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Real Estate WordPress Themes- Premium Themes You Should See

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Turnkey WordPress websites for the not so savvy

So if you’re sick and tired of paying ridiculous monthly fees for seriously ugly and outdated real estate websites, a powerful WordPress CMS  may be the solution for you.  CMS is simply short for content management system, and WordPress has proven itself as a disintermediating force in the bill’em monthly solution.

WordPress is simple to host and install, easy to theme, and over the course of a weekend, a beginner can launch a beautiful new WordPress blogging website, themed and ready to go- and even if you’re not that savvy, you can have it done for you at a fraction of the overall cost of some real estate content solutions.

WordPress isn’t just for blogging anymore!

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The Real Estate Theme (demo)

“The theme allows you to create property listings of two types – Buying and Leasing – each with a details and listing page. Additionally, you can create pages like this one to hold general content and submenus so that the site is largely extensible.

The Real Estate theme features:

  • Searchable listings
  • Editable homepage content via a customized WP-Admin panel
  • Simple, clean CSS to easily update colours
  • Flexible page structure that can accomodate a large amount of content
  • Easy to create “listings” from WordPress posts”

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Real Estate Theme (demo)

WP Pro Real Estate is a clean and simple theme designed for WordPress installations. It allows you to create a dynamic content managed site for use in the real estate business. It’s very simple to get up and running, and includes many features allowing for complete customization.

  • Custom Theme Administration Panel – Allows you to edit template and home page content including the logo, home header image, company tagline, home page verbiage and link text as well as many other options. No need to go searching through code to make template changes.
  • Custom Write Post Panel – Adds all the necessary detail fields to your write post panel i.e.(price, location, sq ft, etc…) without the use of a plugin. This is built in and ready to go once you activate the theme.
  • sIFR 3 – All headings are rendered utilizing sIFR, this allows the use of the custom font without having you or the end user to have the font installed on your computer.
  • Dynamic Image Resizing – Never worry about having to re size your images, upload large images via the WordPress admin and the theme takes care of the rest generating thumbnails, medium and large size images on the fly with caching.
  • Searchable listings – listings are searchable by address or description.
  • Utilizes Clean and Semantic XHTML and CSS – everything is commented and very easy to update.
  • Very scalable page structure – allows for accommodation of large amounts of content without breaking the layout
  • Five nice large stock photos are included as well.”

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Agent Theme (demo)

Benefits include the Agent theme, unlimited theme support answered by experts, customization techniques with detailed theme tutorials and professional design services available by their list of recommended designers.

Features:

  • Support
  • Multiple variations of property categories
  • multiple variations of page templates

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IReal Estate Theme (demo)

Straight forward real estate WordPress theme with loads of features.  Simple and easy to customize.

Features include:

  • Easily customizable
  • Integrated blog
  • Home page template
  • Wide layout for content heavy sites
  • Widget ready sidebars and feature areas
  • Drop-down navigation
  • Search engine optimized

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Bel Air Real Estate WordPress Theme (demo)

This is an awesome WordPress theme from the small team or broker perspective as it comes as a complete turnkey ready for launch solution. Load your listings, agent mugshots, a little bit about who you are and your services and you’re off!

Features Include:

  • Easy Listings Management Look like a Pro
  • Five Color Schemes
  • Photo Gallery
  • Agent Image / Biography
  • “No Custom Fields”
  • Featured Properties
  • Property Search Options
  • Payment Calculator
  • Ad Management
  • Affordably Priced
  • Rebrandable – No credit links required

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Smooth Real Estate WordPress Theme (demo)

Finally, designers are beginning to get it as the evolution of the real estate WordPress theme continues. Have you been wanting Google Maps and other big site search features? Well here they are and a whole lot more.

Features include:

  • Google Maps Integration
  • “No Custom Fields”
  • PSD files included
  • Multiple Agents
  • Carousel Property Slider
  • Logo Uploader
  • Easy Listings Management
  • Widget Ready
  • Custom Plugins
  • Photo Gallery (up to 14 images)
  • Agent Photo Uploader
  • IE6, IE7, Firefox and Safari compatible
  • Extensive help and tutorial included
  • Banner Management
  • Ad your Adsense or Image Link Code
  • Turn all-or-individual banners on/off
  • Image Auto Resizer
  • Gravatar Support

A Few Things a Noob Should Know

Hunting real estate WordPress themes can eat up an entire Saturday and can be incredibly frustrating, but even worse than that, some (not all) free themes are proving to be dangerous.  Problems range from some free themes with malicious code, to required or hidden links in the framework to malicious or low ranking (often Google penalized) websites to being so basic that the learning curve is beyond beginner to bring to up to a usable level.  I advise anyone new to themeing WordPress to stick with reputable designers- I’ve pointed out a few here and will feature more later.

The themes featured above are Premium WordPress themes, meaning they come either with support, an administration panel that aids you point and click customization, or both and more for a one time price.  The themes above range from $25.00 to $120.00.

Some Basics

Benn Rosales is the Founder and CEO of The American Genius (AG), national news network for tech and entrepreneurs, proudly celebrating 10 years in publishing, recently ranked as the #5 startup in Austin. Before founding AG, he founded one of the first digital media strategy firms in the nation and also acquired several other firms. His resume prior includes roles at Apple and Kroger Foods, specializing in marketing, communications, and technology integration. He is a recipient of the Statesman Texas Social Media Award and is an Inman Innovator Award winner. He has consulted for numerous startups (both early- and late-stage), has built partnerships and bridges between tech recruiters and the best tech talent in the industry, and is well known for organizing the digital community through popular monthly networking events. Benn does not venture into the spotlight often, rather believes his biggest accomplishments are the talent he recruits, develops, and gives all credit to those he's empowered.

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11 Comments

11 Comments

  1. Doug Francis

    May 3, 2009 at 11:23 am

    I have been establishing a new blog using one of these themes mentioned and it really looks great. A couple of bugs that I am working on today but the feedback so for has been positive. WP has been easy to use… with a little help from some clients who are more proficient (a great way to reconnect).

  2. Matt Stigliano

    May 3, 2009 at 1:19 pm

    I’ve been using the iReal Estate Theme and it works great. Its pretty self explanatory from the start and looks great. I’m still working on making some changes (and the upgrade is starring me in the face, but when I upgraded it changed a lot of my layout so I need to get to work on that and then get the upgrade installed).

    It took me awhile to get a hang of it, but once I did, it helped. The new update has a great feature where you can write new pages, but not include them in the menu – it allows for deeper sub pages or just some good test pages that you want to work on without them being seen by the public.

  3. Duke Long

    May 4, 2009 at 8:23 am

    Great post. I use word press now.I will use this for research.Great content. I have you in my Google Reader.

  4. Carlos

    May 10, 2009 at 7:42 pm

    Thank you for featuring the Gorilla Themes Real Estate WordPress products, we have a new theme coming this week for single and multi agents .

  5. Jim Reppond

    May 11, 2009 at 9:23 am

    The tipping point has come to dump static real estate websites from old template-based companies like Superlative or AdvancedAccess. These WordPress themes make it very easy to migrate over to web 2.0 and control your destiny.

  6. Red Lodge Real Estate

    May 12, 2009 at 12:21 am

    i am planning to create my real estate blog, maybe i can use these templates.

  7. wordpress themes @ blogicthink.com

    May 20, 2009 at 2:04 pm

    This is a great news. Since real estate is a BIG industries blogger can optimize their making money online effort using this theme. So they can looks professional and trustee.

    WordPress make that possible. Thanks for sharing this info.

  8. Eliese Pivarnik

    May 20, 2009 at 10:54 pm

    The premium themes really make a difference. I have several websites, and I’ll use the premium templates for future ones.

  9. Mike

    July 11, 2009 at 3:42 am

    I tried WordPress and some other scripts both free and paid for launching a real estate site and my choice is PG Real Estate Solution. It is not so costy, yet has everything I needed. What I like is that regularly I get updates with new and new improvements, support is also one of their strong points, i would recommend it to my friends.

  10. Doug Francis

    July 11, 2009 at 9:43 am

    Mike,
    When I first started my blog I consulted with some clients (Allyson and Chris) who are more internet savvy. Both have gotten totally into WordPress since I started in January ’09 and they now consult with me… role reversal? They have been very excited about what I have done with my blog going from a 2001 web site to a 2009 WP blog – click above.

    Anyway, in a conversation last week I suggested to Allyson that she take a look at Joost de Valk’s blog since he is a WP guru (in my book). Here is his info and I think you will be even more excited https://yoast.com/wordpress/

    Have fun!

  11. Cory Lahey

    December 17, 2009 at 11:49 am

    Check out this theme… reitrainer.com/free-wordpress-themes/ . It isn’t the traditional real estate agent type site with listings. It is more of a squeeze page type thing, made to be a lead generator for real estate investors looking for home seller leads.

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Opinion Editorials

Study says women need to be seen as “warm” to be considered confident

(EDITORIAL) A new study reveals that despite progress, women are still successful when they fall into a stereotype. Let’s discuss.

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About 15 years ago, I took a part-time job in a mental health clinic handling bookkeeping and billing. I had absolutely no idea what I was doing, but I attacked the job with what I felt was confidence. For the first few days, I simply felt as if I was an imposter. I kept asking questions and pushing forward, even though I didn’t make much progress. Within just a few days, I felt the hostility of the office manager.

It got progressively worse, and I couldn’t figure out what the heck I’d done to make her so confrontational with me. I thought I was pleasant and respectful of her position, and I was getting along with the other employees. When I talked to our boss, I was told that I intimidated the office manager. HUH? Me? Intimidating? I was a complete mess at the time. I could barely put together a business casual wardrobe. My emotional health was so fragile that I rarely went anywhere new. And she found me intimidating?

Researchers have been studying how people judge others. Susan Fiske, researcher out of Princeton, found that competence and warmth are two of the dimensions used to judge others. Based on that research, Laura Guillén, Margarita Mayo, and Natalia Karelaia studied the competence and warmth at a software company with 236 engineers.  Guillén and her team collected data at two separate times about these engineers and their confidence and influence within the organization.

They found that “men are seen as confident if they are seen as competent, but women are seen as confident only if they come across as both competent and warm.

Women must be seen as warm in order to capitalize on their competence and be seen as confident and influential at work; competent men are seen as confident and influential whether they are warm or not.”

We encourage women to be confident, but based on current research, it may not be enough to close the gender gap in the workplace. A woman must be seen as helpful and dedicated to others to have the same influence as a man. As a woman, it’s easy to be seen as the #bossbitch when you have to make tough decisions. Those same decisions, when made by a man might be considered just “business as normal.”

I guess the lesson is that women still have to work twice as hard as men just to be seen as equals. I know that I have to work on empathy when I’m in an office environment. That office manager isn’t the only person who has thought I’m intimidating. I’ve heard it from it others, but you know what?  As a self-employed writer, I’d rather be seen as undeterred and daunting than submissive and meek.

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Opinion Editorials

“Starting a business is easy,” said only one guy ever

(OPNION EDITORIAL) Between following rules, finding funding, and gathering research, no business succeeds without lifting a finger.

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While browsing business articles this week, I came across this one, “Top 10 Business Ideas You Can Start for Free With Barely Lifting a Finger.” These types of articles make me mad. I can’t think of many successful freelancers or entrepreneurs who don’t put in hours of blood, sweat and tears to get a business going.

The author of the article is Murray Newlands, a “VIP Contributor.” Essentially, he’s a freelancer because he also contributes to Forbes, HuffPro and others. He’s the founder of ChattyPeople.com, which is important, because it’s the first business idea he promotes in the article.

But when I pull up his other articles on Entrepreneur.com, I see others like “How to Get Famous and Make Money on YouTube,” “Win Like A Targaryen: 10 Businesses You Can Start for Free,” and “10 Ventures Young Entrepreneurs Can Start for Cheap or Free.”

I seriously cannot believe that Entrepreneur.com keeps paying for the same ideas over and over.

The business ideas that are suggested are pretty varied. One suggestion is to offer online classes. I wonder if Newlands considered how long it takes to put together a worthy curriculum and how much effort goes into marketing said course.

Then, you have to work out the bugs, because users will have problems. How do you keep someone from stealing your work? What happens when you have a dispute?

Newlands suggests that you could start a blog. It’s pretty competitive these days. The most successful bloggers are ones that really work on their blog, every day. The bloggers have a brand, offer relevant content and are ethical in how they get traffic.

Think it’s easy? Better try again.

I could go on. Every idea he puts up there is a decent idea, but if he thinks it will increase your bottom line without a lot of hard work and effort, he’s delusional.

Today’s entrepreneurs need a plan. They need to work that plan, rethink it and keep working. They have to worry about liability, marketing and keeping up with technologies.

Being an entrepreneur is rewarding, but it’s hard work. It is incredibly inappropriate and grossly negligent to encourage someone to risk everything they have and are on the premise of not lifting a finger.

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Opinion Editorials

New age stranger danger: teaching kids about AI

(OPINION EDITORIAL) The world is changing and so is technology. As tech changes so must we, in teaching kids about the dangers about AI.

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When I was younger, when my siblings and I would come home from school, we were required to nourish our minds for an hour (study, homework, read, do math practice, whatever we were feeling that day) and then we were banished from the house until dinner.

We had to go outside and create our own fun. We rode bikes to friends houses, we went “fishing” in the creek, sometimes before we left the house we’d search the couch for loose change and go to our favorite corner store and share a bag of skittles.

Our neighborhood was a safe one — it was one of those ideal 90s neighborhoods where our house was seated on the end of a cul-de-sac so there was little traffic and there were enough kids on the street to field two kickball teams.

Each parent on the street was allowed to reprimand us and there were rarely any locked doors. As a 10 year old it felt like ultimate freedom. But, with that freedom came a very important lesson in strangers and what to do if we were ever approached by one.

I’m sure stranger danger is still a thing taught by parents and schools alike but we went from don’t talk to strangers online or get in strangers’ cars to getting online to request a stranger to drive us somewhere.

With the advancement of technology has come a readiness to bring strangers in (/near / to) our homes. The most invitations coming from those personal assistants many homes can’t seem to function without.

Alexa, Google Home, Bixby or whatever assistant you may use are all essentially strangers that you are willingly bringing into your home.

Just yesterday I had a conversation with a college kid that didn’t know that the microphone on those things are always on — as such is true with the Facebook, Instagram and Facebook Messenger apps.

In a recent article from Rachel Botsman (BOTSman, hmmmm), she describes the experience her three year old had with an Alexa.

Over the course of the interactions, her daughter asks the bot a few silly questions, requests a few items to be bought, asks Alexa a few opinions, she ultimately sums up her daughter’s experience as saying, “Today, we are no longer trusting machines just to do something, but to decide what to do and when to do it. The next generation will grow up in an age where it is normal to be surrounded by autonomous agents, with or without cute names.”

I’m not a mother and I’m definitely old enough to be extremely skeptical of machines (iRobot anyone?) but the effects smart bots will undoubtedly have on future generations have me genuinely concerned. Right now it seems as harmless as asking those assistants to order more toilet paper, or to check the weather or to see which movies are screening but what will it become in the future?

A MIT experiment cited in the Botsman article 27 children, aged between three and 10, interacted with Alexa, Google Home, Julie (a chatbot) and, finally, Cozmo (a robot in the form of a toy bulldozer), which are all AI devices/ toys.

The study concluded that almost 80 per cent of the children thought that Alexa would always tell the truth.

Let me repeat that — 80 PERCENT OF THE KIDS BELIEVE THAT THE AIS, CREATED BY COMPANIES WHO WANT TO SELL PRODUCTS, WILL ALWAYS TELL THE TRUTH.

The study went on to conclude that some of the children believed they could teach the devices something useful, like how to make a paper plane, suggesting they felt a genuine, give-and-take relationship with the machines.

All of these conclusions beg the question, how can we teach kids (and some adults if we’re being honest) about security and privacy in regards to new technology? How do we teach kids about commercialism and that as innocent as they may seem, not every device was designed altruistically?

We are quickly approaching an age where the strangers we introduce our kids to aren’t the lurkers in the park with the missing dog or the candy in the van, but rather, a robot voice that can tell a joke and give you the weather and order +$70M worth of miscellaneous stuff.

So now, it’s on us. Children of our own or not, we have to start thinking about best practices when it comes to teaching children about the appropriate time to trust in a computer. If the 5 year olds with smart devices are any indicator, teaching kids to be stingy with their trust in AIs will be an uphill battle.

This story was first published here in October of 2017.

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