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Gmail gets more advanced, should professionals use it exclusively?

Gmail was once used by professionals as an alternative email, a personal account, but as Gmail becomes more advanced, many pros are switching over to Gmail exclusively.





Should professionals switch to Gmail? Maybe.

Gmail is a great tool for both companies and individuals, for both professional and personal use. Many professionals and companies use Google email service exclusively and many swear by it because it’s free, user-friendly, and has many great features for professionals. Even so, there is a stigma attached to businesses using Gmail instead of something specifically and solely built for professionals. And sometimes this can make professionals wary to make the switch. Those who refuse to give Gmail a chance for their professional needs are really missing out, and here’s why.

FeaturesOne of Gmail’s most recent features allows you to search for specific attachments based on the text in the document. You can search within PowerPoint, Word, and PDF attachments. Pretty much nothing is off limits now when it comes to an internal Gmail search. Other features include 2-step verification to better protect your information and emails and it allows you to video chat right from your inbox—not to mention all the compatible extensions, add-ons, and tools you can use to simplify and streamline your day.

Ease of Use – Gmail is easy to use and to understand. For the most part, it is user-friendly and business-friendly. If you or anyone in your company has a question about a feature, tool, or a function, there is an extensive, yet straightforward, help center that you can search through or you can even contact them directly.

Accessible – Unlike some business-specific email options, Gmail is highly accessible. Instead of having to remember the specific URL and company code and password to access your work email—assuming that you have access to it off of your work computer or work cell phone—using Gmail means you and your employees can log in from anywhere and from any device.

Free – It may not matter as much to larger companies that they have to pay for their email service. But for smaller businesses, every penny counts and every unnecessary expense has to be cut. Need some good news? Gmail is free. What better way to cut back on expenses than by making the switch to Gmail?

It’s true that when Gmail was first introduced, it wasn’t that impressive. But times have changed and Google has made some significant strides for its professional use. It has advanced so far, in fact, that some companies refuse to use anything else. You may not be converted to the Gmail clan yet, but with recent advancements and the promise of more to come, Gmail may be a viable option to fill and support your business needs.

The American Genius Staff Writer: Charlene Jimenez earned her Master's Degree in Arts and Culture with a Creative Writing concentration from the University of Denver after earning her Bachelor's Degree in English from Brigham Young University in Idaho. Jimenez's column is dedicated to business and technology tips, trends and best practices for entrepreneurs and small business professionals.

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  1. MattWilkins

    October 11, 2012 at 9:59 pm

    Only thing I miss is read receipt but I just use Docusign if it’s an important document

    • AGBeat

      October 12, 2012 at 9:51 am

      @MattWilkins Hey Matt, I use Right Inbox has a Gmail extension that tracks and offers a read receipt (I totally use it):

    • Roland Estrada

      October 12, 2012 at 7:46 pm

      @MattWilkins I think read receipts are an archaic Windows legacy that should rightly be “sent out to the country to live with grandma”. Frankly, if I want you to know I’ve read your email, I’ll let you know.

  2. raelt

    October 12, 2012 at 10:12 am

    @Marki_Lemons Good morning Puddin. I have not forgotten you. Trying to figure out my next week

    • TaiishaStewart

      October 12, 2012 at 10:24 am

      @raelt GM I’ve been checkin my twitter all morning waitin on u to awake from your beauty sleepit’s Friday I told my sis u hold nothin bk

      • raelt

        October 12, 2012 at 10:33 am

        @TaiishaStewart LOL. Awe Puddin xoxo

        • TaiishaStewart

          October 12, 2012 at 10:34 am

          @raelt have a blessed day!

    • Marki_Lemons

      October 12, 2012 at 11:20 am

      @raelt NP just let me know. I’m running to Indianapolis to teach a technology class on Thursday. Excited about what we can create for @WPMBC

  3. SamIngersoll

    October 12, 2012 at 1:44 pm

    There are many many more reasons to use “gmail” for business particularly if you understand the war that is going on between Google and Facebook to get you to use all of their systems for everything you do.
    Most ImportantlyIf you have any interest in SEO, using a Google Apps business account to establish and verify your Brand and personal Profile through Google+ and all it’s tools including Google Plus Local Business page – merged with Google Places page — is really a must-do.In AdditionThe apps offered are also much more sophisticated. For example, I can add someones contact info from an email directly into my MailChimp drip with one click from a tab at the bottom of the email. YesWare is a great one that can be adapted for real estate. Boomerang is nice too.. Rapportive….I could go on and on 🙂

  4. LawyersTitleOC

    October 12, 2012 at 3:30 pm

    @CENTURY21 @AGBeat If Gmail came out with a linked CRM program I think outlook would have a big run for its money

    • RealtorRoland

      October 12, 2012 at 7:51 pm

      @LawyersTitleOC If you’re on a Mac, Daylite has email linking. Outlook yuck!! Try Postbox.

  5. CarlinoRealty

    October 12, 2012 at 4:05 pm

    @CENTURY21 @agbeat

  6. hugorealtor

    October 12, 2012 at 4:08 pm

    @CENTURY21 @agbeat It hasn’t already. I use it exclusively and port my CENTURY 21 email for branding.

  7. Roland Estrada

    October 12, 2012 at 7:40 pm

    I think unless you have some serious corporate needs, Gmail is just fine for real estate agents. Most people don’t give a rats behind what your .com address is. They just want to be able to get ahold of you. As matter fact with some of the names agents pick for their websites, they are probably better off. 
    If you throw in their superior spam protection it’s a no-brainer. I get almost no spam to my inbox and that is huge, huge deal for me.

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Tech News

Bet you forgot about them: Yahoo Groups is shutting down

(TECH NEWS) After over a year-long process, Yahoo is finally shutting down Yahoo Groups for good, marking the end of an internet era.



Yahoo Groups is shutting down.

For a long while, most of us forgot that Yahoo Groups still existed in a very limited way, of course. But now, it’s going to be discontinued for good. Yahoo announced that the Yahoo Groups website will be shutting down on December 15, 2020.

The removal process of Yahoo Groups is one that began in October of last year. At that time, Yahoo decided to no longer allow new content to be uploaded to the Groups site. Features that allowed for sharing files and photos, creating polls, etc. were all removed. However, users could still view and download any existing content. On its website, a statement read, “Don’t worry, though, Yahoo Groups is not going away…” But, we all knew that was never going to be the case.

In December 2019, the Yahoo Customer Care Twitter account tweeted that content on the Groups site would no longer be available or viewable. Users had until the end of January to download their data before it would be permanently deleted. All public groups became private and would require administrator approval to join. Also, admins had limited access to other administration tools, but group members could, at least, still send messages to each other.

Earlier this month, the creation of new groups was disabled. And now, the end of Yahoo Groups is on the horizon. On its site, a pop-up message reads:

Announcement: End of Yahoo Groups
We’re shutting down the Yahoo Groups website on December 15, 2020 and members will no longer be able to send or receive emails from Yahoo Groups. Yahoo Mail features will continue to function as expected and there will be no changes to your Yahoo Mail account, emails, photos or other inbox content. There will also be no changes to other Yahoo properties or services. You can find more information about the Yahoo Groups shutdown and alternative service options on this help page.

Yahoo said, “Yahoo Groups has seen a steady decline in usage over the last several years.” As a result, this is why the company decided to shut it down. “While these decisions are never easy, we must sometimes make difficult decisions regarding products that no longer fit our long-term strategy as we hone our focus on other areas of the business,” Yahoo added.

What became of Yahoo Groups isn’t even a bare-bones version of what it was during its prime. And, frankly, I don’t think it will ever be resurrected. Sometimes all good things must come to an end.

But, if you are a former Groups user and want to stay connected with your groups, the Yahoo Groups’ help page, hopefully, has all your answers.

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Tech News

This app connects music fans with their favorite bands

(TECH NEWS) With the Band, a Nashville-based company, is using tech to reshape virtual concerts and fandom experiences for music fans during COVID-19.



Music concert crowd no longer safe but can be experienced virtually.

Nothing beats the experience of seeing your favorite artist live – except maybe that moment when you look next to you to see that others are feeling the music just as much as you are. Musical communities are a truly special bond that aren’t location specific. Perhaps that’s why fan engagement platforms, such as Patreon and Memberful, are so successful in cultivating online fanbases.

An app in the fandom world that has been making cutting-edge headway in the COVID-19 concert-less era is Nashville-based With the Band. The fan engagement platform, which connects artists with fans and fans with each other, has found itself in a pivotal position – how can they expand engagement to fill the growing needs during quarantine?

Before COVID, the app was used primarily to empower music fans and artists to create and participate in fan projects and meet ups. Perhaps the most notable example of a With the Band moment was September of 2019, where fans organized for 16,000 signs to be distributed at a Jonas Brothers concert in Nashville.

Since COVID-19, however, the platform has had to adjust to a live concert-less world. How are they doing? Pretty good in my opinion

With the Band has a new (and exciting!) feature called Fan Crews, which is a modern day, virtual version of a fan club that even Dr. Fauci could get behind.

With Fan Crews, artists will be able to engage with their fan bases (and monetize their brand) through:

  • Posting
  • Private messaging
  • Virtual meet & greets
  • Live streams (the modern-day concert?)
  • Exclusive content
  • Special giveaways
  • & much more

The most helpful feature of Fan Crews is that artists and artists teams will have access to an analytic dashboard, where they can see data pertaining to their fan base – all at a zero start-up cost to the artist!

Founder and CEO Sarah Beth Perry – a boyband fangirl – began the With the Band venture from her dorm room in 2017. Now, just three short years and a global pandemic later With the Band has grown in size and scale, and just might be the best thing to happen to fandom since everything went virtual.

Coronavirus has threatened the music industry from all angles – live concerts must abide by CDC guidelines, which means decreased profit for everyone. Fan meet ups and events have had to go mostly digital, putting the onus on tech features that allow for online fan engagement. Artists are losing money during this time, and fans are not able to engage with the artists and each other in the capacity they crave.

If the COVID-induced crumbling live concert industry is a call, With the Band’s Fan Crews is one hell of a response. I’m excited to see what artists and fans do with their new, full-integrated platform.

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Tech News

What is “Among Us”? The meme sensation two years in the making

(TECH NEWS) When a game has invaded even the most focused of social media feeds, we have to figure out what it’s all about. Enter Among Us.



Among Us game cover, the latest game meme sensation.

If you’ve been seeing bean-shaped characters pop up in memes, on Twitch, or even on Facebook saying words like “Impostor” or “Red is sus”, you’re not alone.

Among Us, an online multiplayer social deduction game has taken the online world by storm as of late. Originally released back in 2018, the game gained a massive surge in popularity during the COVID-19 lockdown. According to Sensor Tower’s data, the game passed 100 million downloads on the IOS App Store and Google Play in Q3 of 2020 alone. While the game is free to play on mobile, users can also play on PC for a small fee of $4.99. As it stands, Among Us is currently the third-most played game on Steam, with a solid chance it breaks into the top spot in the next few months.

Haven’t played the game? Well, let’s cover the basics so you understand the endless number of memes coming your way.

The game is played with 4 to 10 people, all of whom are placed together on a single map. Depending on the game settings, 1 to 3 of these people will be randomly assigned as Impostors, whose goal is to kill a certain number of non-Impostors without getting voted off of the map. The rest of the users will be designated as Crewmates, who can win the game by either completing a set number of assigned tasks in the form of minigames or by voting the Impostors off of the map. Impostors gain the advantage of being able to use portions of the map (like vents) that Crewmates cannot, as well as being assigned fake tasks so it can appear that they are a Crewmate. Impostors can also sabotage areas of the map that will require Crewmates to complete an additional task within an allotted time, with failure to do so resulting in an Impostor team win.

Impostors will be able to move across the map and kill other players they are next too, turning those players into Ghosts who will still need to complete their tasks for the Crewmates to win. When a player finds a dead body, they can report it, which essentially allows for a time-based discussion and the option to vote for someone to be kicked off of the map. Each player can also use one “emergency meeting”, which can call for a discussion and vote at any time. Since players are allotted a cone of vision that allows them to only see other players within a certain distance, the game relies a lot on convincing other users you are not an Imposter.

Among Us was inspired by the party game Mafia, proving that a few adjustments to a classic concept can pay dividends. Due to the mostly chat-based dialogue, memes have popped up of Crewmates accusing people of being suspicious by saying they are “sus” based on their actions. There has also been a rise in memes highlighting a group of people saying someone must be an Impostor and voting them off, only to view the “X was not the Impostor” dialogue from the game.

Hopefully, this helps you understand some of the bean shape images you’ve been seeing recently. With the game rising rapidly on streaming platforms over the summer, it’s unlikely the wave of memes and references to the game will end anytime soon. If you still don’t understand it, then I recommend you take the plunge and play the game—after all, it’s free on mobile.

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