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Module houses could change home buying and home building for good

(REAL ESTATE TECHNOLOGY) Module has the ability to be unassmbled and reassembled as a homeowner grows, creating the perfect fit.

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Paying rent sucks

Finding a place to buy that fits your needs also sucks. Add that to finding it in your price range and most people are just going to give up.

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But what if that could all be fixed by simply playing with some over sized Legos? Maybe it can!

Solution in the works

Module and its CEO Brian Gaudio, think they have the solution. Gaudio recently spoke with The Real Daily about his company and what they bring to the housing market.

“The main idea is incremental housing, it’s how the developing world works.”

Gaudio directed us to a question he told us that he himself thought of asking, “How do we make housing more adaptable, more sustainable in the U.S.?”

Like tiny homes +

Module is very similar to tiny homes. In fact, their Co-Founder, Hallie Dumont, is a well known tiny home builder.

So together Dumont and Gaudio came up with idea to make incremental housing possible in the US.

“We’ve developed a technology allowing you to add vertically or horizontally with our patent pending wall system. We’ve built a full-scale mockup in a warehouse and will be delivering our first unit in spring 2018.”

Current market trends

Gaudio discussed the current housing market situation and noted that they’ve created a more sustainable version of the American dream. They noticed a massive gap in the market with the rental market climbing and homeownership levels at all-time lows.

Gaudio goes on to inform that “Module is headquartered in Pittsburgh [and we’re first focused on] the Rust Belt; cities that were manufacturing centers, but with the fall of manufacturing, have become ghost towns.”

Google has had a presence in Pittsburgh for the last 10 years, so there is a substantial amount of younger people with one of the fastest growing millennial populations. Gaudio states that “Pittsburgh is a great place to start with more affordable vacant properties.”

Module is making moves

Module was a finalist at the SXSW 2017 Accelerator Pitch competition (300 people, 2 minutes and 7 min Q&A).

They are partnered with Pittsburgh’s Urban Redevelopment Authority as well as being actively involved in Pittsburgh’s Affordable Housing Initiative.

They have 3 starter units but with the wall system, the addition options are endless!

The future

Gaudio has big ideas and big goals.

First time buyers are the core focus but with the way they have structured their company, Module and it’s abilities seem endless.

#Module

Pam Garner is a Staff Writer for The Real Daily with a bachelor's degree from the University of Texas, currently pursuing her master's degree in graphic and web design. Pam is a multi-disciplined creative who hopes to one day actually finish her book on all of her crazy adventures.

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Real Estate Technology

Do you give out your phone number? You may want to rethink…

(TECHNOLOGY) As a real estate agent, its tempting to give out your number to whoever asks for it. But be cautious of what exactly you’re giving out.

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Man giving out phone number using his phone representing addiction.

Friendly reminder: You do not need to share your cell phone number with everyone.

This sounds like a simple statement, but with the abundance of accounts and reliance on technology for pure convenience, most people freely give away their personal numbers without considering the consequences.

An extension of yourself

As the dependency on smartphones has increased, privacy standards have decreased.

Using a phone number to unlock an account or shop online is so common that many people don’t think twice before typing it in.

Even if this nonchalant attitude has never led to anything detrimental, there is always the possibility of your account being hacked. Having your phone number attached to this account will only make everything worse. For example, if a hacker finds their way into a Macy’s database, they can use the phone numbers tied to member accounts to access other information.

By simply knowing your cell phone number, all the accounts associated with it are jeopardized.

Think of how many times you have been asked for your cell phone number. Of course, disregard the interested strangers, family and friends and you’ll find that this sharing still occurs multiple times throughout the week. Email and social media pages may ask for it to verify your account. Retailers may ask for it for marketing purposes.

Bank accounts, rewards programs, and even ordering a pizza requires you to share your number.

Keep it secret, keep it safe

Luckily, there are a few things you can do to prevent hackers from stealing your information.

The first thing is simple, don’t share your phone number with everyone. Just because a customer service representative or online form asks for your number does not mean that it is required. You can deny their request if it is not mandatory. Second, don’t open links sent via text from numbers you do not recognize. Sending these links is a common way hackers use phone numbers to access other information.

You can also have a separate phone number for personal use to limit contact from spammers and unknown callers.

Never be afraid to ask questions when it comes to your privacy. Though freely sharing personal information is the norm these days, it does not mean that you have to participate.

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Real Estate Technology

Rating the quality of your meetings could create more efficient work teams

(TECHNOLOGY) SurveySparrow has a plugin that allows you to rate meetings. It could help you and your team evaluate and improve future meetings.

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We love data. We are in a data-driven world. We like giving our feedback via customer reviews, social media comments, surveys, and Twitter (yes, Bob, everyone knows your flight was delayed). Tell us what the data says. Well, it might be a great time to finally get some data on all those meetings you’ve been having.

Many people are sick of meetings; we sit in a lot of them that then need follow-ups because either we didn’t have an agenda, or we didn’t get through the agenda. There also may be additional meetings because no one really knows what is going on, or people are unable to have a solid plan in place (thanks to the global pandemic) and require more frequent check-ins/status updates.

Perhaps we’d all dread meetings less if they could be improved and justified as a much better use of time. G suite just made available a free plugin, by SurveySparrow, that could possibly help your company improve your meetings:

RateTheMeeting helps you improve meetings by collecting feedback to understand what works and what doesn’t for your teams, divisions, or company. With this data (feedback), it might be possible to stick to agendas and the purpose of the meeting, prevent topics that require a separate discussion and make sure that everyone’s time is well spent. It syncs to your calendar and automatically follows up with attendees to collect feedback after each meeting. You can see how it works on YouTube here.

While this seems like a helpful tool, the biggest hurdle may come from management first. They may not want feedback on meetings if they feel that meetings are necessary and the most valuable way to communicate for their teams. It also might be one more data set that they have to sort and mine.

Next, employees may not want to rate each meeting on top of their already busy schedules. They likely would only want to do this if it would make real change within the meeting culture of the organization. Either way, it might be nice to just offer a thumbs up or thumbs down for each meeting (for funsies?).

It’s always hard to please everyone, so you’ll just have to decide if adding this function is more trouble than it’s worth.

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Real Estate Technology

20 free professional marketing tools to kickstart growth for your business

(TECHNOLOGY) Running a small business is a ton of work and you need all the help you can get. Here are 20 free tools that help make it a little easier.

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When running your business, big or small, you’re only as good as what’s in your arsenal. This applies to your ability to be creative and think on your feet, as well as to have tangible tools at your disposal.

Below, we’ve outlined 20 of the top free tools that are designed to help grow your business – let us know in the comments what you love or what you’d add!

  1. Google Analytics – this is a definite need. With the world continuing to grow more and more digital, it’s necessary to know how your business is operating in the online realm. Google Analytics provides data about your small business, including traffic to your site and clicks on links. It gives you an idea of who is visiting and when, allows you to track your goals, and generate audience reports. Google also offers virtual classes that teach you how to master the platform.
  2. Hotjar – want to understand exactly how visitors are using your site without getting lost in the shuffle of numbers and data? Hotjar is where it’s at. You can see a user’s behavior and their exact process of perusing the site. There are also tools like feedback polls that allow your audience to interact with you when using your site.
  3. Canva – this is one of the best visual tools to create graphics for your company, both to print for physical display and to use on social media. The platform is easy-to-use and allows for a myriad of sizing options, backgrounds, and stock images.
  4. ProProfs Help Desk – this is a ticketing system that allows your visitors to contact customer service and start a thread of communication; all while keeping everything ticketed and organized. This also allows for shared inboxes, ticket resolution via chat, and ticket reduction up to 80% with knowledge base.
  5. JungleScout – this is your best friend when it comes to learning to sell on Amazon. Regardless of where you are in your seller journey, this tool will help you maximize your skillset.
  6. Kickstarter – crowdsourcing for your business without giving away the equity. This lets you recruit micro-investors and donors for your new business venture.
  7. MailChimp – This is an all-in-one tool that is necessary for all small business users. According to their website, “Bring your audience data, marketing channels, and insights together so you can reach your goals faster. With Mailchimp, you can promote your business across email, social, landing pages, shoppable landing pages, postcards, and more — all from a single platform.”
  8. Shopify – this platform has helped over one million businesses around the world and is continuing to help small businesses thrive. Shopify allows users to create and design an eCommerce website that is backed by helpful tools that help discover new customers, drive sales, and manage your business’s day-to-day operations.
  9. Buffer – provides simple social media tools that receive authentic engagement. Tell the story of your brand while growing your audience. The platform includes publishing, analytics, and engagement.
  10. Qualaroo – this is a customer and user feedback software that states its value as ten times higher than email surveys. It comes with what you need for useful feedback, including AI-powered analytics and reports.
  11. Zapier – a platform to connect your apps and automate workflow. Zapier moves information automatically between your web applications, allowing for more focus on the most important work.
  12. Doodle – a scheduling platform that allows meetings to be booked faster and smarter. No more need for an hour of back-and-forth emailing in order to nail down a meeting time.
  13. Docracy – a home for contracts and other legal documents, created by the community that uses them. The idea is to make these common documents easily available for everyone.
  14. Slack – the ideal way to communicate with your team and keep everyone on the same page at all times. This is a central communication hub where you and your team will stay in the loop, ask questions, and share updates.
  15. GoDaddy Website Builder – this is an extremely user-friendly tool that allows you to build websites that looks as though you paid someone hundreds to build it for you. There are many options for customization, and they have the tools that help your site look great on both desktop and mobile.
  16. ToDoIst – For many, it’s impossible to stay organized without the use of a to-do list. With this tool, you (and your team!) can stay organized with the most important tasks and priorities.
  17. Grammarly – When writing copy for your business’s brand, it is important to have as many eyes read through it as possible for any errors. Grammarly is a tool where you can plug your copy in and it will automatically find and highlight any grammar errors or typos. You can never be too careful!
  18. AdobeSign – Formerly known as EchoSign, this tool allows for paperless signatures that help make signing contracts and agreements as easy as the swipe of a finger.
  19. Sumo – a platform filled with tools to help you grow your website. It’s a free email capturing tool that takes only seconds to sign up.
  20. Pixabay – We don’t always have the time or the money to take photos to go along with our website copy and social media posts. Pixabay helps alleviate that need with free stock images that will help your message pop.

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