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Google Goggles Revealed, New Way to Search Introduced

Oooh, googly goggles! Visual search introduced

googles gogglesToday, Google revealed Google Goggles, an intuitive way to search in the real world, independent of a computer. With Google Goggles, anyone with an Android phone can be out and about and take a picture of a landmark, turn on Goggles and you’ve just searched which will tell you information about the landmark. So, instead of a phrase you want Google to search for like “the White House,” you give Google an image (substitute a search phrase with an image) or even point your phone camera at a store and without even doing a separate search, it will recognize you by GPS location and know where you are… it’s simple, Google explains:

PC World played around with it today and shares some wicked screen shots that makes it easy to understand how it works.

The downside

Google Goggles is only a few hours old, so as you can imagine, it’s not very robust yet. If you’re in Clute, TX, it probably won’t recognize the IHOP as a location, but if you’re in New York City, you’ll probably have more luck with your visual search. If you Goggle search a book cover of a rare book, it may not be there yet, but the Bible or a Koontz novel will probably show up. It’s in its infancy and it’s growing, but this technology has some massive implications for the real estate industry which we’ll be outlining in the coming days.

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Lani is the COO and News Director at The American Genius, has co-authored a book, co-founded BASHH, Austin Digital Jobs, Remote Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.



  1. Real Estate Feeds

    December 8, 2009 at 5:22 am

    Google Goggles Revealed, New Way to Search Introduced: Oooh, googly goggles! Visual search introduced
    Today, Google…

  2. Nael El Shawwa

    December 8, 2009 at 1:22 pm

    Google Goggles Revealed, New Way to Search Introduced #fb

  3. Hyrum

    December 8, 2009 at 2:09 pm

    No way. That’s pretty cool. Will they allow it to be an I-phone app, or are they trying to keep it android exclusive in effort to have something better about the android?

  4. BHG Real Estate

    December 8, 2009 at 3:47 pm

    Google Goggles Revealed, New Way to Search Introduced

  5. Lisa Oates

    December 8, 2009 at 4:20 pm

    Wow. New technology: search by taking a photo with your phone. Google goggles looks awesome ::

  6. Kristin B. Walker

    December 8, 2009 at 7:47 pm

    Anyone use this yet?? Cool. @agentgenius Google Goggles Revealed, New Way to Search Introduced

  7. Patty Knaggs

    December 8, 2009 at 9:26 pm

    We need this app for our iphones, pleazeee!

  8. Patty Knaggs

    December 9, 2009 at 2:22 am

    @agentgenius Google Goggles Revealed, New Way to Search Introduced

  9. TheRECoach

    December 9, 2009 at 7:26 pm

    Cool? yes, Frightening? maybe! Next step for Google Goggles will be facial recognition right? So, if you are stalking a type of person, and you see them on the street you just snap a photo and Bam! you have their info??? Maybe this is a type of “Web 3.0” application that we are looking into Lani? How far can you take “progress”? I like your thought of taking a picture of a house for sale and instantly bringing up the MLS info, but at what price? Just a thought

  10. Rachel Rosen

    December 10, 2009 at 12:32 am

    @agentgenius Google Goggles Revealed, New Way to Search Introduced

  11. Blake Rickels

    December 10, 2009 at 7:50 am

    This is amazing and I cant wait to see how it works in real estate!

  12. Blake Rickels

    December 10, 2009 at 12:49 pm

    @agentgenius Google Goggles Revealed, New Way to Search Introduced

  13. Mike Bowler Sr

    December 10, 2009 at 4:13 pm

    RT @agentgenius: #agnow This is amazing and …. how it works in real estate! (It'll be cool for prop.Info instantly)

  14. Kenny MacCarthy

    December 10, 2009 at 4:29 pm

    OMG. Life as we know it, changing again. I LOVE living in these times.

  15. Jeff Kerr

    December 15, 2009 at 10:43 pm

    Google Goggles is tempting me to check out an Android phone.

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