Something on the AG Facebook “Like” page got me to thinking about the pace of technology and it’s effect on real estate. I’m sure it wasn’t meant this way (ok, I’m not sure but I’m pretty sure) but I kinda took it as, maybe, a little bit of ADD.
The question was: “Which company do you believe is the biggest disrupter in the real estate space right now?”
It’s a fair enough question but I got to wondering why the real estate space needs disrupting and hasn’t it been disrupted enough already? That line of thinking, I’m sure, just shows I’m behind the times. Anyone in the current Web 2.0 space is eager to get onto the next big thing. QR coding (and you were worried about Facebook privacy??? You ain’t seen nothin’ yet.), augmented reality (isn’t real reality enough to deal with?) and whatever else Web 3.0 or whatever it’s going to be called will bring us.
Wait A Minute! I Just Learned I Should Blog.
Believe it or not there are a whole lot of people out there that still don’t understand the nuances of Twitter and Facebook and what this whole blogging thing is all about and, hey, Open Houses are still cool. Early adopters don’t see it that way, though. It’s like the kid in school who gets Ritalin shoved down his throat when really he’s just bored with the teacher and the material. He’s ready to move on and to hell with everyone else in 4th grade.
New technology is great and all but I wonder if the real estate industry really needs this constant upheaval. I mean, aren’t we really still talking about facilitating the sale between a buyer (human being) and a seller (human being). Virtual tours, electronic signatures, talking houses, texting, chatting, “click to speak to a real person” (!!) make for great marketing.
Do they make for great for a great real estate experience?