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JP Sears’s spoof of entrepreneur life is too real #hilarious

(ENTREPRENEUR NEWS) It’s important that entrepreneurs never lose sight of what really matters, and never forget their humble beginnings. They’ll need to use all that for the sensational opening of their TED talk.

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The entrepreneur life

Entrepreneurs are vastly misunderstood creatures. Running a startup isn’t all black turtlenecks, artisan coffee and acronyms — there’s a whole other 10% to it that most people aren’t aware of.

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It’s for the people.

The goal isn’t to make money. Every startup has a vision, and at the core of it is the selfless yearning to make the world a better, more beautiful place. It’s important that entrepreneurs never lose sight of what really matters, and never forget their humble beginnings. They’ll need to use all that for the sensational opening of their TED talk:

“When we started, we were just two guys in secondhand cargo shorts, sketching designs on paper napkins in a dimly lit cafe.”

Startups are just ragtag teams of compassionate misfits trying to maximize smiles at minimal cost.Click To Tweet

If this altruism can earn them a billion-dollar public offering, well, that’s just good karma.

Revenue is overrated.

Even after funding, turning a profit takes time, what with all the Facebook ads and branded sunglasses required to generate leads.

Entrepreneurs need to invest internally, too — not just in backend engineers and sales reps, but also the ping-pong tables and cappuccino machines required to sustain them. And of course, a custom-tailored razor sharp suit for all the press they’re about to get.

Any day now.

Innovation is hard.

For most people. Not for entrepreneurs — that’s what makes them entrepreneurs. Anywhere they look, they can spot an unmet need, an opportunity to capture market share and disrupt an industry. And it may just be the next big thing — the Uber of channel data management, or the AirBnb of insulated rain parkas. Better yet, a seamless integration of both.

The most cutting-edge startups are those that offer a comprehensive solution.

Just take two ideas, put them together, and explain yourself with a kick-ass slide deck about shifting consumer behaviors.

That’s called innovating innovation.

“But will it scale?”

Someone can have a fantastic idea that everyone loves, like the Uber of Corgi puppies–talk about an unmet need! But let’s get real. Does it have the capacity to become a best-in-class enterprise-grade solution? If not, the most lucrative move is to crumple up that napkin and throw it in the recycling bin — unless, of course, it’s compostable.

#EntrepreneurialLife

Helen Irias is a Staff Writer at The American Genius with a degree in English Literature from University of California, Santa Barbara. She works in marketing in Silicon Valley and hopes to one day publish a comically self-deprecating memoir that people bring up at dinner parties to make themselves sound interesting.

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3 Comments

3 Comments

  1. Xertron

    February 6, 2017 at 11:59 am

    Sadly, while funny, this is all true. Especially the need for cappuccino machines.

  2. Martha Bricker

    February 6, 2017 at 12:12 pm

    Great read! and funny! 🙂

  3. Charlotte McKenna

    February 6, 2017 at 2:42 pm

    Love it – spot on!

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Business Entrepreneur

Is this normal (you wonder about your business)?

(ENTREPRENEURIALISM) It can be lonely not being able to openly ask potentially embarrassing questions about your business – there’s a way to do it anonymously…

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Entrepreneurialism is wildly rewarding – you are fully in control of the direction of your company, and you’re solving the world’s problems. But it’s also isolating when you’re not sure if what you’re experiencing is normal.

Sure, there’s Google, news networks (like ours), and professional connections to help you navigate, but sometimes you just want to know if something simple you’re seeing is normal.

Is Instagram Stories really where it’s at? Probably not if you’re a consultant.

Is it normal for an employee to attempt to re-negotiate their salary on their first day? Nope, but how do you keep the desirable employee without being bullied into new terms?

Do all entrepreneurs spend their first year in business as exhausted as a new parent? Sometimes.

You have questions, and together, we can share our experiences.

We have a brand new Facebook Group that is already wildly engaging, active, and you’d be amazed at how selflessly helpful people are – and we invite you to be one of them.

Want to anonymously ask a question about something you’re unsure is normal or not?

Click here to submit your question, and we’ll select as many as possible to discuss in the Facebook Group!

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Business Entrepreneur

Amazon on a collision course with politicians as they strengthen their monopoly

(BUSINESS) E-commerce has come a long way in the last decade, specifically led by Amazon, but are their controlling ways putting them on a collision course with regulators?

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In March, Amazon stopped replenishing weekly purchase orders for tens of thousands of vendors in a move that has stirred up some trouble. The tech giant has once flexed its power over first-party sellers over their platform. And it’s not the first time.

Amazon originally sent out to vendors as an automated message citing the hold up in orders as a technical glitch. The following day, vendors were told the change was permanent. The affected vendors were categorized as making $10 million or less in sales volume per year and not having managers at Amazon. Vendors selling specialized goods that were difficult to ship were also a factor.

The effects can have remarkable effects on the market as Amazon’s algorithms decide who is able to sell what to whom via their near-ubiquitous platform. According to John Ghiorso, the CEO of Orca Pacific, an Amazon agency for consultation and manufacturers representatives, the decision is driven by financial data such as total revenue, profitability, and catalog size.

In a response from an Amazon spokesperson, the change was made in order to improve value, convenience, and selection for customers. The mass termination of purchase orders and the delayed response from Amazon herald the transition to the One Vendor system, putting vendors in an exclusive relationship with Amazon. This system will merge the current Seller Central and Vendor Central.

Amazon’s message is loud and clear: they will do what’s in their best interest to mitigate the market for their convenience. One may be reminded of the anti-trust lawsuit against Microsoft in 2001.

The lack of warning didn’t do them any favors either.

While smaller businesses need to change for Amazon’s program, first-party business will revolve around larger brands like Nike with whom Amazon is maintaining a relationship.

Despite the streamlined platform Amazon is going for, the company wields power over vendors and customers alike. Capitalism is one thing, but monopolies are a whole other ball game, and politicians are finally paying attention.

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Business Entrepreneur

Culture Codes is the guide you need for company culture questions

(BUSINESS ENTREPRENEUR) One of the biggest sellers of a company to a prospective employee or customer is their culture. Culture Codes has compiled some the biggest companies cultures in convenient decks for you to study and align with.

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Organizational culture is a hot button of conversation. While a variety of definitions exist, one way of defining Culture is the way businesses exist – a summary of values, rituals, and organizational mythology that helps employees make sense of the organization they work in.

Organizational cultures are often reflected in Mission, Vision, and Value statements of organizations.

What many entrepreneurs or new organization struggle with as well, is how to create a culture from the ground up. What kinds of statements and values do they advocate? What are areas of focus? Who are our competitors and what can we do to create a service, product, or quality advantage?

Building a strong culture can be challenging, but a good place to start is looking at the best cultures around.

A new resource by Tettra, Culture Codes, has everything you could want to know on different companies their cultures available for you to study up.

Over 40 companies employing over 280,000 employees have created culture decks and collected core values and mission statements. Companies like Spotify, Netflix, LinkedIn, and NASA have all contributed information.

This information is great for young companies or entrepreneurs to start building a schema about what kind of culture they want to create.

Or existing established companies can look towards peers and competitors and help decide what statements they want to engage culture change on.

For job seekers, Tettra can help potential employees gauge if they are a fit for an organization, or discover that maybe an organization they dream about working for has a culture they may not jive with. And perhaps most valuably, transparently showing off your culture and allowing it to be compared means that organizations can better compete in the talent market.

Recruiters should be obsessed with talking about culture – because it keeps people in the door.

The reasons why people leave employment: work/ life balance, poor treatment, lack of training, or relationship issues with a supervisor or boss; in many ways are a by-product of organizational culture. If you want to compete in the talent market, make culture a selling point and show it off in everything you do.

Even consumer’s benefit from learning about an organization’s culture – values that indicate a commitment to excellence in ethics make consumers feel good about supporting an organization.

It pays to have a good culture. I encourage you to head over to tetra.co/culture-codes and see how companies like Etsy are keeping it real, every day.

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