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Startup in beta: aboutPLACE wants to help consumers pick neighborhoods

New startup, aboutPLACE is determined to gather all neighborhood-centric data points and make selection easier. Will they succeed? Let’s take a look.


Get to know aboutPLACE, a new web tool that will help you find the perfect place for your client that meets all their requirements (or yet another web tool they can play with while pondering their biggest investment ever).

Users plug in multiple layers of data and criteria that ranks neighborhoods based on the information you give. If your clients are moving to a city they’re not familiar with, you’ll be able to enter their wish list of exactly what that they want in a neighborhood into aboutPLACE and it matches them with the areas that best meet these needs.

Gathering tons of data points

You can show them evaluations and comparisons of different properties based on lifestyle, interests, etc. So if they want a playground they can walk to with their kids, a Whole Foods, and a yoga studio, you’ll be able to search with those needs in mind.

There are over 110 different lifestyle preferences you can select for your clients so they can find their ideal place to live. If there are two areas being debated, aboutPLACE allows you to compare and contrast locations with cool metrics, descriptions, and visuals. They give you these tools so you can take things into your own hands and there are no unanswered questions.

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Other ways aboutPLACE is helpful

This will also be great for a business owner looking for the best commercial property for his or her business. If you’re looking for the best neighborhood for a client, aboutPLACE could be yet another avenue to explore when researching locations and properties.

If a client is unsure about a neighborhood or isn’t exactly sure what they need, you can also send them to this website so they themselves can plug in the many different preferences they might not even know they had.

aboutPLACE is till in beta

aboutPLACE is in the early stages but they’ll be updating their site with more information in the upcoming months with the release of their consumer app. You can go to their website and subscribe to their beta list if you’re interested in learning more.

While you already know every last square inch of the city you work in, this could turn out to be another valuable resource to turn to when helping clients research the best neighborhoods.

There are already neighborhood search features on the major real estate search sites, and the concept isn’t new, so we’ll be watching to see what this startup plans to do to actually innovate.

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Written By

Emily Crews is a staff writer at The American Genius and holds a degree in English from Western Kentucky University. Reading, music, black coffee, and her two little girls rule her life. She sees herself one day running a tiny bookstore at the end of the Earth. In the meantime, she is thrilled to write for AG and also does copy editing (team Oxford comma) to keep her brain from turning to mush.


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