Connect with us

Hi, what are you looking for?

The American GeniusThe American Genius


Cloud-based universal remote control app

With the Apple or Android device you already own, you can control your entertainment system or other office and household items, saving hundreds on universal remotes – and it’s all done in the cloud.

Control your electronics with an app

With the iRule app, anyone can use their iPhone, iPad, iPod, Android smartphone or Android tablet to control any remote controlled object in the home or office from theater electronics to sound equipment, curtains, tv, dvd player and the like.

The company says it is simple to set up and maintain through the online application, iRule Builder which helps customize your remote and configure your devices, including custom images, and the sharing of devices with other users. There is a large device database to support most IR (infrared) based consumer electronics equipment. Most systems will require a hardware gateway to control consumer electronics devices that don’t support direct network control.

iRule’s roots

iRule is based in Detroit and was recently named the top Value Added Reseller (VAR) by Global Cache, the leading independent manufacturer of IP and WiFi connectivity products for the control and automation market. The company seeks to save consumers money, sometimes hundreds over traditional universal remote systems, while offering custom menus.

Led by founder Itai Ben-Gal, iRule has grown from a small basement startup to completing their Round A financing and moving to downtown Detroit to take advantage of the city’s creative and IT community, receiving funding from Compuware Ventures LLC to help grow the company.

Advertisement. Scroll to continue reading.

User reviews

In the Android Market and in iTunes, most reviewers give the app top ratings. One said, “It takes time… a lot of it. But it can produce tremendous results when you are finished. I would easily have spent 200 on the builder alone for what it accomplished in my house. Integrated multiple ir and ip devices in a remote room for distribution all throughout the house. Has more features than you can imagine.”

Another reviewer noted, “This is a wonderful app for anybody who wants to remove the clutter of remotes from your drawing room. The online builder tool is very easy to use to make customizable UIs for all of your entertainment systems. Once downloaded to my Atrix within minutes I was able to connect and control all my devices with the help of my GC12 gateway. The most interesting features are multiple commands on single button click for different devices and feedback’s.Navigation of the App UI is centralized to a menu. No need to search around, changing UI screens are a little slow if you have lot of controls on a screen.Response on device controls work as same as that of a hardware remote. Another great feature is the backup and restore of your connection settings. This saves a lot of reconfiguration time and errors if your are playing with the app for the first time and also can be used as a safe backup of your config for future phones and tablets.”

Lastly, constructive notes come from one reviewer who said, “This is a great remote and I was eagerly waiting waiting for it to hit the Android platform. The Online builder is good enough, a bit clunky at times, overall pretty good. The biggest down fall is when your device goes to sleep and the screen turns off. It causes the connections to your gateways(devices) to turn off until you unlock your android device. It would be Ok if it reconnected very quickly, but it doesn’t. Imagine wanting to skip forward, pause, change volume, or change the lights, and you have to wait 15 seconds to do anything. It has an option to use a wakelock (override system lock) but the screen is WAY too bright in a dark room. This problem makes the app pretty much unusable, Im hoping an update comes very soon. Until then it makes the “Builder license fee hard to swallow.”

Advertisement. Scroll to continue reading.
Written By

Marti Trewe reports on business and technology news, chasing his passion for helping entrepreneurs and small businesses to stay well informed in the fast paced 140-character world. Marti rarely sleeps and thrives on reader news tips, especially about startups and big moves in leadership.


Leave a Reply

Your email address will not be published. Required fields are marked *


American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.



Tech News

At a conference near you, Last Message will be a favorite app, easily spreading to the business community so that the poor battery life...

Tech News

Swipes is a minimalist to-do app with the added benefits of tagging and sub-lists. It stands out in a sea of to to apps,...


Android users: Contacts+ is a great new way to manage your contacts, making a potentially frustrating process simple and streamlined, adding productivity to your...

Tech News

Beesy turns your iPad in to a multi-functional productivity hub, claiming that you can regain up to 15 minutes of your day in productivity.

The American Genius is a strong news voice in the entrepreneur and tech world, offering meaningful, concise insight into emerging technologies, the digital economy, best practices, and a shifting business culture. We refuse to publish fluff, and our readers rely on us for inspiring action. Copyright © 2005-2022, The American Genius, LLC.