Connect with us

Hi, what are you looking for?

The American GeniusThe American Genius


Amazon opens new game engine in Austin #COOL

(BUSINESS NEWS) Amazon is calling it one of the “long standing centers of gravity for great game development talent and innovation in community based games.”

amazon lumberyard


Amazon announced they are opening a Lumberyard office in Austin, calling it one of the “long standing centers of gravity for great game development talent and innovation in community based games.”

Lumberyard is a game engine based on Crytek’s CryEngine. It uses epic computing power and cloud-based storage to create cutting-edge player experiences. Lumberyard is both a cross-platform engine and a completely free platform for game developers.


About Lumberyard

Not only is it free, it also offers full source code for maximum customizability on your projects and all future projects.

It works seamlessly with the live-streaming platform Twitch, which Amazon purchased a couple years ago. Although it has competition from other engines like Unity and the Unreal engine from Epic Games, Amazon has the resources and online clout to make this open-source engine a real game changer. See what I did there?

The full integration with Twitch allows developers to immediately test their creation to an available and eager 100 million+ gamers.

Advertisement. Scroll to continue reading.


The Austin addition was announced not too long after MaxPlay, a competitor to Lumberyard, suffered through extensive layoffs of most San Francisco and ATX staff.

Though Austin is already home to a new Twitch team, Retro Studios, Rooster Teeth, and several other other game development companies, this large addition makes Austin a game development hub and adds a whole new level (get it?) to the #WhyAustin conversation. The average developer on the newest Lumberyard team has over 10 years of experience, which isn’t surprising in the heavy pool of talent in the up-and-coming tech mecca.

Amazon had glowing things to say about the urban center in their announcement: “We believe Austin is a perfect location for us to continue our quest to help game developers build the community-driven games that push both engine and cloud technology. From the early days of Ultima Online to some of today’s most beloved MMOs, Austin game teams have helped lead the industry in large-scale, multiplayer experiences.”


Felix is a writer, online-dating consultant, professor, and BBQ enthusiast. She lives in Austin with two warrior-princess-ninja-superheros and some other wild animals. You can read more of her musings, emo poetry, and weird fiction on her website.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *


American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.



Tech News

Amazon quietly applied for a patent that confirms why we've been so nice to AI voice assistants in the event they can someday understand...

Business News

Frequent online shoppers will soon find new fees and new labels for frequently returned products as part of returns with Amazon.

Opinion Editorials

Even the most successful companies like Amazon are doing restructuring, but does that mean we have to follow every move?

Business News

Apple is adding nearly a million square feet to their already giant Austin campus, to potentially seat another 15K employees.


The American Genius is a strong news voice in the entrepreneur and tech world, offering meaningful, concise insight into emerging technologies, the digital economy, best practices, and a shifting business culture. We refuse to publish fluff, and our readers rely on us for inspiring action. Copyright © 2005-2022, The American Genius, LLC.