Taking to the skies
Drones, drones, drones. Between the general increase in their popularity for realtors, and insurance companies like Allstate using them to assess claims, these little airborne devils have gotten a lot of exposure in the past year.
Perhaps that’s why Hangar, a drone startup based in Austin, has opted to approach the saturated drone market from a different angle: business software.
Putting the “up” back in “update”
Hangar, now in beta, specializes in creating and distributing data analysis software to companies and freelancers alike, with an end goal of providing quicker, more efficient data recovery and review. The startup also hopes to streamline the footage-to-product process, saving time and money.
While Hangar is apparently targeting large-scale clients such as construction and industrial real estate (as they should), it looks like there’ll be a niche for you and your small business if you so choose. Jeff DeCoux, CEO and founder of Hangar, has made it clear they hope to cater to the full spectrum of drone users and enthusiasts.
Lofty goals
Even if your company has no use for a drone or the pertinent services, we can all learn something from Hangar’s example. They’ve done a fantastic job reviewing their selected industry’s assets and complementing them with supporting technology in order to better progress the field instead of adding another cut-and-paste asset.
The folks at Hangar took some time to determine what they’re good at, figured out how to best apply it to the existing market, and took off from there. In a market flooded with brand new ideas and far reaches, this is a refreshing change of pace.
So far, Hangar has managed to snag over six and a half million dollars from startup investors—and that’s just the first round of funding spoken for. If your business uses or employs drones in any way, you may want a piece of Hangar’s pie.
#Hangar
Jack Lloyd has a BA in Creative Writing from Forest Grove's Pacific University; he spends his writing days using his degree to pursue semicolons, freelance writing and editing, oxford commas, and enough coffee to kill a bear. His infatuation with rain is matched only by his dry sense of humor.

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