Connect with us

Business Finance

Why product liability insurance is critical for companies

(BUSINESS FINANCE) The best way to protect your company, and more importantly your customers, is product liability insurance. It keeps your standards up, and lawsuits down.

Published

on

product liability insurance

If your small business manufactures products, you need to think about product liability insurance. No matter how good your designs are, or how polished your quality assurance strategy is, there’s a chance one of your products could come to harm a customer. And if that happens, your customer could contact a personal injury attorney and bring a case against you. Personal injury cases are somewhat common, and could cost you hundreds of thousands, if not millions of dollars if you’re not protected.

Product liability insurance coverage could protect you in the event of such a case. But what exactly is it, how does it work, and how are you supposed to get it?

The Basics of Product Liability Coverage

Let’s start with a high-level overview of product liability insurance. While different carriers and different policies will afford you different types and levels of protection, most product liability coverage is designed to shield your business from the fallout of a company-produced product that causes injury or harm to third parties.

Product liability insurance typically covers the legal fees associated with any product liability lawsuit, as well as medical costs, compensatory damages, and business damages that arise from the incident.

How Products Can Fail

How does a business become liable for a harmful product?

There are four main ways consumers can be harmed:

• Design flaws. If your product is designed in some flawed way, and the consumer gets hurt because of it, they could have a case against you. For example, if you create a deep fryer product with a locking mechanism to prevent burns, but that locking mechanism is weak or easily overridden, a customer could get burned as a result of using the product.

• Manufacturing flaws. There could also be manufacturing flaws. The design itself might be practically perfect, but if a batch of products are made with an incorrect material, or aren’t made to specifications, they could still fail in a way that harms a consumer; for example, a skateboard with a loose wheel might cause someone to fall.

• Marketing flaws. Your product could also be marketed or advertised in a way that eventually leads to consumer harm. If you falsely advertise the capabilities of your product, and a consumer follows them and hurts themselves in the process, they could hypothetically sue you. The same is true if you claim there are no downsides to a product that has downsides.

• Misuse. Even if a consumer misuses your product, your company may still be held at fault. For example, if you don’t specifically warn a customer that misuse could lead to harm, and caution them against specific forms of misuse, they could ultimately bring a case against you.

As you can see, there are many ways your products could lead to a customer getting hurt—and some of them are hard to see coming. While you can implement safeguards at every stage of the process, there’s always going to be a chance that one of your products fails in some unseen, unpredictable way.

The Extent of Damages

You may wonder if you truly need product liability insurance. After all, in the unlikely event that a product fails, you may be able to cover the costs yourself. However, this is extremely risky. The costs of a single product liability case can be devastating, and if you face a class-action lawsuit, or multiple lawsuits, there may be no chance of recovery. Remember, you could be responsible not only for compensating the customer for their injury and their pain and suffering, but also for covering the legal fees of both sides.

Some cases can cost millions, or even tens of millions of dollars.

Product Liability Insurance Rates

Most product liability insurance policies require you to pay a monthly, or other type of regular premium for your coverage. These rates will vary based on a number of factors, including the size of your business, the type of product you’re manufacturing, the extent of your distribution, and how much coverage you desire. Some insurance companies may also want to conduct inspections, reviewing the design and manufacturing of your product firsthand so they have a better sense of your safety standards.

Still, product liability insurance rates are typically reasonable. Shop around for the right insurance provider, and consider bundling your product liability insurance policy with other policies to lower your rates even further.

Conclusion

If your business designs or manufacturers products, product liability insurance is a practical must. It’s easy to get a policy, and most policies are relatively inexpensive, but this safety net could save you from shelling out millions as a result of an unforeseen product flaw. No matter how safe your operations are, or how many supervisory checks you conduct, there’s always going to be a chance that someone is injured while using your product—and that’s when your policy will kick in.

Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. When he's not consulting, glued to a headset, he's working on one of his many business projects. Follow him on Twitter and LinkedIn.

Business Finance

U.S retail sales slow to bounce back as COVID winter approaches

(BUSINESS FINANCE) U.S. retail sales aren’t coming back as many had expected, as the nation braces for wintertime with COVID-19.

Published

on

Discount signs over retail sales and clothing

To some of us, buying anything except essentials during this time seems insane. To others, who’ve been padding their savings account with money that might have otherwise been spent on going out to eat, travel, concerts, etc., shopping in retail sales has been a source of therapy.

Regardless of what side of the fence you’re on, U.S. retail sales as a whole increased less than expected in October – and, as COVID-19 hits its third wave in the States, it could slow even further. As of now, the number of national cases has surpassed 11 million.

Economists polled by Reuters predicted that retail sales in October would raise by 0.5%, though they only rose by 0.3%, according to the Commerce Department.

Pandemic-related unemployment benefits will expire at the end of the year, and it’s unlikely that Congress will agree on a second relief package before Biden takes office in January. Additionally, the federal ban on evictions will expire at the end of the year.

To top it off, the winter is approaching meaning that many restaurants and businesses in colder states will be forced to close – and, subsequently, Americans who work at those establishments will face unemployment.

Needless to say, many Americans aren’t focused on shopping; they’re focused on surviving. Especially in states with more COVID cases, there has been a broad decline in spending through November 9th, apart from automobiles, gasoline, building materials and food services.

The economy bounced back at a 33.1% rate in the late summer and early fall after contracting at 31.4% pace in the second quarter, when COVID completely sank the economy. This was the most drastic market fluxaution since the government started keeping records in 1947.

There is a strong link between households with a disposable income and spending patterns – people typically don’t spend money they don’t have, especially during a pandemic. If the U.S. wants to get the retail economy back to where it once was, it seems like additional government relief is a sure-fire way to get there.

When stimulus checks went out in April, we saw a momentary resurgence in the economy almost instantly, which was good for everyone. Until the job market allows for all of the unemployed Americans to safely get back in the game, the government needs to assist its people – the economy depends on it.

Continue Reading

Business Finance

7 ways spending habits have changed since COVID-19

(FINANCE) How are spending and saving habits changing for Americans during the pandemic?

Published

on

Wallet open with $5 bill out, reflecting spending habits

Regardless of whether you’ve lost your job or kept it during the pandemic, you have undoubtedly been affected financially in some way over the past 8 months. For those who have been furloughed or laid off, it’s more obvious. If you’ve kept your job, you might be operating in a limited capacity, experiencing setbacks, or have a decreased client base. Of course, some of us are luckier than others, but if you’re not Jeff Bezos or Elon Musk (who have seemed to profit endlessly during COVID), chances are your bank statement looks a little different than you thought it would.

So how do these changes affect how we’re spending this year? Here are 7 ways Americans have changed their spending habits since March.

Out of work, using up savings

For those who are out of work and require more to live on than the negligible unemployment amount (especially after the extra $600 in COVID relief expired), resorting to savings is a means of survival. I’m sure no one imagined the “rainy day” they were saving for would be the economic repercussions of a global pandemic, but here we are.

Slashing expenses, saving more

We all arguably have less to spend money on these days. Going out to eat and drink? Travel? Shows and events? Not so much. It’s possible our wallets might be feeling a bit flush (especially if you’re still employed). As a result, many Americans are putting this new extra cash into their savings. Re-fluffing your financial cushions is a smart move, no doubt about it.

Putting life on hold

Did you want to move to New York City last spring before all hell broke loose? Did you want to buy a house or go back to school? You’re not alone. With all the financial insecurity that COVID-19 has brought on, it’s no wonder why many Americans are putting their dreams on hold.

Paying off debts

Similar to stock-piling cash for saving, many Americans are taking this time to pay off debts they have, weather that be a mortgage, students loans or something else. Smart move, I must say.

Looking to buy a home

Have you saved so much during the pandemic that you actually have enough to make a down payment on a house? Good for you!

It’s also important to note here that this trend also applies to those who participated in the mass flights from major cities to the ‘burbs – why live in a tiny, cramped apartment during a pandemic when you could buy a spacious home 30 miles away?

‘Comfort shopping’

Ain’t nothing wrong with a little retail therapy. If you’re using your end-of-the-month surplus on fun items for you, your home or others, I totally get it. Chase that serotonin rush – times are hard out here!

All that aside, as a consumer, I find market trends and marketing techniques during COVID so interesting. Absolutely no shade if you end up buying that $80 face cream because #selfcare (I’ve been there), but I have a fun time dissecting the ways in which digital marketers are extorting the current moment for financial gain. Think about it the next time you’re about to buy something you 100% would not have in a pandemic-less world.

Donating more than ever

On the other side of the spectrum, many Americans who have a little extra to spend right now are helping out their communities and other funds by donating to them. Whether it be mutual aid funds that provide meals to members of the community who need it right now, or to national funds that support disenfranchised or marginalized groups hit hardest by the pandemic, Americans are donating more than ever – especially with their stimulus checks!

It’s always interesting to see how large-scale events impact micro-economies, such as individual American households. The discrepancy between those who are working and those who are not plays a crucial role in dissecting spending habits but have less to do with the overall picture than one might think.

It will be interesting to see if COVID-induced spending habits will just be a fad for these dire times, or if they will continue after a vaccine is widely distributed. It seems only time will tell.

Continue Reading

Business Finance

The responsibility of billionaires in tough times

(BUSINESS FINANCE) How have billionaires continued to grow wealthy in times of economic turmoil? And how can they try to improve others’ situations?

Published

on

Billionaires counting money at desk in journal

The COVID-19 pandemic has made the divide between economic classes in the US more clear than ever before. From housing to healthcare, one’s ability to survive the impact of these times has been largely dictated by income.

Billionaires, however, sit in a league of their own. Mostly, they have been impacted by becoming much wealthier.

Jeff Bezos is an easy example of wealthier billionaires. He has added $74 billion to his already eye-popping net worth over the 8-month course of the pandemic.

Not just because of the shift away from shopping in-person, either – Watchdog group public Citizen has alleged that Amazon raised its prices as much as 900% on essential goods like face masks, hand sanitizer, toilet paper, and shelf stable food staples, though Amazon has denied this. And while the company regularly speaks out against price gouging, their efforts primarily fixate on third parties.

But as far as I know, only one person has intentionally lost their billionaire status recently. The “James Bond of Philanthropy,” Charles Feeney, just shuttered The Atlantic Foundation after 40 years of giving. In that time, he has donated away nearly his entire $8 billion fortune to charities around the globe.

Feeney, now 89, cofounded Tourists International with Robert Miller in 1960. The luxury retail chain, later known as Duty Free Shoppers, was fueled by cash from international Asian tourism and military service members.

Unbeknownst to his fellow shareholders, Feeney transferred his company assets in 1982 to start the Atlantic Foundation and for years the Atlantic Foundation’s grants were bestowed totally anonymously. His secret wasn’t discovered until court documents regarding a conflict with Miller, his former business partner, forced him to come forward in 1997.

Feeny is far from broke today, living in a San Francisco apartment (hey, they’re expensive) and holding onto a tidy $2 million.

Still, he has given away the greatest proportion of his wealth out of all American philanthropists. The Atlantic Foundation’s legacy remains a powerful acknowledgement of the responsibility that comes with holding a vast quantity of resources and capital.

After all, human brains struggle to really ‘get’ the sheer scale of a billion – let alone give it away.

Continue Reading
Advertisement

Our Great Partners

The
American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.

Emerging Stories

Get The American Genius
neatly in your inbox

Subscribe to get business and tech updates, breaking stories, and more!