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Soldsie takes on the Instagram market, helps anyone boost sales

Selling online has become a challenge, but finally, tools are playing well together and making the process easier, just as Soldsie has done with their new Instagram tool.



Soldsie plus Instagram equals love

Like recently covered Hashbag, Soldsie helps you sell things through Instagram and Facebook. Soldsie was previously only available via Facebook, but now, it is ready to take on the Instagram market.

Soldsie is an e-commerce solution, designed for small to medium-sized vendors running sales daily or weekly, rather than an individual posting one or two items. You can think of it as a bit like eBay meets Craigslist, on a smaller scale and geared towards Facebook and Instagram.

Easy to get started

To get started, you will need a Soldsie account and your Instagram log in information. Go to your Soldsie settings and you should see an “Instagram” tab in your dashboard between “Campaigns” and “Coupon Codes.” If you do not see the tab, contact Soldsie for help because not everyone has this option yet. If you see the tab, click “connect” and enter your Instagram log in information.

Once you are connected, you will be give an Instagram registration link so that customers can connect to you directly. You can add this link to your Instagram profile, directing customers to register.

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Setting up a new campaign

To start a new selling campaign, setup your campaign through Soldsie (just as you would for Facebook, if you have not done this before, click here), then open the Soldsie on your phone and log in to your dashboard. Find the campaign you have created and preview/post your products. More specific instruction can be found here. After you have set up your campaign, Soldsie will begin pulling comments and sending invoices, just as they do for Facebook. There is just one exception: after commenting buyers are automatically sent an invoice for the item they like via email, although Soldsie is also offering the option to direct shoppers to an invoice-type form hosted by Soldsie instead. You still have all of the same features: coupons, prepay, add-ons, combined item checkout, etc.), but you get to experience it with a new audience on Instagram.

Soldsie’s co-founder, Chris Bennet says, “the pricing for either service; Facebook or Instagram, is not set in stone…it’s now a mix of a minimum of sales or a percentage of sales.” Customers can checkout with PayPal or a credit card, but keep in mind, customers will have to pay the standard PayPal transaction fee of 2.9% + $0.30; still a very good option for comment-based sellers looking to expand outside of the Facebook market.

The American Genius is news, insights, tools, and inspiration for business owners and professionals. AG condenses information on technology, business, social media, startups, economics and more, so you don’t have to.

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