Connect with us

Business News

5 ways agents can become more organized and in control

With better organization comes more productivity which leads to more income, and with a detail oriented career like real estate, it can be overwhelming. Here are five tips for improving your organization skills.

Published

on

organization tips

organization tips
Interested in becoming more organized, proactive, and in-control of your business? After all, real estate can be hectic. These five tips will help you get a grip on the disorganization and chaos in your everyday life.

1. Manage your active business

Use a CRM for REALTORS® to manage and organize your listings and the buyers you’re currently working with. In one place, you should be able to see all the listings you have at the moment and details about that listing such current status, property details, asking price, commission rates, contingency dates, related parties, and more.

What’s more, if you’re working with a number of buyers at once, it helps to view at a glance who these buyers are and their requirements. When it comes to listings and the buyers you’re working with, you don’t (and shouldn’t) have to rely on your memory.

2. Reminders and to-dos

It’s important to ensure you’re maintaining contact and building relationships with past clients and your sphere of influence (SOI). Top real estate coaches and trainers suggest that you make quarterly keep in touch calls, send out direct mail pieces, do some email marketing, and plan periodic events such as client appreciation nights.

You can schedule, plan, and organize everything you’re doing to keep in touch with your real estate database right from your CRM. And then you can set reminders so you’ll know what to do and when you need to do it. And that’s not all. Have an appointment with a prospect? Meeting with a client next week? Need to prepare paperwork? Set reminders in your CRM so you don’t forget. Tip: a good CRM will include the option to send yourself email reminders.

3. Calendar and task list

Organized agents log into their Realtor CRM on a daily basis to check their calendar and task list. This lets them immediately see the appointments they have for the day and what tasks need to be accomplished.

And as you complete various tasks, make sure you check them off of your list. This serves two purposes. First, it helps you keep track of your progress and be aware of where you stand work-wise. Second, it “feels good” to check off items on a “to do” list. If you’re feeling overwhelmed or discouraged, you can look at your task list and see just how much you’ve accomplished.

4. Listing and closing activity plans

It’s easy for things to fall through the cracks, especially when it comes to details pertaining to listing and closing a home. Listing and closing Activity Plans will help you manage and remember the steps involved in these processes. By assigning a listing or closing Activity Plan, all the things you need to do to move a listing or closing forward automatically appear in your task list and calendar, and as email alerts if you so choose.

5. Drip marketing plans

From a sales perspective, it would be great to be able to call every single person in your real estate database regularly and send them ongoing direct mail. These things are fantastic relationship-builders and often help with getting more referrals and repeat business. But in reality, calling and mailing everyone isn’t too feasible from a cost and time standpoint. For your best clients or “A-List,” it is possible and should be done.

But what should you do to keep in touch and build relationships with everyone else in your database? This is where drip marketing comes in. Email is cost effective and takes up very little of your time. That’s why you need to be regularly emailing everyone in your SOI. A good CRM for Realtors will come with automated drip email campaigns for different types of contacts. You would simply select the marketing campaign that works best, and assign the contact(s) to it. The beauty of drip campaigns is that emails automatically go out (or “drip” out) at various points in time, which means that while you’re showing a client a home, you’re also marketing to a lead or keeping in contact with a past client at the same time.

The takeaway

Put into practice the suggestions above. You’ll find that they’ll work wonders increasing your day-to-day organization. And when you’re more organized, you’ll be able to perform your job better and project a more professional image.

Matthew Collis is part of the Sales and Marketing Team at IXACT Contact Solutions Inc., a leading North American real estate CRM firm. In addition to overseeing many of IXACT Contact’s key sales and marketing programs, Matthew works with REALTORS® to help them achieve their real estate goals through effective contact management and relationship marketing. IXACT Contact is a web-based real estate contact management and marketing system that helps REALTORS® better manage and grow their business. The system includes powerful email marketing capabilities and a professionally designed and written monthly e-Newsletter.

Continue Reading
Advertisement
1 Comment

1 Comment

  1. virtual office

    October 4, 2012 at 4:49 am

    Great post! Sorting your things out of your busy schedule may help you become more productive.

Leave a Reply

Your email address will not be published. Required fields are marked *

Business News

Will House Democrats pass the new Senate stimulus package?

(BUSINESS NEWS) A new stimulus package for the COVID-19 pandemic has come from the senate, the question now is will the House Democrats accept and pass it?

Published

on

Democrats house of reps

Congress can’t seem to agree about COVID-19 relief. Yesterday, the Senate and the White House came to an agreement on a $2 trillion economic stimulus package. The Democrats are now the hold-up. House Speaker Nancy Pelosi has publicly stated that the House will be reviewing the bill, but there is no commitment as to whether the bill will pass or not. The Hill reported that some House Democrats are concerned that they have not provided any input.

What’s in the measure?

According to CBS News, the actual text of the measure hasn’t been released, but they did get information from Minority Leader Chuck Schumer about some of the contents:

• Expanded unemployment benefits to boost the maximum benefit and to give laid-off workers full pay for four months
• Direct payments to individuals making less than $99,000
• $130 billion for hospitals
• $367 billion in loans for small business
• $150 billion for state and local governments
• $500 billion for large businesses
• Creates an oversight board to govern large loans
• Prohibitions to prevent President Trump and family from getting federal relief

Will the measure pass?

Pelosi has said that this measure is a big improvement over the Republican’s first proposal. It seems as if she is working hard to move the measure through the House, but given the current state of politics, it’s hard to believe that anything will be done without some debate. Many Democrats have pushed for a food stamp increase, which is not in the current measure. However, the Democrats did win on the oversight board that protects the employees of the companies who are getting loans. Money for states was another Democrat victory in the current measure.

If the bill can pass the House unanimously, lawmakers won’t have to vote on the floor. If the House can’t agree, the House will need to reconvene and amend the Senate measure or pass their own measure. Under the COVID-19 travel restrictions and quarantine issues, it might be difficult to get anything done quickly. The urgency is real, but so is the responsibility. The Democrats want the money to do what Congress intends, not for CEO compensation or stock buyouts.

Continue Reading

Business News

MLMs under investigation for claiming they have a COVID-19 miracle cure

(BUSINESS NEWS) Guys, there is currently no cure for COVID-19 and it’s definitely not being sold by your friend in an MLM or whatever their company calls themselves.

Published

on

MLM miracle cure

It should go without saying that essential oils are NOT a cure for COVID-19, but unfortunately, the MLMs are at it again. Yes, that’s right, there are people trying to market their oils, pills…etc. as a way to stave off the pandemic that is currently upon us. So before we go any further, may I remind y’all that there is no miracle cure to treat or prevent the virus.

Do not use MLM products as a replacement for the actions laid out by the Center for Disease Control and Prevention (CDC), like social distancing and vigorous hand washing.

Don’t get me wrong, if you or your friends or relatives want to use MLM products on top of the advice given by doctors and scientists, go ahead. But advertising that these products can cure a disease that’s currently spreading across the world isn’t just irresponsible, it’s dangerous. Even if you don’t catch it, you’re still at risk of spreading the virus.

As of right now, the FTC is investigating seven companies over COVID-19 related claims, but you should be suspicious of anyone claiming they have something that will help. Do your homework. Sources like the CDC and WHO (World Health Organization) are great places to start if you’re unsure about information that you see on social media or hear from a friend. Disinformation is everywhere, so it’s vital to keep track of sources.

If you do stumble across a friend or family member trying to slip in MLM sales during this global crisis, be civil in your rebuttals. Many people join MLMs because they’ve been struggling to make money elsewhere. MLMs are notorious for targeting immigrants and stay-at-home moms. With COVID-19 bringing a slew of job loss, financial circumstances for many are more precarious than ever, which could very well put pressure on people in MLMs.

In short: MLM corporations that advertise a miracle cure? I didn’t think these companies could be more evil, but I was wrong. Your friend on Facebook touting their essential oil as a miracle cure? Definitely not great, but there might be more going on than meets the eye, so be honest with them, but also be kind.

It’s no magic cure, but a drop of kindness could go a long way right now.

Continue Reading

Business News

COVID-19: Should I even bother applying for jobs right now?

(BUSINESS NEWS) COVID-19 has sent shockwaves through the business world, and many are asking if they should even TRY to get a job right now. It’s… it’s complicated.

Published

on

video job interview during covid-19

In light of the COVID-19 pandemic, most people are either working from home, or nervously in an office setting right now, or are already unemployed, and there is a collective anxiety that rolled in like a fog overnight. Many are wondering if they’ll have a job tomorrow, and worse, folks already unemployed are wondering if there is any hope in sight.

I won’t sugar coat this – it sucks.

This whole thing sucks. For some sectors, despite the government working toward relief efforts, this is devastating. Truly. For other sectors particularly those in tech or corporate life (which is where our focus is for this story), there is a recovery in the future.

It’s universally awful, but it’s not an impossible situation.

In fact, this could turn out to be a major advantage for you if approached properly.

Before I tell you the bad news, then the good news, and then offer advice, let me first assert that employment is a topic close to our hearts here at AG. Although you’re reading this on the pages of an entrepreneur news site, you may also know that for nearly a decade, we’ve operated the Austin Digital Jobs group on Facebook (and hosted quarterly recruiting mixers that average 450 attendees (which are obviously on pause right now)), but you might not know that we also launched the Remote Digital Jobs group on Facebook.

We’re in the trenches with job seekers, employers, career coaches and the like. Every day. Which means we’re having hundreds of conversations about how COVID-19 is impacting employers and job seekers.

So… let’s start with the bad news first.

It’s no secret that there is an air of uncertainty right now. We’re collectively holding our breath, prepared for the worst but hoping for the best. The universal virus we’re all infected with right now is anxiety – employer and employee alike.

Some employers are moving forward as normal because their industry is thriving in this time, others are hard hit and looking at their reserves and hitting pause on hiring.

Many companies have a hiring freeze in place right now, but they’re not public about that in any way, so as a job seeker, you’ll never know which are in this situation.

Others are following bad advice from venture capitalists and are considering blindly axing people. Some already have.

Layoffs are here. Not en masse yet, but if a company has no money, it can’t pay employees, and smaller companies are currently facing that reality.

But here is the good news. For YOU, anyways.

In this time where an entire workforce has been sent home to work, some folks are going to shine as they are reliable, communicative, and think creatively. Unfortunately, others are going to struggle and sink.

Sinkers open up critical spots on the team that need to be filled to keep operations moving. That could be a spot free up for you!

Further, employers are reconsidering their roster right now. They may be trimming some figurative fat.

For example, one small software development company in Austin told us they would make it through the storm if they made the hard decision to let go of two senior developers they had hired who had negotiated extremely high salaries. With those two salaries cut, two people have lost their jobs, but the company will now hire one senior developer and pay them an Austin salary, not a California salary they had originally paid to attract that tippity top talent.

That could be good news for you. And there are plenty of companies doing just this.

Additionally, companies are looking at their future hiring needs for “when this all ends,” and we’re being told that many companies are currently hiring for the summer, which sounds far away, but is about as long as the hiring process often takes anyhow.

While not a total win, we’re hearing news that implies companies don’t expect COVID-19 to wipe out their business, or hold them back indefinitely.

So should you even bother applying for jobs right now?

The answer is: Yes, absolutely, but you’re going to have to change your approach.

Job interviews are going virtual, so get ready. You’re going to have to test out all of your video platforms with Zoom being the most common, followed by Skype – don’t wait until you’ve landed an interview to test your tech. You’ll have to test your lighting and sound (and probably wear in-ear headphones with a standard mic). Do that today if you can, even if it’s just a friend you’re video chatting with as a test. Here are some quick tips.

You’re going to be tempted to apply to as many jobs as possible and play the numbers game.

That feels good because you’re seeking to control something in this time of uncertainty, but you’re working against yourself and missing opportunities. Plus, it’s lazy. Sorry, it’s true.

Take the time to groom your resume and cover letter. Send it to everyone you know and ask if they’ll pretend to be an employer and opine when they have time, that you’re looking for criticism, not praise.

If you have savings and can afford a professional resume writing service to help you, make that investment right now. If you have comfortable savings, hire a reputable career coach to speed up the process and work with you on your strengths and weaknesses.

Every application you submit should be refined for that specific employer. Before applying, read the job posting three times in a row. Then, read the company’s Career page, their About page, and see what they tweet. This will all tell you what’s important to them (plus, the keywords you’ll need to use to get past the applicant tracking system robots and into the hands of a humans are IN THE JOB LISTING, so use them). This will help you to tell your story in a way that answers their needs.

Take the time to get to know each company before introducing yourself, it’ll make an immediate difference. This is why you can’t really apply to 100 places in one day, it’s unrealistic and puts you at a disadvantage.

Aside from transitioning to video interviews and customizing every application for quality, these times call for some things I’m scared to ask you for, but this pandemic demands grit and patience.

And that’s so much easier said than done.

You’ll have to keep pressing forward, even when you don’t feel like it, and even when it’s hard to get out of bed in the morning. And you’ll have to really wrap your mind around the fact that employers aren’t moving as quickly as they were just a month ago. Response times are slower, so landing an interview takes more time, and post-interview decisions will take even longer.

And that doesn’t sound appealing when you’re worried about paying rent in a few days. It’s not appealing, and we are by no means minimizing that fact or your feelings about it. These are the cold realities of these COVID-19 times.

In these desperate times, your only choice is to take a deep breath and approach job hunting the right way, knowing that companies are shuffling the deck right now. It won’t be in fast motion, but there’s a chair for you about to open up, and you should be pushing your hardest to be the one to fill it.

From the depths of our hearts – know that we’re pulling for you.

Continue Reading
Advertisement

Our Great Partners

The
American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.

Emerging Stories

Get The American Genius
neatly in your inbox

Subscribe to get business and tech updates, breaking stories, and more!