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Move’s ListHub launches Real Estate Network for listing syndication

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The shifting listing syndication ecosystem

At the NAR Annual Conference in November, the IDX Policy Presidential Advisory Group (PAG) recommended that Franchisors consider syndication as a means to source listings for display on their websites, in line with recommendations emerging from the PAG’s meeting in August to be crafted by a work group to be presented in May to the NAR MLS Policy Committee at the NAR Mid-Year conference.

Move, Inc., operator of ListHub, Realtor.com and TopProducer has been working with the Franchisors to implement the PAG recommendations, today announcing “The Real Estate Network” which will allow MLSs and Brokers (at their option) to syndicate listings to Franchisors and large broker networks (such as The Realty Alliance or Leading-RE).  According to Move, this will, for the first time, enable these industry participants to display listings on their own sites (rather than linking off to third-party sites).  This will also allow these Franchisors and Broker Networks to compete with non-industry sites like Zillow and Trulia.

Move has created a standard set of display rules that all participating Franchisors/Broker Networks have voluntarily agreed to abide by which Move says will ensure that brokers’ interests will be preserved and facilitate a level playing field among the participants. Century 21, Coldwell Banker, RE/MAX and Realty Executives are the charger members of the Real Estate Network and have agreed to a single set of 23 rules that will apply nationwide.

“ListHub’s Real Estate Network answers an industry need to promote listings on high-visibility franchisor and broker network websites in a way that maximizes and ensures broker control,” said Move CEO Steve Berkowitz. “As an organization committed to online property listing integrity and respect for the content owner’s rights, this is an industry-friendly initiative Move is uniquely positioned to lead. We are excited to expand the value we bring to our broker and franchise customers, as well as to our MLS partners.”

Full details

Advance press release from Move:
LISTHUB LAUNCHES REAL ESTATE NETWORK
Real Estate Brokers Extend Reach to Millions of Consumers Through Real Estate Franchisor and Broker Network Websites

Campbell, Calif., – (January 11, 2012) – ListHub, the largest syndicator of real estate listings, today announced the launch of the Real Estate Network (REN) to extend the syndication of property listings to highly trafficked websites operated by real estate franchisors and brokerage networks. ListHub’s Real Estate Network will be available at no charge and as a voluntary syndication option for brokers and Multiple Listing Services (MLSs). ListHub is operated by Move, Inc., (NASDAQ:MOVE), the leader in online real estate.

Century 21, Coldwell Banker, Realty Executives International, and RE/MAX are among the first publishers to join the network at launch. Together, these publisher websites attract 4,331,000 million unique visitors# each month. ListHub expects to add additional franchisor and broker network websites to the Real Estate Network in the near future.

“ListHub’s Real Estate Network answers an industry need to promote listings on high-visibility franchisor and broker network websites in a way that maximizes and ensures broker control,” said Move CEO Steve Berkowitz. “As an organization committed to online property listing integrity and respect for the content owner’s rights, this is an industry-friendly initiative Move is uniquely positioned to lead. We are excited to expand the value we bring to our broker and franchise customers, as well as to our MLS partners”

With the launch of REN, the 376 MLSs and 43,000 brokerage firms currently distributing listings through ListHub may now choose to send their listings to one or more sites within the network with one easy click. Participating brokers and MLSs retain full control over where their listings are and are not syndicated to within the network. One set of standardized, industry-friendly rules will govern the display of listings on publisher websites in the network, and can be found at: https://www.listhub.net/networkrules.html. Franchisors themselves will also participate in the network, displaying each other’s listing inventory on their websites.

Mike Pappas, president and chief executive officer of The Keyes Company, a real estate brokerage based in Miami, Florida said, “We have promoted our listings on competitors’ websites for years through IDX to maximize the marketing value we deliver to our sellers, and we view the Real Estate Network as an extension of that effort. As long as I can control where my listings go, and can rely on clear rules for how they are displayed, I welcome this additional distribution.”

“We are pleased to expand the distribution of our brokers’ listings through the Real Estate Network, and enhance our franchise brands’ online listing distribution strategy,” said Alex Perriello, president and chief executive officer of the Realogy Franchise Group. “We believe our brands’ participation in the Real Estate Network ultimately will result in a better online experience for their customers.”

“ListHub’s Real Estate Network will enable us to offer accurate and timely information for display with a single set of nationwide display rules so we can connect with more consumers and drive more value for our sales associates,” said Margaret Kelly, chief executive officer of RE/MAX. “The Real Estate Network is a welcome opportunity to compete on an equal footing with non-industry sites and provide broad exposure for listings represented by many different brokers.”

Tara Steele is the News Director at The American Genius, covering entrepreneur, real estate, technology news and everything in between. If you'd like to reach Tara with a question, comment, press release or hot news tip, simply click the link below.

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Move over, rented scooters, lil’ baby Vespas are up to bat

(TECHNOLOGY) Scooters + technology + money = a parody of American life, but Lordy, it’s about to get worse (or better, depending on your perspective).

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As Austin learns to co-exist with the multitude of electric scooterists that have taken over its sidewalks and streets (and the detritus that has come to signal their top of the alternative mobility food chain), the popularity of the service has led to an unexpected evolution: the electric razor scooters may soon be replaced by a new machine.

Well, kind of. Vespa-esque scooters, developed by the company Ojo, are slated to appear on Austin streets by the end of February. These scooters can reach speeds up to 20 mph and, like the Birds scooters and similar existing competitors, are available to rent via an app for low prices.

Although this news may feel a little like opening a door in Resident Evil only to find that the Umbrella Corporation has created a new monstrosity, the subtle shift in the scooters’ design from standing to sitting may help address one of the biggest concerns of the original infestation: user recklessness.

Perhaps because these Ojo scooters resemble an actual vehicle, riders (and drivers) may be more apt to follow traffic laws and behave responsibly. The company seems to share this attitude, calling themselves “the adult commuter scooter.”

The truth is that there are three camps of attitudes about technology marrying neato transportation: those that rent the scooters, those that hate the scooters and want to burn them to the ground, and those that are unaware of their existence because they live and work in the suburbs. Seriously, even South Park has mocked the movement in several episodes this season.

Ultimately, this movement that we enjoy laughing at points out that the public transportation systems in many cities is seriously inferior, so we can laugh at bad riders (drivers?) in ties, trying to navigate a crowded sidewalk while also eating a burrito, but we should also note that there is a reason these vehicle rentals are thriving (and it’s not because of cultural douchiness).

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Is insecurity the root of overworking in today’s workforce?

(CAREER) Why are professionals who “made it” in their field still chronically overworked? Why are people still glorifying a lack of sleep in the name of the hustle?!

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So you got that job you wanted after prepping for months, and everything seems cool and good… but you’re working way more hours than scheduled. Skipping lunch, coming in early and staying late, and picking up any project that comes your way. You’re overworked.

Getting the job was supposed to be a mark of success in itself, but now, work is your life and everyone is wondering how you can be working so much if you’re already successful.

In an article for Harvard Business Review, Laura Empson delves into what drives employees to overwork themselves. Empson is a professor of Management of Professional Service firms at the University of London, and has spend the last 25 years researching business practices.

Her recently published book Leading Professionals: Power, Politics and Prima Donnas, focuses on business organizational theory and behavior, based on 500 interviews with senior professionals in the world’s largest organizations.

Over the course of her research, Empson encountered numerous reports of people in white-collar positions pushing themselves to work exhausting hours. Decades ago, those with white-collar jobs in law firms, accountancy firms, and management consultancies worked towards senior management positions to gain partnership.

Once partnership was reached, all the hard work paid off in the form of autonomy and flexibility with scheduling and projects. Now, even entry-level employees are working overextended hours.

An HR director interviewed by Empson noted, “The rest of the firm sees the senior people working these hours and emulates them.” There’s a drive to mirror upper management, even at the cost of health.

Empson’s research indicates insecurity is the root of this behavior. Insecurity about when work is really done, how management will perceive employees, and what counts as hard work. Intangible knowledge work provokes insecurity since there’s rarely ever a way to tell when this work is complete.

Colleagues turn into competitors, and suddenly working outside of your regular hours becomes seen as normal if you want to keep up with the competition. You want to stand out from the crowd, so staying late a few days a week starts to feel normal.

This can turn into a slippery slope, and when being overworked feels like the norm, you may not notice taking on even more extra hours and responsibilities to feel like you’re contributing efficiently to the company.

During her research, Empson found that some recruiters admitted to hiring “insecure overachievers” for their firms.

Insecure overachievers are incredibly ambitious and motivated, but driven by feelings of inadequacy. Financial insecurity and disproportionately tying self-worth to productivity are just a few contributing factors to their self-doubt.

As a result, these kind of people are amazingly self-disciplined, and likely to pursue elite positions with professional organizations. Fear of being exposed as inadequate drives insecure employees to work long hours to prove themselves

Even upper level management is subject to this same insecurity.

Organizational pressures can make even the most established leader overwork themselves.

Empson notes, “Working hard can be rewarding and exhilarating. But consider how you are living. Recognize when you are driving yourself and your staff too hard, and learn how to help yourself and your colleagues to step back from the brink.“

Analyze your organization’s conscious and unconscious messaging about achievement, and make sure you’re setting and enforcing realistic expectations for your team.

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The most common buzzwords (still) used in job descriptions

(BUSINESS) Employers are trying their best to attract really high quality talent, but the buzzwords that continue to plague the process are lame, annoying, and often insulting.

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It’s that time of year again. Year-in-review lists abound and Indeed.com is no exception. The website for employers and potential employees has taken a look back at the year in job descriptions and released its list of the weirdest job titles used in online listings.

They found the usual suspects — yes, sadly rockstar and hero still make the cut — but a few other keywords skyrocketed up the charts in 2018.

Indeed recognized seven top-performing buzzwords in its research: genius, guru, hero, ninja, superhero, rockstar, and wizard. Among these Top 7, some were up over previous years, while others’ popularity seems to be fading.

Employers really loved referencing masked assassins in their descriptions this year, resulting in a 90 percent year-over-year jump for ninja, and a 140 percent increase for the term since Indeed began tracking these stats in 2015.

Wizards and heroes didn’t fare as well. Job titles containing “wizard” were down 17 percent from 2017 and use of the word “hero” was down a whopping 44 percent since last year. Superhero ended the year up over 2017 (19 percent), but is still down by 55 percent since 2015.

So which states are touting these weird (some might say annoying) titles the most? The answers aren’t too surprising. California tops the list for ninja, genius, rockstar, wizard, and guru. Texas, whose capital is Austin, aka Silicon Hills, loves using hero, superhero, guru, rockstar, and ninja. Populous states New York and Florida make the list for using several of the buzzwords — no surprise there. But a few smaller states snuck into the Top 4, including Ohio (No. 1 “superhero” user) and Utah (No. 4 on the “rockstar” and “wizard” lists).

While many companies like to use these so-called creative terms to convey a sense of a hip and cool company culture, does using these “fun” titles actually find the best candidates? According to Indeed, the answer might be “not exactly.” Job seekers aren’t necessarily searching for terms like ninja or guru, so they might not even find the job they would be the perfect fit for. And truth be told, many experienced job seekers are turned off by these weird titles and might not even apply to the job in the first place.

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