Connect with us

Hi, what are you looking for?

The American GeniusThe American Genius

Business Marketing

Quiz: how well are you keeping in touch with clients?

Keeping in touch with clients is so very critical to business, but how skilled are you at the process? Take this quick quiz to find out!

Keeping in touch: are you a master or a flake?

Just how good of a job are you doing at keeping in touch with your clients and leads? Have you mastered contact management or do you need help in this area? Take this quiz and find out!

Remember, you need to perfect your skills in relationship-building, lead nurturing, and keeping in touch in order to make maximize your referrals and repeat business.

Take the quick quiz:

  1. I make quarterly keep in touch calls to my best clients – T/F
  2. I send out a monthly real estate newsletter or e-Newsletter – T/F
  3. I plan client appreciation events and/ or home expert seminars – T/F
  4. I take advantage of drip marketing to automate some of my marketing communications, nurture my leads, and stay in touch with my entire real estate database – T/F
  5. I send out Just Listed/Just Sold e-Cards or e-Flyers – T/F
  6. I send out letters or direct mail pieces to my best clients – T/F
  7. I wish my clients Happy Birthday – T/F
  8. I acknowledge my clients on their home purchase anniversary date – T/F

How well did you score?

Six or more true answers: You’re doing very well when it comes to contact management. You’ve likely built-up strong, profitable relationships with your sphere of influence (SOI) and are benefiting from a steady stream of referrals and repeat business. Give yourself a pat on the back.

Three to six true answers: You’re doing some things right but you can benefit from implementing some ideas/ best practices to improve your contact management efforts. You’re on the right track but you could use a bit of help to take your business to the next level. Tip: make sure you’re using a great real estate CRM.

Two or less true answers: When it comes to effective contact management, you’re not there yet. But don’t worry; it’s not too late to make some positive changes!

Advertisement. Scroll to continue reading.

Written By

Matthew Collis is part of the Sales and Marketing Team at IXACT Contact Solutions Inc., a leading North American real estate CRM firm. In addition to overseeing many of IXACT Contact’s key sales and marketing programs, Matthew works with REALTORS® to help them achieve their real estate goals through effective contact management and relationship marketing. IXACT Contact is a web-based real estate contact management and marketing system that helps REALTORS® better manage and grow their business. The system includes powerful email marketing capabilities and a professionally designed and written monthly e-Newsletter.

7 Comments

7 Comments

  1. Rob McCance

    September 20, 2012 at 6:20 pm

    Matt,
     
    Great post. O scored a TWO!
     
    🙂
     
     

  2. Rob McCance

    September 20, 2012 at 6:27 pm

    Matt,
     
    Great post. I scored a TWO!
     
    🙂
     

    • MatthewC

      September 24, 2012 at 3:47 pm

       @Rob McCance Thanks Rob! We all have room for improvement 🙂

  3. SunsetPros

    September 21, 2012 at 4:42 pm

    RT @CENTURY21 [QUIZ] How well are you keeping in touch with your clients? https://t.co/gVKsvo5M

  4. TravisWallerCRS

    September 25, 2012 at 9:56 pm

    @CRSConnect bimonthly. Constanly sends me sellers, buyers, and tenants. Awesome!

  5. Qazzoo

    September 28, 2012 at 5:17 pm

    @crs_data nice post! Spot on …

  6. Pingback: Real Estate Resources: Keep in Touch with Past Clients | IXACTContact Blog

Leave a Reply

Your email address will not be published.

The
American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.

Advertisement

KEEP READING!

Business Marketing

Marketers, we know it would be easier for your data analytics to be gathered in one place. Well boy, we have a tool for...

Business Marketing

Men are hard enough to buy gifts for, but the male audience can also be hard to target in marketing. Here's our best tips...

Business Marketing

Without a brick-and-mortar store, building rapport and customer loyalty can be a challenge, but you can still build customer loyalty online.

Business Marketing

That amazing zeitgeist of organic content and sharing leading to marketing or sales hits that companies never dreamed of has met its match with...

The American Genius is a strong news voice in the entrepreneur and tech world, offering meaningful, concise insight into emerging technologies, the digital economy, best practices, and a shifting business culture. We refuse to publish fluff, and our readers rely on us for inspiring action. Copyright © 2005-2022, The American Genius, LLC.