Derek Overbey with Roost.Com wrote a great post recently on the Bird’s Eye View blog entitled “You can’t manage what you can’t measure”. It prompted me to give him a call and expand on the issue a bit. Derek and I discuss the need for a formalized strategy for tracking media, web traffic and some of the tools for the job.
Click Here To Listen To The .mp3 audio
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September 8, 2008 at 11:34 am
Thanks Mike for this great opportunity the get the Analytical love out there. I hope agents and brokerages really take notice about how they can improve their online marketing efforts.
September 8, 2008 at 7:08 pm
You bet Derek, you did a great job and your knowledge on this subject is something I think re professionals should follow in your blog. Cheers,