Using IFTTT to supercharge your Evernote use
Evernote is one of the best ways to save your ideas. Whether it is things you hear, see, want to share or cannot get enough of, Evernote is a great place to save them. I constantly use it when an idea for a story floats through and I cannot find a pen, which is frequently. And the keyword search is especially helpful in this situation, but, let’s says you want more from your Evernote.
Here are seven IFTTT (If This, Then That) recipes to supercharge your Evernote, so you can love it even more:
1. Use IFTTT to connect Gmail to Evernote
Label a Gmail “Evernote” to send it there and star something in Gmail to send it to Evernote.
These are two separate recipes, but they have the same function: efficiency. If you create a notebook for receipts, invoices, or individual clients in Evernote, you can use these recipes to forward messages you label from Gmail straight to Evernote.
The second part, starring an email to send it to Evernote, only works with emails that arrive in your inbox; it will not work on archived mail. But if you like to star important emails, so you can come back to them later, this is perfect for you. This recipe will create an Evernote so you can work on it within the app, allowing you to follow up from anywhere.
2. Archive your Instagram photos to Evernote
Have you ever wanted to save all of your Instagram photos to Evernote? This is the recipe for you. Use this recipe and you will never have to open your Instagram app again when you want to see/use the latest photos you post.
3. Log all Facebook status updates in Evernote
Forgot if you posted that update about a meeting? Want to keep a running log of what posts have been made about a product release? This recipe sends all of your Facebook updates directly to an Evernote notebook. Perfect for when you cannot launch your Facebok app, but need to see what you have posted.
4. Back up your tweets to Evernote
This is the same idea as the Facebook updates, but with Twitter; it will send all of your tweets to your Evernote notebook. This makes it quick and easy to share with teammates and clients who may not use Twitter, or stay up to date with your latest posts.
5. Connect Siri (or Google Talk) to Evernote
When you connect Siri to Evernote through IFTTT, you can then Create a reminder list called “Evernote,” tell Siri, “add Evernote reminder [your note here],” and it will append the note to a note in Evernote called “Siri notes.” This recipe makes it quick and easy to jot down and maintain your reminders. (There’s also a similar recipe for Google Talk).
6. Make Evernote and Dropbox play nicely together
Perhaps the most important recipe if you ever have the need to share your Evernote notebooks quickly, is Evernote to Dropbox. This magic recipe will take your Evernotes, convert them to PDF and save them in Dropbox so you can share them, or access them at any time, regardless of whether or not your Evernote is open.
7. Transcribe voicemail to Evernote (with link to original audio)
As you may, or may not know, IFTTT has its own phone number where you can send text or voice messages. If you want to send memos, thoughts, meeting notes or anything else quickly, you can. Without ever launching the Evernote app, you can send a message with a specific hashtag and the note will appear in the corresponding Evernote notebook. This is great for capturing information on-the-go.
If you want to see what else IFTTT can do with Evernote, as well as loads of other applications, visit their site. You can quickly search for a recipe based on which application you want to connect. IFTTT offers great ways to supercharge your apps, saving you time and frustration.
Why Trump’s lawsuit against social media still matters
(SOCIAL MEDIA) Former President Trump snagged headlines for suing every large social media platform, and it has gone quiet, but it still deeply matters.
It was splashed across headlines everywhere in July: Former President Trump filed a lawsuit against social media platforms that he claims unrightfully banned him during and after the fallout of the January 6th capitol riots. The headlines ran for about a week or so and then fell off the radar as other, fresher, just-as-juicy news headlines captured the media’s eye.
Many of us were left wondering what that was all about and if anything ever became of it. For even more of us, it probably passed out of our minds completely. Lack of public awareness for these things is common after the initial media blitz fades.
Lawsuits like these in the US can take months, if not years between newsworthy milestones. The most recent news I could find as of this publishing is from August 24, 2021, on Yahoo! News from the Washington Examiner discussing the Trump camp’s request for a preliminary injunction in the lawsuit.
This particular suit shouldn’t be left to fade from memory in the shadows though, and here’s why:
In the past few years, world powers have been reigning in regulations on social media and internet commerce. The US is actually a little behind the curve. Trump may have unwittingly given us a source of momentum to get with the times.
In the European Union, they have the General Data Protection Regulation (GDPR), widely acknowledged to be one of the toughest and most thorough privacy laws in the world, a bold title. China just passed its own pair of laws in the past four months: The Data Security Law, which took effect on Sept. 1, and The Personal Information Law, set to take effect November 1st. The pair is poised to give the GDPR a run for its money for that title.
Meanwhile, in the US, Congress has been occupied with other things and, while there are five bills that took aim at tech monopoly currently on the table and a few CEOs had to answer some questions, little actual movement or progress has been made on making similar privacy protections a thing in the United States.
Trump’s lawsuit, while labeled by many as a toothless public relations move, may actually create momentum needed to push regulation of tech and social media forward in the US. The merits of the case are weak and ultimately the legislation that would give it teeth doesn’t exist yet.
You can’t hold tech companies accountable to a standard that doesn’t properly exist in law.
However, high profile attention and someone willing to continue to make noise and bring attention back to the subject, one of Trump’s strongest talents, could be “just what the doctor ordered” to inspire Congress to make internet user rights and data privacy a priority in the US, finally.
Even solopreneurs are doing live commerce online – it’s not just QVC’s game anymore
(SOCIAL MEDIA) When you think of watching a show and buying things in real time, it invokes thoughts of QVC, but social media video has changed all that.
After the year everyone has had, one wouldn’t be remiss in thinking that humanity wants a break from live streaming. They would, however, be wrong: Live online commerce – a method of conversion first normalized in China – is the next evolution of the ubiquitous e-commerce experience, which means it’s something you’ll want on your radar.
Chinese company, Alibaba first live streamed on an e-commerce site in 2016, allowing buyers to watch, interact with, and buy from sellers from the comfort of their homes. In 2020, that same strategy netted Alibaba $7.5 billion in presale revenue – and it only took 30 minutes, according to McKinsey Digital.
But, though western audiences have proven a desire to be just as involved with sellers during the buying process, live commerce hasn’t taken off here the way it has elsewhere. If e-commerce merchants want to maximize their returns in the next few years, that needs to change.
McKinsey Digital points out a couple of different benefits for organizations using live commerce, the main one being an influx in traffic. Live streaming events break the buying experience mold, and consumers love being surprised. You can expect that prospective buyers who wouldn’t necessarily visit your store under normal circumstances would find value in attending a live event.
Live events also keep people on your site for longer, resulting in richer conversion opportunities.
The sense of urgency inherent in in-person shopping doesn’t always translate to online markets, but having a stream showing decreasing inventory or limited-availability items being sold inspires people to act expeditiously rather than sitting on a loaded cart–something that can kill an e-commerce conversion as quickly as it starts one.
There are a ton of different ways to incorporate live events into your e-commerce campaigns. Virtual auctions are popular, as are markets in which individual sellers take buyers through inventory. However, the live event could be tangentially related–or even just something impressive running in parallel with the sale–and still bring in a swell of revenue.
Screen fatigue is real, and there isn’t a true substitute for a brick-and-mortar experience when done correctly. But if you have an e-commerce shop that isn’t utilizing some form of live entertainment–even just to bring in new buyers–you’re going to want to try this strategy soon.
LinkedIn is nixing Stories this month (LinkedIn had Stories!?)
(SOCIAL MEDIA) LinkedIn tried to be like the cool kids and launched “Stories,” but the video feature is being shelved and “reimagined.” Ok.
Creating the next big thing is essential for social networks to stay relevant, continue growing, and avoid shutting down. Sometimes, this leads to businesses trying to ride along with the success of another app’s latest feature and creating their cloned version. While the logic of recreating something already working makes sense, the results aren’t universal.
This time around, LinkedIn is saying goodbye to its short-lived Snapchat-like video product, Stories. In a company post, LinkedIn says it’s removing its Stories experience by the end of September.
Why is LinkedIn retiring Stories?
According to a post by Senior Director of Product at LinkedIn Liz Li, “[LinkedIn] introduced Stories last year as a fun and casual way to share quick video updates.”
After some testing and feedback, they learned this is not what users wanted. Seems like they could have beta tested with users and heard the same thing, but I digress.
“In developing Stories, we assumed people wouldn’t want informal videos attached to their profile, and that ephemerality would reduce barriers that people feel about posting. Turns out, you want to create lasting videos that tell your professional story in a more personal way and that showcase both your personality and expertise,” said Li.
What does this mean for users?
Starting on September 30, 2021, users will no longer be able to create Stories for Pages. If you’ve already planned to have an image or video ads run in-between Stories, they will now appear on the LinkedIn feed instead. For those who used Campaign Manager to promote or sponsor a Story directly from your Page, the company says “these paid Stories will not appear in the LinkedIn feed”, and the user will need to recreate the ad in Campaign Manager.
What’s next for LinkedIn?
According to Li, LinkedIn is taking what it learned from its finding to “evolve the Stories format into a reimagined video experience across LinkedIn that’s even richer and more conversational.” It plans on doing so by using mixed media and the creative tools of Stories.
“As we reimagine what is next, we’re focusing on how we can provide you with a short-form, rich interactive video format that is unique to our platform and that better helps you reach and engage your audiences on LinkedIn. We’re always excited to try out new things and learn as we go, and will continue to share updates along the way,” the company said.
Although Stories didn’t work well for LinkedIn as they hoped, one thing is for sure. LinkedIn isn’t giving up on some form of interactive video, and we can only hope they “reimagine” something unique that keeps users coming back for more.
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