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Locowise launches Instagram analyzer, a must have for all IG fanatics

Analytics are a valuable tool for any social media marketer. Now, you can get insight on your Instagram account as well.

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You may be familiar with Locowise, but they’re expanding

Chances are if you use social media, you know about Facebook. If you know about Facebook, chances are you have heard about the many analytical tools available to supercharge your Facebook marketing efforts. Social analytics and reporting firm, Locowise, has followed their Facebook Page Analyser with a similar tool for Instagram.

The Instagram Analyser allows Instagram users to compare their profiles with others to determine which posts have been successful and where they can improve. You can see how your Instagram profile stacks up based on average follower growth, engagement per post type average posts per day, and most popular filters. By comparing your profile to others, you get comprehensive insight into your own performance, as well as your competitors. These tools also allow you to optimize your posts, to maximize your engagement with your followers.

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Use the competitor benchmarking feature to sneak a peek at your competitors’ social data, so you can see exactly what worked best for them. Then use their top posts as inspiration for content that will earn you more followers, shares and clicks. Locowise is loaded with more than 200 metrics, charts, and custom filters to create in-depth reports that detail all the results without having to explain social jargon.

How Locowise stands apart from the competition

Locowise is different than its competitors because their data is extremely concise and actionable. Locowise is also gaining popularity, largely due to its ability to provide high-level data, all the way down to the granular detail. The solution also includes strong peer benchmarking tools, a scheduler that allows for the automation of posting, and a content calendar that integrates into the authorizations workflows for big brands and agencies making for seamless content management.

If you do not currently have an analytical tool, or are looking to boost your reach on Instagram, Locowise’s Analyser tools are worth a look.

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Jennifer Walpole is a Senior Staff Writer at The American Genius and holds a Master's degree in English from the University of Oklahoma. She is a science fiction fanatic and enjoys writing way more than she should. She dreams of being a screenwriter and seeing her work on the big screen in Hollywood one day.

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