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Has Google Glass adoption fizzled out? Does anyone care?

(Tech News) Google Glass was once thought to be the next big thing, so why aren’t people nationwide adopting them at neck-breaking rates? Has the excitement fizzled?



google glass

google glass

What ever happened to Google Glass?

When Google announced a secret project years ago, we all held our breath. We heard it would be some sort of eyeglasses, and many called it “Google Goggles,” a guess which was close to the “Google Glass” name given to the wearable that puts a voice-recognition computer engine right on a glass screen in front of your eyes. Broadview Networks PR Specialist, Emilie Erwin observes that roughly a year ago, videos demonstrated what the Google Glass experience would be like went viral. The videos were beautifully produced and provoked enthusiasm.

Erwin notes that the promises made were surreal, which was done on purpose because of the futuristic nature of the technology. She adds that “many were excited, though some considered the comprehensiveness of its features to be a bit frivolous. In any case, many people had accepted that, like smartphones, similar devices would be sweeping our culture.”

Now, over 1,500 people own a pair, but few wear them consistently, and many have bowed to the pressure of being called “Glassholes,” and the devices are far from mainstream. But why is that?

Below, Erwin outlines several factors that have played a role in the adoption (or lack thereof) of the Google Glass devices:

1. Wearables

It’s not the fact that people are opposed to the idea of wearing their technology on their bodies – to being connected 24/7. Smartwatches, fitness bands, and various clip-on devices are on the rise. There’s a difference between Google Glass and the rest, though – all other wearables seem to accomplish something specific, to fill a certain void. Fitness watches have the agenda of consistently feeding you information about your personal health. Smart watches are like smaller, more accessible, and more discrete phones. Google Glass, however, is just kind of there.

2. The Slow, Quiet Death

Reuters recently decided to dig into where Glass is going, if anywhere, and had some pretty bleak findings. Over 50% of developers who had begun developing Glass applications have discontinued their progress due to a lack of interest or roadblocks within the device itself. It hasn’t been very thoroughly developed in itself, so developing quality apps for it proved to be, in some cases, not entirely possible.

It’s not just developers who have abandoned the project – even the creator, Babak Parviz, has left the company for its own competitor, Amazon. Not much of this has made big news – it all just sort of fizzled out.

3. The Future

In spite of all that’s been said above, Google seems to think Glass has a future. The company says it’s as excited as ever about what’s to come, but then again, why wouldn’t they? Contradicting their own statement, though, they’ve still neglected to answer any further questions.

If what Google claims is true, then maybe things have just quieted down for now. Maybe 2015 will bring a heave of energy for the developers on the project. But as it currently stands, those developers have given up hope and moved onto more active projects, so what really is Google Glass without anyone to give it direction or improve upon it?

With the end of 2014 being nigh, it’s safe to say that the company won’t meet its projected launch for this year. Still, we can’t say for sure whether it will launch at all. Who knows – Google has been known to surprise us.

The American Genius is news, insights, tools, and inspiration for business owners and professionals. AG condenses information on technology, business, social media, startups, economics and more, so you don’t have to.

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  1. Stephanie Crawford

    December 29, 2014 at 12:27 pm

    I would definitely own a pair of these glasses were it not for the cost. But I would not wear them day to day. I would use them to snap candidates of my dogs at play. *Glassholes*… That’s funny!

  2. Pingback: If you want to buy Google Glass, you’re out of luck: why? - AGBeat

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Tech News

iOS 15 beta has blur nude photos opt-in, but its not without fault

(TECH NEWS) To protect children from explicit content, the most recent beta version of iOS 15 includes a feature that allows users to blur nude photos.



Woman looking at Apple iPhone representing new iOS 15 beta that will blur nude photos.

In a move to protect children from explicit content, the most recent beta version of iOS 15 includes a feature that allows users to blur nude photos received in the Messages app. Amid privacy concerns, the feature has yet to be released.

The option to blur nude photos is opt-in, reports The Verge, and does not prevent users from choosing to view the photos in question even after being implemented.

This iteration of the feature is distinct from the original one insofar as it will no longer alert a parent or guardian when nude photos are encountered. While this may seem like a controversial change, several experts pointed out that exposing nude content on a child’s device in some households could result in abuse or, as Harvard Cyberlaw Clinic instructor Kendra Albert suggests, the outing of “queer or transgender children to their parents.”

With the most recent version of this feature enabled, children who receive inappropriate photos via the Messages app would be able to do two things: choose to avoid (or see) the content, and choose to send a report to a trusted adult if they see fit to do so.

Blurring photos is just one of several aspects of Apple’s Communication Safety suite, a feature that aims to prevent child sex abuse by making it easier for children to avoid and report predatory content.


Child on electronic device- iOS 15 beta that will allow blur nude photos should protect children.

Another feature that Apple has tested – but not released – is their Child Sex Abuse Imagery Detection (CSAM-detection), which scans and reports iCloud content that shows child pornography or abuse to Apple moderators for further review. As one can imagine, the feature drew mixed criticism, the majority of which came from privacy advocates.

While the vast majority of humanity can (hopefully) agree that fighting against child exploitation is a noble cause, these groups argue that scanning and reporting individuals’ personal photos via an algorithm opens the door to government interference and increased surveillance. Switching the algorithm’s baseline to scan for things like anti-government content, for example, would be easy, these groups posit, making the feature extremely dangerous in principle.

There is no current release date set for any of these aforementioned features, though iPhone users can reasonably expect them to drop at some point during iOS 15’s development.

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Tech News

Amazon Music debuts synchronized text transcripts for popular podcasts

(TECH) The first feature to hit Amazon Music is auto-generated and synchronized text transcripts for their most popular podcast shows. Sign us up!



Amazon Music Transcripts

Amazon set out to accelerate the growth and evolution of podcasts last year by acquiring the podcasting network, Wondery. Now, the company is doing just that with the launch of its auto-generated and synchronized podcast transcripts feature on Amazon Music.

According to an Amazon Music tweet, with this feature, you’ll be able to “Roll it back, jump ahead, and follow along” with the podcast you’re listening to. For instance, you can scrub through the transcript to find that line of text with that quote or movie and book suggestion you can’t quite remember. When you tap on a particular line of text in the transcript, you’ll be able to jump straight into that specific part of the podcast. I can already see all the time saved! But, if you just want to read along as you listen, you can do that, too. The transcript will match the audio as you’re hearing it.

Right now, the company is only rolling out podcast transcripts in the US on both iOS and Android devices. When it will expand to other countries isn’t known, and the feature isn’t available for all podcasts yet. For now, it is only available on a selection of popular podcasts like Smartless, Crime Junkie, This American Life, Uncommon Ground, and Modern Love, but more are coming.

Amazon Music Homescreen

To use it, all you have to do is open the podcasts tab on Amazon Music and select one of the podcasts you’d like to listen to. Of course, you’ll need to select a show with the podcast transcription feature to see it. When your show is playing, on the top of the album art and in fullscreen mode, the transcriptions will be available for you to read along to.

Oh, and if you’re worried about having to read through the ads, you have nothing to fret about. Ads won’t be transcribed. Instead, the transcription will read “audio not transcribed” when they are playing.

So far, Amazon seems to be going strong in the podcasting game with the release of podcast transcripts. The feature makes it easy to search and find what you are looking for in a show. And, for those on a long and noisy bus and subway ride, you’ll finally be able to read the information you previously couldn’t hear.

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Tech News

UX design: If you don’t have it, get yourself an audit made easy

(TECH NEWS) UX design is important. By conducting a simple audit to make sure your site is accessible, you can minimize the number of people that quickly go away.



Two UX design people standing in front of a whiteboard with a UX map.

A good UX design is essential in attracting and retaining customers. A seamless and positive experience will keep customers happy and bring your business many benefits, like increasing audience engagement and sales.

But, how do you know if your user experience is in need of help, so people don’t bounce away quickly? Well, if UX is not your forte, the best thing to do is to hire a good UX designer. Unfortunately, sometimes hiring one isn’t always within the budget.

So, what do you do then? The next best thing is to conduct a UX audit of your website or app. Not sure where to begin? Fulcrum’s Do It Yourself UX Audit kit is one place to start.

According to the website, this DIY UX audit “can help you gain valuable insights about the usability of your product.” The tool detects problems in your UX, prioritizes them for you, and finds out how you can fix any existing issues.

The tool is made out of free easy-to-use Notion templates. These UX audit checklists are all customizable, and you can print them or save them on your Notion dashboard to use later.

Inside each template, there are cards with descriptions and examples. Depending on if you meet certain criteria or not, you drag and drop the card into the “Yes” or “No” column. When you’re finished, you will easily see what issues you have, and you can work on fixing them.

The templates are divided into Junior and Middle-level templates.

The Junior level has templates for things such as field and forms, login, mobile UX, and architecture. Most of these templates help make sure you cover your basic UX bases. For instance, it looks at whether your website is desktop and mobile-friendly, and if each element makes sense and is easily identifiable.

The Middle Level dives in a little deeper. The “Visibility of system status” audit checks if you are keeping your audience informed on what’s going on. Things like battery life, loading, or Wi-Fi connection indicators can make a huge difference. No one wants to stare at a screen with no clue if what they clicked on is working or not.

If you can afford it and want a UX virtuoso to do the work for you, you can get a UX audit from Fulcrum. The experts will conduct a full-fledged UX audit and create wireframes with solutions for your UX issues.

However, no matter how you go about it, a good UX design is important. Higher rate conversions and user retention won’t happen if your product is just pushing people away.

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