in this office had each team explain how they were going to deliver the same level of productivity. The video did not share the explanations, but it could be assumed that the incentive of a day off would encourage employees to continue their level of productivity, if not increase it.

This was done with the goal of worker smarter, rather than harder. Finding ways to manage time better (like finishing up a task before starting another one) help to stay efficient.

During the trial, it was found that productivity, team engagement, and morale all increased, while stress levels decreased. Having time for yourself (an extra day off) and not overworking yourself are important keys to being balanced and engaged.

There is such a stigma about the way you have to operate in order to be successful (e.g. getting up early, using every hour at your disposal, and using free time to meditate).

Let’s get real – we all need a little free time to check back in with ourselves by doing something mindless (like a good old fashioned Game of Thrones binge). If not, we’ll go bonkers.

Flex hours and remote working is not all about having time to do morning yoga and read best-seller after best-seller. Flex hours gives us the time to take our kids to and from school and comfortably wear our parenting caps without fear of getting fired for not showing up to work precisely at 9 AM.

Bucking the 9-to-5 cubicle life can improve the quality of work and even increase quantity of work.Click To Tweet

The 9-to-5 method is becoming dated and I’m glad to see that happen. So many people run themselves ragged within this frame and it’s impossible to find that happy work-life balance. Using flex options can help people manage every aspect of their lives in a positive way.

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